What are the responsibilities of new media operations positions?

New media operation position responsibilities are:

1. Responsible for the daily operation and promotion of new media marketing platforms;

2. Responsible for the Internet, WeChat, etc. Plan online and offline activities on the platform to attract fans and increase the number of fans;

3. Assist the company's other channels in planning and executing new media interactive marketing;

4. Have certain data analysis Ability to extract data reports, analyze promotion effects and optimize;

5. Develop, establish and maintain multiple social media channels;

6. Regularly track marketing and promotion effects Feedback and learn more about market demand;

7. Conduct in-depth research on various new media platforms to find new breakthroughs for product promotion.

General recruitment conditions for new media operation positions are:

1. Bachelor degree or above from well-known domestic and foreign universities, radio and television director, journalism and communication, literature, finance, etc. Relevant majors are preferred;

2. At least one year of short video operation and new media live broadcast management experience, and experience in hosting and financial media related work are preferred;

3. Text Strong foundation, familiar with the production and dissemination rules of high-quality content, priority will be given to being able to independently complete writing in the financial field;

4. Able to independently plan short video scripts, shoot and edit into films, and be proficient in using video materials;

5. Understand online marketing, and be proficient in brand communication such as topic hype, PR soft articles, viral videos;

6. Active thinking, creative, sensitive to content and data, and good at Capture hot spots, know how to iterate content, have excellent topic selection judgment, content planning, original writing and editing capabilities;

7. Have excellent communication, expression, organization and coordination skills, good service awareness and team spirit , strong execution ability, good ability to withstand pressure, have an overall view, and can cooperate with the company's development strategies at different stages.