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How to successfully open a hotpot restaurant
brief introduction
As the saying goes, food is the most important thing for people. With the continuous improvement of people's quality of life, our consumption is also increasing, and the proportion of food consumption is increasing. So more and more people like to open restaurants and get their first bucket of gold. Hot pot is undoubtedly the first choice. So how to open a hot pot restaurant?
How to open a hotpot restaurant? -Detailed knowledge
one
First of all, we should do a market survey, analyze what products the market needs, and determine the selected projects according to this market demand. How to choose a project? It depends on the consumption level and eating habits of the market. Once the project is confirmed, it is necessary to find a suitable facade. There are generally two kinds of facades, one with transfer fee and the other without transfer fee, that is, empty shop. When choosing a store to be transferred, we should investigate what this store used to do and why it can't do it now. Secondly, it is the location of the store. It is necessary to analyze the fixed number of people around, and then investigate the data such as people flow.
two
All of the above is done, and the next step is the renovation of the store. Decoration style must match the product attributes and positioning. Before decoration, it is necessary to sign a contract with the decoration company to determine the completion date. Remember to determine the completion date, so as to determine the opening date and carry out the advertising of the store in advance. Decoration can be contracted, and it is not necessary to follow it regularly during the decoration process. On the one hand, we can see the progress, on the other hand, we can check the quality of the project.
three
During the renovation process, recruitment began. Of course, if you are from this industry, it will be easier. If not, please ask a qualified manager to come as soon as possible, because there is still a lot of work you can't finish. Your main job in the whole process is to support the work of the store manager and communicate with him every day about the progress of the work. Personnel training and equipment procurement are very important links, please don't underestimate them.
four
After the decoration is completed, the equipment installation is completed, and the personnel training is in place, the next step is the publicity of the opening. There are many ways of publicity, such as distributing leaflets, including newspapers, propaganda cars, banners, radio stations and so on. If you are strong, you can also hold an opening ceremony. In short, the opening of the business should be publicized to the greatest extent, and it should be as popular as possible at the beginning of the business.
five
After opening a store, the most important job is internal management, and the role of management is to exchange the lowest cost for the best product quality and in-store service. This requires an excellent catering professional manager. After the hot period in the store, the next step is the stability in the store, and the later marketing cannot be broken. You can use the membership system to stabilize and develop new customers. Or, we can hold some small activities on some festivals to develop new customers.
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