What is the employment direction of business management?

Employment prospect: In the demand research, around the specialization of management activities, we analyzed the demand of social and economic development for business management professionals in the new century. The reform and opening up has transformed management activities from the appendage of administrative orders under the planned economy into systematic and professional complex activities, which put forward various and high-level requirements for the cultivation of management talents. There is a general hierarchy in management activities, and different professional management talents need to be trained in the management business of operation layer, middle layer and strategy layer.

according to the analysis of the current situation of industrial development and enterprise management in China, it is considered that the business management college education should still focus on cultivating middle and grass-roots management talents, and graduates can be qualified for these jobs as reserve talents for business executives and department managers in real work through a period of adaptation and training. With the development of knowledge-based new economy and industrial upgrading, the social demand for comprehensive strategic management talents and new operational management talents adapted to team work will increase accordingly.

this is in line with the characteristics of business management major in higher vocational colleges. China's economic development is very uneven, and the demand for talents in industrial development and economic management activities in different regions is very different. Management majors in higher vocational colleges are required to determine the target orientation of business management education according to social needs and their comprehensive strength. Talent growth is a dynamic process. No matter what the orientation is, college education and teaching should provide students with a competitive starting point, make them competent for the management tasks they will face, and lay a solid foundation for their lifelong learning and sustainable development.

To do this, we must provide students with systematic study and training, so that they have the necessary knowledge, skills and quality. We analyzed the specific contents of these knowledge, abilities and qualities, put forward the idea of cultivating business administration professionals with broad foundation, combination of specialty and general education and harmonious development, and discussed the objectives, modes and processes of business administration education around knowledge imparting, ability training and quality training.

the training of management professionals is close to the reality of enterprises. From 1998 to 22, it ranked in the top five in the national list of professional talents for five consecutive years. The annual demand is 15,-2,. The employment rate of graduates in this major can reach more than 9%. The actual demand is large, and the potential demand is even greater. Therefore, we are confident to make the business administration major a brand major according to the requirements of market orientation and internationalization. Let our students receive the dual education of explicit knowledge and tacit knowledge under the background of the school's continuous optimization of educational resources to meet the needs of mainstream economy, mainstream market and mainstream enterprises.

Employment orientation: Students majoring in financial management and business management are suitable to work in foreign-funded enterprises, multinational companies, international financial institutions, industry and trade companies, trading companies, science and trade companies, goods import and export companies, international and domestic financing companies, banks, insurance companies, finance companies and other units after graduation. Excellent graduates who wish to study abroad can be recommended to relevant British institutions of higher learning through the examination Committee of Cambridge University.

salary: the salary distribution should follow the principle of distribution according to work and implement equal pay for equal work. The wage level is gradually increased on the basis of economic development. :

Business management major refers to the discipline that cultivates high-level technical applied professionals who master the theories of economy, trade and management, have strong business management practice ability, and engage in various business management practices in various business organizations and enterprises.

This major adapts to the needs of China's socialist modernization and the new requirements of domestic and foreign enterprises for talents after China's accession to the WTO. It is a student who has a strong practical ability, all-round development in morality, intelligence, physique and beauty, can engage in business work, and has certain practical work ability and analysis, research and innovation ability.

offering courses

computer application, e-commerce foundation, management, store operation management of chain enterprises, statistical principles, marketing principles, market research and prediction, database principles and applications, human resource management, consumer behavior, business negotiation, business etiquette, speech and eloquence.

Teaching links

Basic economics, introduction to business, enterprise management, basic accounting, financial management, economic law, marketing, market research and forecast, theory and practice of international trade, introduction to e-commerce, cognitive practice of industrial and commercial enterprises, business office automation, e-commerce simulation practice, graduation practice, graduation thesis, etc., as well as the main characteristic courses and practice links of each school.

Training requirements

Students are required to study Marxism, Mao Zedong Thought and Deng Xiaoping Theory hard and abide by the law; Can correctly understand and master the basic theory of business management, basic knowledge and basic business skills of various courses, and have certain ability to analyze and solve practical problems.

knowledge and ability

business activities and management ability of modern enterprises.

Basic concepts

Business management majors can provide a variety of occupations: management, marketing, finance, economics and international business. It combines a solid business knowledge background with a solid knowledge base of arts and sciences, so that students can engage in a specific occupation or pursue a higher degree after graduation.

Management majors cultivate generalists in business and make them have extensive knowledge, including planning, organization, guidance, control and decision-making in business and behavior related to business organizations.

Marketing majors focus on the management and combination of market functions, such as the confirmation of market opportunities, product development, promotion, pricing and product wholesale.

Finance/Economics majors emphasize the theoretical basis of finance and investment and solve problems in various economic and technical fields.

The major of business management focuses on the global application of management functions.

having strong ability in analyzing, evaluating and interpreting data, coordinating and organizing people and tasks, and interpersonal relationship and communication is a sign of a successful business generalist. In addition, personal self-confidence, keen judgment, wit, independence and self-motivation will greatly broaden the opportunities to advance in the business field.