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All the students in Peking University sell pork in the sea. Do they really make so much money?
Fate didn't give him a smooth life. After lifting him high, he smashed it again!
1989, graduated from Chinese Department of Peking University, and Lu Wenxuan was assigned to work in Chang 'an Diesel Airport. Due to the small place and complicated interpersonal relationship, Lu Buxuan's career development is not smooth. He has worked in various occupations, opened a chemical factory and done many small businesses.
Lu Wenxuan was confused and depressed, but he didn't fall down. At the age of 34, he picked up a butcher's knife to kill pigs, started the business of killing pigs and chopping meat, and began to transform from an out-and-out gifted scholar of Peking University to a vendor in a farmers' market. ?
In 2003, he began to sell pork as the owner of "Glasses Butcher Shop", which received extensive media attention and was pushed to the forefront of public opinion.
Because being a butcher doesn't need any technical content, a person without higher education can do it. When a person has spent many years receiving professional training in his youth, killing pigs and selling meat is a waste of knowledge and intelligence.
As of 20 15,
Chen Sheng and Lu Buxuan raise and sell their own pigs. Pig farms refuse to adopt the positioning columns commonly used in modern times except the varieties of pigs they sell. Instead, it is a semi-open large space for pigs to move freely. The pig farm is also equipped with a stereo to listen to music for pigs, because he said that pigs, like people, will grow fat and strong only if they are in a good mood. ?
With years of butcher experience, Lu Buxuan and Bobby Chen founded a butcher school together to train professional butchers. He wrote the handout "Pork Marketing" and taught it in person, which filled the gap in the butcher's professional school and professional teaching materials.
The school is getting bigger and bigger. "First Native Pig" recruits fresh college students every year, and after 40 days of training in "Butcher School", they learn pork segmentation, sales skills, service etiquette, cooking and so on. And then set up a stall to go to work. In addition, combined with his own experience as a butcher, he wrote many textbooks for the butcher school. ?
In 20 15 years, the annual sales of the "No.1 local pig" jointly created by them was nearly 10 billion yuan, making it the No.1 local pig brand in China.
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