Creative marketing activity plan

Time is passing by, never ending, and a period of work has come to an end. Have you set the work goal for the next stage? At this time, we should plan ahead. Do you know what problems should be paid attention to when writing a planning book? The following is my collection of creative marketing activity planning books, hoping to help everyone.

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In the London market, a group of street designers took their creativity to the extreme. They combine art, design and commodities to make creative clothes, decorations and household items ... these creations are like exotic flowers and grasses, which make people shine. The concept of "creative market" put forward by Wang Yiying, a China girl who lives in London, has been widely circulated and won the hearts of people who love creativity in China.

In the process of urbanization, the original form of street stalls is facing the status of being managed and planned, which facilitates management, but stifles the democracy of urban commercial space to some extent. The biggest difference between the creative market and the original stall is that it represents a fresh lifestyle and maverick behavior, which is not only a self-expression of modern young people, but also a way of starting a business. In cold commercial times, the emergence of creative stalls will lead to intimate communication between individuals, which is accepted and recognized by more young people.

College students, a young, energetic, confused but firm group, are destined to be the biggest audience and important participants of this wave of creative concepts. They are influenced by fashion creativity, which in turn affects all this. Artists need the recognition and dissemination of these young people, and college students are eager to participate in this creative party.

This time, Shanghai Aibo Fashion Media Co., Ltd., with its commercial resources and professional planning ability in Songjiang University Town with 6,543,800 college students, will join hands with all commercial organizations willing to participate in this creative market activity to create a perfect interaction between creative stall owners and college students!

Brief introduction of event organizer

Aibo fashion media co., ltd

As the first fashion media company in Shanghai, Shanghai Institute of Foreign Trade Aibo Fashion Media Co., Ltd. is mainly engaged in organizing and planning campus brand promotion, exporting college model etiquette services, organizing and planning exhibition meetings and activities, and media planning and publishing. Aibo has always been unique with its strong organizational planning ability and advanced innovation consciousness, and its business volume has been at the forefront of entrepreneurial centers since its establishment.

Business direction

Based on the staff of the Public Relations and Etiquette Department, we recruit qualified students from our school and other universities to be models and etiquette in Songjiang University Town, and provide corresponding work and performance opportunities according to individual needs.

At the same time, the company will actively cooperate to ensure the completion of etiquette and performance tasks related to major activities and foreign volunteer activities of Shanghai Institute of Foreign Trade.

The company provides campus promotion services for major brands, including booth construction, activity promotion planning, personnel output (etiquette, models, actors, hosts, promotion distributors, etc.). ) and media release (leaflets, posters, internet, radio, video, etc.).

◆ Company performance

(A) model etiquette

A) model

United States of America

equestrian polo

Distribute new product launch conference

B) etiquette

The 1 1 International Yacht Show

Opening ceremony of senior golf club in Japan

Master Kong Iced Black Tea Campus Promotion Roadshow

Campus bank of the world's top 500 famous enterprises

C) foreign volunteers

The 8th FINA Short-course Swimming Championships

20xx China Hotel Investment Summit

20xx China Reform Forum of National Development and Reform Commission

(2) Brand promotion

A) brand promotion activities

Roadshow of Geberi Geberi International Sanitary Ware Culture Festival

Quan Wei Campus Promotion Activities

Master Kong Iced Black Tea Campus Promotion Roadshow

BenQ University Campus Tour Exhibition

Campus promotion of linbi mineral water

Power virgin campus distribution

M&G stationery campus store bazaar

B) brand promotion

20xx Miss Universe Shanghai Songjiang University Town Promotion

Project purpose

1 provides a platform for local creative forces to express themselves. Spread the new ideas and internal trends of art, design and creation, highlight the pioneer position of creative people in social culture, and assume the great guiding role of creative people in social culture.

College students are in the stage of rich imagination. They are curious about all new things. They love innovation. They have their own ideas, but they rarely have the opportunity to show them. We give them a chance to show through the creative market, so that every excellent idea has its own chance to shine.

Exhibitors' exhibits can be traded in this "market", and college students have a strong possession psychology for these hand-made and highly personalized goods. Through this "market", the visibility of exhibitors can be improved and more customers can be attracted. Let creativity realize value.