How to run a convenience store?

The temperature is getting hotter and hotter, and now it's time to start the sales season in the store. In the meantime, we

There are some secrets to increase the turnover of convenience stores in China in the New Year, which can be used for reference.

The first move of New Year Hua convenience store: adjusting the focus of market sales and following the sales market standards is definitely the best. Be sure to get ready for summer. Refrigerator, freezer, used to store a lot of cold food, beer, etc. At the same time, we can expand our business and add some new services. For example, some cool and fresh fruits such as watermelon, cold salad and hot food are sold temporarily in summer.

The second measure of China convenience store in New Year: Adjust the working hours of China convenience store in New Year. Summer is hot and hot, so customers usually choose to buy things in the morning or evening. Therefore, stores can adjust their working hours to adapt to periodic changes. Rest at night, often go out for a walk, buy things, or invite good friends to drink and chat late into the night, so these hours have become the golden age of marketing. In this regard, retail customers should make preparations in advance and increase working hours, such as assembling outdoor lighting fixtures and setting up light box advertisements. At the same time, it is necessary to analyze the trading crowd at night and the trading characteristics of the trading crowd in this area in order to replenish goods effectively.

The third trick of New Year Flower Convenience Store: It is a good way for businessmen to make friends in the business circle to increase profits! For example, the chess room and recreation room next to the store are all prosperous places where customers have high demand for leisure snacks. It is good to establish cooperative relations with such businessmen.

The fourth trick of New Year Flower Convenience Store: Gifts attract customers. Try to do some marketing activities in New Year Flower Convenience Store to attract customers! In other words, some daily necessities, such as lighters and small toilet paper, are used as small gifts. When customers buy a certain amount of goods, you can get a gift. Therefore, every time customers make a transaction, they will feel "cost-effective" and naturally they will be very willing to shop. A stronger way is to push the discount card next time and give customers a second reason to go to China convenience store in New Year!

The fifth measure of convenience store in China in the New Year: gathering popularity. Many people go out for a walk at night in summer. Grocery stores can gather popularity and become "small leisure clubs" in the community. Put a pair of tables and chairs, a deck of playing cards and a deck of chess and cards to slow customers down and promote some transactions. And many customers generally choose popular shops to buy goods.

The sixth trick of New Year Flower Convenience Store: improve the service plan, in addition to the basic situation of its own business site, plus some public service facilities. For a storefront with a large total area, you can reasonably use the indoor space of the storefront to place coffee tables, benches, etc. , so that customers can take a break and buy gradually. If the total area of the store is small, retail customers can put tables, chairs and benches in appropriate places outside the store, shelter the sun umbrella or build a canopy to give customers a place to rest. Shops with business premises can put some leisure and entertainment newspapers and periodicals, so that customers can enjoy leisurely years. This will usually enhance the attractiveness of the store, retain a large number of customers and expand the sales of goods in the market.

The seventh trick of New Year Flower Convenience Store: Create a comfortable consumer market. Since summer, the temperature has been getting hotter and hotter. If the boss wants to do a good job in summer, he must think more about customers and actively create a clean, beautiful, refreshing and cool consumer market. On the one hand, we should improve the business environment, make the shop window clear and bright, and at the same time do a good job in product promotion, so that the goods are placed in an orderly manner, which is conducive to carrying around, ensuring that customers can see at a glance when they enter the store and look for goods to buy immediately. On the other hand, the boss should often mop the floor or sprinkle water on it. Customers who have the premise can assemble fans or central air conditioners to keep the store cool. They can put some bouquets or artworks in the store, immediately play videos and some soothing music, adjust the atmosphere of the store and establish a comfortable consumer market.

The eighth trick of New Year Flower Convenience Store: Try to remember the customers, say hello when you subscribe next time, and strongly recommend the products you sell. This will give customers more emotion, and maybe this action will generate long-term loyal customers for you.

The ninth trick of New Year Hua Convenience Store: Make preparations for clearing goods in advance. Before the arrival of summer, the store must make an inventory check. Everyone should know what equipment should be returned to the manufacturer and what equipment should be solved in advance. In view of the small sales volume, slow inventory turnover and easy mildew, the goods should be properly handled to avoid unnecessary losses due to carelessness.