Liu Zhen's detailed introduction

As the secretary-general of Shenzhen Design Federation (formerly Shenzhen Industrial Design Association, founded in April 1987), the first local design organization in China, Liu Zhen took it as his own responsibility to promote the development of industrial design, and planned and organized a series of influential and effective design promotion activities, such as "2005 China International Brand Designers Annual Exhibition", the largest design exhibition and forum in China at that time. Under the leadership of Liu Zhen, Shenzhen Design Federation has developed more than 700 members, which has condensed the powerful force of industrial design industry.

Founded in 2009, Shenzhen Longwen Culture Communication Co., Ltd. is committed to the operation and management of creative design parks, creating the first industrial chain park in China-Shenzhen Design Industrial Park, which has aroused important repercussions in the domestic design community. Since then, he has led Longwen Culture to build a series of parks, such as China Yiwu Industrial Design Center and Zhengzhou National Intellectual Property Design Industrial Park, and successfully built the leading brand of China Design Industrial Park, setting many advanced benchmarks for the development of national design parks. Liu Zhen founded Shenzhen Longwen Culture Communication Co., Ltd. in 2006 and devoted himself to brand design communication. In 2009, he founded Shenzhen Design Industrial Park, the first industrial chain park in China, and created a new model of design industrial park. The park was upgraded from five old industrial workshops in Nantoucheng Industrial Village, Nanshan District, Shenzhen. With a planned construction area of 25,800 square meters, the park consists of five buildings, namely, gold, water, wood, fire and earth, as well as an exhibition hall, a design library, a scaffolding factory, a designer's Avenue of Stars and a multi-functional conference hall. The park has built a perfect public service window platform, including creative product (project) incubation base, talent training base, rapid design verification center, international color testing center, industrial design product testing center, new materials and new technology laboratory, and network platform service center. It has complete functional orientation, software and hardware facilities, and provides nine high-end value-added babysitting services such as financing, trading and intellectual property protection for settled enterprises to cultivate the creative design market. Since the opening of the park, Shenzhen Design Industrial Park has been the sub-venue of China (Shenzhen) International Cultural Industry Expo for four consecutive years. The management concept and characteristics of the park have been highly valued and praised by the government and society, and the park has shown a good development trend. At present, nearly 60 excellent industrial design and supporting companies from Shenzhen and even the whole world have settled in the park, and the cluster effect formed by each other has gradually become a paradise for the initiation and practice of industrial design ideas and a woodland for the re-innovation of Shenzhen's industrial design industry. The development of the park has also been widely concerned by leaders at all levels of the country, province and city, attracting people from all walks of life to visit. Up to now, it has received hundreds of visiting leaders and thousands of enterprises and institutions. It enjoys a good reputation in the national industrial design industry and is one of the leading industrial design parks in China.

In 20 1 1 and 20 12 years, Liu Zhen integrated the industrial chain to drive resources, successfully radiated and hatched new parks in the mainland, and successfully built China Yiwu Industrial Design Center, National Intellectual Property Design Industrial Park (Zhengzhou) and Chongqing Industrial Design Base. Through the expansion of the park, Liu Zhen has produced a good demonstration effect in the whole country, played a positive role in promoting and influencing the development of the domestic design industry, and became a leader in the operation and management of China Design Park.

As the sole planner and executor of "2005 China International Brand Designers Annual Exhibition", he invited more than 40 international design masters with his own strength and made his debut in Shenzhen with a large-scale lineup. After nearly two years of preparation, he completed this almost impossible task.

As the largest design exhibition and forum in China at that time, "2005 China International Brand Designers Annual Exhibition" invited more than 40 design masters from all over the world and domestic design celebrities. They include Peter Raacke, the only surviving heir of Bauhaus in Germany, Ken Kato, a famous Australian graphic designer and president of the International Graphic Design Association, Luigi Colani, a German design master recognized by the international design community as "Da Vinci of 2 1 century", and Anton Sibik, a famous Italian architectural design master, and other 25 international top masters. Recalling the scene at that time, Liu Zhen lamented that many foreign experts did not know much about Shenzhen at that time. He tried many ways to introduce Shenzhen to them and went to Berlin and other places to hold a press conference himself. Finally, with my sincerity and sincerity, I invite all the masters to Shenzhen. The annual designer exhibition has greatly enhanced the communication between the Shenzhen design community and the international design community by holding activities such as the European Design Art Summit Forum.

As a famous cutting-edge curator, Liu Zhen has planned a number of important activities in the field of industrial design, including the seventh consecutive "Industrial Design Week" and the forum on scientific and technological innovation and design innovation. In 2006, he planned a research forum on brand innovation and design innovation strategy, which gathered academic and practical design schools to discuss the road of design industrialization together. His outstanding achievements won him the title of "2007 Shenzhen Cultural Industry Talent" at the second China (Shenzhen) International Design Talent Exchange Conference. In May 2008, the International Creative Design Expo was held in Shenzhen Convention and Exhibition Center, and Liu Zhen was also an important behind-the-scenes pusher. With the theme of "Creativity and Design", this exhibition has once again become an annual international design event with global promotion. 20 10 and 1 1 year, independently served as the curator of Hall 6 of Shenzhen Cultural Fair for two consecutive years, and planned the design industrial park branch of Shenzhen Cultural Fair for four consecutive years, making important contributions to the design globalization of China.

20 12 Planning the first China Design Exhibition co-sponsored by the Ministry of Culture and the Shenzhen Municipal Government ... As a senior curator, Liu Zhen concentrated on presenting the outstanding achievements of contemporary design by building a national exhibition platform designed by China, leading the development direction of China design, enhancing the cultural connotation of design, providing a platform for conceptual innovation and resource integration for the sustainable development of China design, and contributing to the "dream of designing a strong country". Liu Zhen has continuously introduced international advanced design concepts into Shenzhen, and promoted Shenzhen's advanced design enterprises, design concepts and industrial operation modes to the whole country, making contributions to the progress and development of China's overall industrial design industry. 20 13 In the 7th Industrial Design Week, he introduced the Tsinghua International Design Management Conference to Shenzhen, which is of great significance to improve the design research and management level in Shenzhen and promote the transformation, upgrading and development of Shenzhen design. As the Secretary-General of Shenzhen Design Federation, Liu Zhen took it as his responsibility to promote the development of industrial design, guided by serving designers of design enterprises, and planned and organized a series of influential and effective design promotion activities, which promoted the progress and development of Shenzhen design industry, making Shenzhen design industry at the forefront of the country and becoming a hot spot for design.

Under the leadership of Liu Zhen, Shenzhen Design Federation has developed more than 700 member industrial design enterprises, accounting for nearly 60% of the national industrial design enterprises, which has condensed the powerful force of the industrial design industry. It is with such solid membership resources that Liu Zhen has planned and undertaken many international brand exhibitions and cultural activities with the help of the platform of the Design Federation, which has promoted the development of industrial design in Shenzhen in many ways. He planned all kinds of industrial exhibitions, promoted the branding of design, established the first industrial park in China with the theme of "designer-led, building design industry chain", constantly collided with designers from all walks of life with the concept of Shenzhen characteristics and speed, put forward the star-making movement of design industry and put it into practice ... The big housekeeper who silently "commanded" behind these activities. 201April 16- 18, planning and holding the 10th ICIF Deep Design Industrial Park Branch and the 20th14 National Young Designers Conference.

The 7th China (Shenzhen) International Industrial Design Week and China (Shenzhen) International Design Management Summit were planned and held on 20 13, 12 and 1-2, which caused extensive influence in the field of design research at home and abroad.

On July 2013 17, Guangdong industrial design association held the symposium of industrial design institutions in Shenzhen design industrial park.

On June 28-30, 20 13, the advanced industrial design workshop ended successfully in Shenzhen design industrial park.

2065438+May 2003 18 Planning and organizing the 9th ICIF Shenzhen Design Industrial Park Branch.

2065438+On May 8, 2003, 18, China Industrial Design Association held and hosted the "National Working Conference for Young Designers" in Shenzhen.

On April 22, 20 13, organized member enterprises to donate money to the earthquake-stricken areas in Ya 'an, Sichuan.

201365438+1October 28th, the 6th Industrial Design Week won the first Shenzhen Creative Influence "Top Ten Creative Activities Favored by Netizens". Liu Zhen won the "Judges' Special Award" in the 1st Shenzhen Creative Influence Awards on 20 12.

20 13 10/9 October 65438+ Three industrial design professional competence standards were approved.

On 20 13 16, the "Shenzhen-Hong Kong Association for Science and Technology" held its general meeting and the 20 13 annual meeting of Shenzhen-Hong Kong science and technology exchange in Hong Kong Cyberport, and Liu Zhen was elected as the vice chairman.

20 12 September-12 February, participated in the planning and execution of the first China Design Exhibition as a curator.

On August 27th, 20 12, more than 30 reporters from foreign media in China were received to visit Shenzhen Design Industrial Park.

On August 4th, 20 12, luigi colani, a world-famous designer, was invited to visit Shenzhen design garden to communicate with Shenzhen designers.

On June 28th, 20 12, organized and hosted the highest industrial design competition in Guangdong Province-the sixth "Governor's Cup" industrial design competition in Guangdong Province-the household appliances and audio-visual special competition.

On June 27th, 20 12, he met with Mao Guanglie, Vice Governor of Zhejiang Province, and accompanied him to inspect Shenzhen Design Industrial Park.

June 8, 20 12, as one of the curators of China Design Exhibition, gave suggestions for the exhibition.

20 12 On May 20th, as a design celebrity of Shenzhen Design Capital, he went to Montreal, Canada to attend an international design exchange meeting to promote Shenzhen Design Capital.

20 12 20 19 in may, organize and undertake the activities of the 8th ICIF Shenzhen design industrial park.

On May 2012 17, Mr. Ralph Wiegman, Chairman of German IF Design Award, was invited to visit Shenzhen Design Industrial Park.

20 12, 18 On May 8th, the first "Face-to-Face Design Talents" and Shenzhen Job Fair for Design Professionals were planned and organized.

May 28th-June, 2002 1, led a delegation to attend the first China (Beijing) International Trade Fair in Services.

20111From February 27th to 30th, plan and organize the 5th China (Shenzhen) International Industrial Design Week.

2011165438+10/6 to 19, as the pioneer representatives of Shenzhen's industrial design industry, participated in the UNESCO International Conference on Creative Cities held in Seoul, Korea, and actively promoted the development of Shenzhen's design industry.

20111was elected as the representative of the Sixth People's Congress of Nanshan District.

On July 3rd, 20 1 1, Liu Zhen participated in the "Shenzhen Design Capital Exchange Conference" jointly organized by Macao Cultural Bureau, Shenzhen Design Capital Promotion Office and Shenzhen Creative Culture Center to promote Shenzhen Design Capital.

On May 25th, 20 1 1, hosted the International Brand Design Summit Forum. In cooperation with Guangdong Institute of Industrial Design and Training, the International Qualification Seminar for Senior Industrial Designers of Shenzhen Design Federation was held.

2011May 14, organize and undertake the activities of the 7th ICIF Shenzhen Design Industrial Park.

20 1 1 05 13, organized and hosted the 7th ICIF Design Excellence Award.

20 10, 20 1 1 year, responsible for curating and inviting investment for the creative design hall of the 6th and 7th China International Cultural Industry Exposition.

In 2009, Shenzhen Design Industrial Park was established, which is the first industrial park in China with the theme of "designer-oriented, building design industry chain".

In 2008, he planned and hosted "2008 China (Shenzhen) International Creative Design Expo".

Planning the first and second "China Surname Culture Festival" and "International Laozi Culture Festival".

From 2006 to 20 13, the series of activities of industrial design week sponsored by Shenzhen municipal government has been successfully held for seven times, which has become an important brand activity to display Shenzhen design.

In April 2006, China (International) Brand Expo was successfully held. The Design Innovation Strategy Training Forum invited many internationally renowned brand planning and management masters to communicate with managers of middle and high-level enterprises in Shenzhen.

In May, 2005, the "Shenzhen Second ICIF Forum" was successfully held.

From 2003 to 2005, it took two years to plan the largest design exhibition and forum in China-"2005 China International Brand Designers Annual Exhibition". More than 40 top international design masters were invited to make their debut in Shenzhen with a large-scale lineup for the first time. Super-large-scale design exhibitions and academic seminars have brought great influence to the design community. The annual business fair represents a new exhibition mode, which embodies the dual values of academic exchange and business transactions.