How much does it cost to open a car beauty shop?

How to open an automobile decoration shop

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First, the preparatory work before opening.

1.

Market positioning. Why should we put market positioning in the first place? The most important thing before opening a store is market research, which investigates the daily operation of other peers in the place where it is located, focusing on business grades, passenger flow and business projects.

What to know. Only by fully understanding the opponent's situation can we better formulate our own business route and learn from each other's strengths. It is very important to set up a big stall or a specialty store, which is related to the sustainable development and new business in the future.

The expansion of.

2.

Shop preparation. The key is to find a shop with enough indoor space (preferably more than 200 square meters, less than 200 square meters is not conducive to future development), because indoor car washing will be the trend of the beauty industry in the future.

Cars will inevitably eliminate open-air car washing. In addition to the large area, we should also pay attention to several points: the rent should be reasonable, and it is not cost-effective if it is too expensive. There should be enough parking spaces at the door, otherwise the washed car will have nowhere to park. Near the roadside, not nearby.

Traffic lights, no green belt in the middle of the road can also make the car turn around at any time. It is better to have two entrances. If there is only one car, it is best to get in and out of two cars at the same time.

3.

Commercial projects. Of course, a car beauty shop should focus on car washing and beauty, but what are the specific beauty projects? Let's introduce it to you (note: only the beautiful part): new car waxing, manual waxing and machine waxing.

Waxing, interior cleaning, interior disinfection, engine room cleaning, glazing, painting, leather maintenance, etc. As for these projects mentioned above, how to do them? The following article will list in detail. What you write can only give a rough idea, that's right.

It is only used as a reference for future specific operations. If you want to be a one-stop car beauty maintenance center, you must prepare more new projects, so as to provide a whole set of services to your guests.

4.

Recruit employees. It's best to recruit more skilled workers when recruiting. In addition to getting into work quickly and getting the store on track quickly, we can also arrange for him to train other novices by the way. In addition, it should be noted that do not

The job advertisement says "Master of Beauty Recruitment". Because most of the people recruited in this way only do waxing, polishing and glaze sealing, and they will never wash the car. Recruiting people must recruit people who are willing to do anything. If there is such a master, I would rather

Pay more. In addition to reducing unnecessary idle personnel and store operating costs, it can also set a good example in the team.

5.

Decorate the storefront. When decorating the beauty workshop, it should be more convenient for future use, consider various situations as much as possible, and arrange water storage (pool), drainage (sewage discharge), filtration (sewage discharge) and other aspects, as well as electrical sockets.

Also consider issues such as moistureproof and short circuit prevention. Workshop design should be as simple as possible and wiring should be reasonable. It is best to have an independent switch knife for power consumption in the workshop to prevent short circuit tripping from affecting the normal power consumption of the whole store in the future. In addition, consider

In order to meet the needs of future expansion and reserve space for new business needs in the future, such as the location of film pasting room and elevator, I give some suggestions to some friends who are ready to decorate:

(1) It is better to design more than three car washing spaces. If the area is not enough, there must be at least two places, otherwise it will be too busy on a sunny day after the rain.

(2) It is best to install a hoist, whether it is changing oil or spraying chassis armor, it is the best way to show your professional image to the guests.

(3) Keep the movie room, preferably near the outdoor, rather than in the store. When pasting the film, close the glass door so that pedestrians can see it when they pass by.

6. Equipment procurement. I'll give you a list of the equipment you need to buy:

(1) 2 or more pumps. In an emergency, it suddenly broke down and the other one was on it.

(2) 1 carpet dryer. Preferably a stainless steel shell.

(3) Two vacuum cleaners are best. In the early days of starting a business, there were few workers, so we could only buy one, but we needed to prepare a motor.

(4) 2 waxing machines. You can work at the same time when the traffic is long or you are in a hurry. Come on.

(5) 2 polishing machines. For the same reason.

(6) 1 ozone sterilizer or high temperature sterilizer. Ozone sterilizer is not as practical and dangerous as high temperature sterilizer.

(7) 1 foaming machine. This is for car washing.

(8) A number of buckets, towels and brushes.

7. System settings. Any company and enterprise should have an employee code, and use the system to restrain employees rather than the boss to supervise them. Specific rules will be provided below for your reference.

8.

Join the research. If you consider joining a brand, you need to be prepared in this respect, but it is not easy to choose a good one among many beauty brands. Therefore, you must understand before joining.

Understand the strength of the brand, the help it can provide, the popularity of enterprises and products, the conditions and costs of joining, and so on. Even if you choose a good chain brand, you must read the contract clearly and read it thoroughly before signing it.

Otherwise, if something goes wrong in the future, there will be some unnecessary arguments. No matter how beautiful the contract is, it is far from reality. Instead, it wrote the abnormal operation state excluding rainy days and downtime.

Electricity, water cut, holidays and other factors. In addition, they usually emphasize income without calculating the cost of everyone's expenses. Even if the cost is listed, it is only a simple calculation of wages, rent, water and electricity taxes and fees.

Expenses, but excluding other miscellaneous expenses, such as buckets, water shoes, uniforms, brushes, detergents, machinery and equipment parts and maintenance depreciation, workers' meals, workers' rent and workers' wages.

A series of expenses, etc. These are all very operating costs, and strangely enough, joining the headquarters is always not listed one by one. It can't be said that it is intentional, but it can only be said to be "goodwill." Only when you really join

Only after the alliance can we see the problem, but at that time it is generally difficult to ride a tiger. Although you can't knock over a boatload of people with one stick, you must be mentally prepared if you want to join.

9.

Product purchase. If you choose to join a chain brand, then most of them use the products provided by the brand. But if you don't choose to join, what products do you choose to use? Actually, it's not difficult It depends on your market research.

Are you careful enough to do this work? Through careful observation of peers, it is not difficult to find out what brand products they usually use. Since everyone has chosen this brand's products, it won't be too bad.

Second, the detailed solution of the beauty construction project.

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Many friends have asked me if I want to do car beauty, but I can't even do the basic car washing process. What should I do? It is not difficult to wash the car, nor is it difficult to wash the car. Every car washed every day is difficult to clean.

If you don't choose to join, it means that you must find professional products and experienced technicians to help you complete professional beauty work. I am here to provide you with a beauty project construction process.

Family reference.

The process of car washing:

1. Wash the surface with a loose gun and the chassis with a straight gun. Take the mat off the car and clean it. After cleaning, dry it with a dryer and put it aside for processing.

2. Spray car wash liquid on the whole car, and then clean the whole car with gloves. When washing, you should pay attention to washing the glass first, then the paint surface, first the upper part and then the lower part. Gloves need to be washed after washing every car. Sometimes there are mosquitoes in the headlights, which need to be cleaned with a brush and car wash.

3. Wash the whole car carefully, including the chassis. When washing, pay attention to the place where the car has not been wiped, which is convenient for washing.

4. Drive the washed car to the dry car area and park it. Dry the body, door edge, engine cover, tailgate cover and other parts, because there are many grains of sand, you need to wipe them with different towels.

5. Dust the interior, and wipe the interior with a clean semi-dry and semi-wet white towel. The order is dashboard, center console, steering wheel, front windshield, door, window and handle. Put the freshly cleaned mat on it.

6. Blow off the water in the gap with compressed air.

After completing the above steps, a car will be washed. It should be noted that every time you wipe a car, it is best to wash all the used towels with clean water to avoid leaving traces of sewage when you wipe the next car. It is best to wipe towels in different parts, and the colors are best different. When training workers, it must be emphasized that towels should not be used in the wrong place.

Manual waxing process: (professional)

1. Wash the car (using the above process).

2. Wash the asphalt on the car body. Better wash it. This is a value-added project.

3. pass the whole car and pass the cement. If possible, do this step and charge for value-added projects.

4. Clean the whole car, blow dry and drive to the dry car area for preparation.

5. The chrome-plated parts, turn signals and door decorations of the whole car are pasted with textured paper. Reflect the specialty.

6. Wax the whole car by hand and wipe it off when the wax is dry.

7. Tear off the textured paper, and use a small brush to clean up the wax crumbs in some places.

The steps of sealing glaze:

1. Clean the car body, including asphalt removal.

2. If possible, it is best to remove stubborn dirt through cement all over the body.

3. blow dry the body.

4. Use a grinding tool to polish the whole car with a polishing machine to make the scratches on the car body more subtle.

5. Using reducing agent and polishing machine to repair the whole vehicle is mainly to improve the gloss of the car body back to the level close to that of a new car.

6. The whole car is glazed by hand, and polished by a vibration polishing machine after 30 minutes, which is regarded as a finished product.

7. Wipe the gap of the whole car with a semi-dry and semi-wet cloth, because there are flying wax chips inside, and the dark car is more obvious, so it needs to be cleaned in time, otherwise it will be difficult to deal with it after a long time.

The construction method of coating is similar to that of sealing glaze. It's just a film instead of glaze. Friends in need can refer to the glaze sealing practice and daily whole car polishing, which are the same steps, but the products used are different.

Indoor decoration cleaning and disinfection steps:

1. Bag the sundries in the car and put them in the trunk. If you have valuables, you'd better put them at the cashier.

2. If the interior seat is genuine leather, it is best to wash a small part with foam first to see if there is any decoloration reaction. If there is no decolorization reaction, it can be completely cleaned. If it is a cloth seat cover, it can be cleaned directly. It should be noted that you can't put too much water when washing cloth, which makes it difficult to dry.

3. Try to avoid wetting the circuit in the car when cleaning, especially when cleaning the instrument panel.

4. After cleaning, close the window, hit the car, turn the air conditioner to the maximum gear, and choose internal circulation. Put the sterilizer in the car and turn it on. /kloc-take it out after 0/0 minutes, turn off the fire, dry the fog on the glass and dashboard (because the air conditioner is turned on), and then put the items back in their original places to finish the work.

The above workflow should make everyone have a deeper understanding of automobile beauty, right? In fact, there are only a few kinds of beauty projects, but how to do the same projects as other people's stores and collect them?

What's the difference between the charges? Here, you need to study it carefully I said that refining, refining and providing value-added services on the basis of the original projects can achieve the effect of increasing income.

Fruit. Take hand waxing as an example. Many shops only have two steps, 1 and 6. Anyone can do such a simple waxing. How can they receive a higher price? If you use the professional waxing procedure I mentioned.

Suddenly, even if the shopkeeper is not on the scene, other shopkeepers will think your shop is very professional when they see it. The distinction between professional and non-professional is to see whether these details are done in place and whether the time is in place, even for high-priced customers.

It will also be worth it! When it was recognized by the guests, it won a reputation.

Third, the recruitment, training and management of employees.

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Many bosses focus on technology and products but neglect management. In fact, management is also a science, and making money is directly proportional to the good words of management. In other words, we all think so when a store makes money.

It is the boss who manages it in place. And if it is flat or losing money, it is management failure. We all say that we should manage people with the system, not with people, but there are very few enterprises that can really do this, but in the automobile beauty industry.

In terms of industry, it is even more rare. It can't be said that there is a problem with the level of the boss, but the uneven quality of the personnel in this industry has led to the current difficult situation. How hard it is, only real contact.

Only after that can I deeply understand it.

Car washer is an important part of beauty shop, and it is also one of the most difficult things to manage and headache for the boss. If these workers are well managed, 80% of the boss's work will be completed, which shows that.

Importance. However, because the car washer is a hard job, and some people even think it is a relatively low-level job, most of the people engaged in this job are people with low education or no skills. Because of this, many workers

The quality is relatively low. Low quality often brings many problems to bosses and managers. Failure to observe the attendance system, sloppy work attitude, sabotage, petty theft and drinking can all make you have a headache for a long time. Too stupid person

I don't know how to recruit, but I don't understand what I have learned for a long time, and my elm head makes you angry. Too good to have it. There are usually a few people who are lazy at work. When others work hard, he sleeps and asks him why. Usually just a few.

The answer is, first, I can't and I don't know how to do it; Secondly, I don't need so much workload for that kind of work; Third, this is not my job scope. Anyway, I just want to be lazy. So for the convenience of management and dismissal in the future, some people want to be Mr. Dong Guo.

The idea of eating a big pot of rice should start with the recruitment of this job and make the first pass.

1 A few months before the opening, we should start to consider recruiting people. Otherwise, there will be trouble if no one goes to work on the opening day. Since we are recruiting people, we must explain the employment policy, including daily issues such as salary, accommodation and vacation. Here is a recruitment template for your reference.

Recruitment inspiration

Urgent move: 10 car beauty washer (male or female)

Salary: 600-800 yuan, plus commission and reward (1000 yuan or more).

Provide free accommodation

Eat three meals, and the standard food per person per day is 10 yuan.

Accommodation: dormitory (TV air-conditioned room)

Working hours: 6: 30am-6: 30pm, 28 days a month.

Work place: XXX District, XXX City

Tel: 2000000 (8:30 am-65438+8: 30 pm)

This job advertisement was written online by a local beauty shop, and I can use it for your reference. In addition, I suggest adding some terms, such as a three-day probation period, during which food and accommodation are included but wages are not counted. (of workers/servants) employed or employed on a trial basis.

Those who pass the examination are formally employed, and the salary is calculated from the date of probation. After a probation period of one month, the salary will change according to individual performance. If you can provide the above salary and benefits, it is estimated that the employee turnover rate in your store is relatively low.

Lower it. The low turnover rate of employees will be beneficial to the healthy development of the store. The high employee turnover rate will increase the corresponding customer turnover rate, which seriously threatens the normal operation of the store. Therefore, as a boss, you must

We must attach importance to the legitimate welfare of employees, give employees a sense of belonging, solve worries, and work efficiency will definitely improve. Often many bosses think of deducting or reducing the treatment of workers because of their low operating profits. This will

It will cause serious consequences, and the ultimate bearer of the consequences will be the boss himself.

When recruiting personnel, they should be properly paired and combined. For example, if you recruit 10 people, including 5 novice employees and 5 skilled employees, then you should arrange for a skilled employee to take a novice and give birth in less than a week.

Hands can be used quickly and work independently. In addition, the same is true for beauty projects such as waxing. Experienced hands are needed to demonstrate, novices to learn, and opportunities to start work. All employees must be required to wax independently by hand.

Clean the interior to prevent individual employees from taking the opportunity to be lazy under the pretext of not knowing. Often by observing a novice's independent operation level, we can see who is really studying hard and who is muddling along. If you find anything,

Lazy people should be warned at the first time. If they want to stay and work, they must study hard and take the initiative, otherwise they have to leave. If the same person slacks off more than twice, he will be fired.

Yes Because a lazy person can easily lead to lazy people around him. Making an example at the right time is an extreme measure.

The management of technicians and masters cannot be relaxed. Due to the opening of new stores, there are often not many projects, and bosses mainly entertain guests and supervise and manage car washers.

Masters are generally too busy to attend to, and technicians and masters are generally free. At this time, there will be a long period of "waiting for the rabbit". In order to consider the future business needs, the master can't fire at this time. this

At this time, it is the key to arrange the daily work of technicians and masters reasonably. Therefore, for the management of technicians and masters, I give the following opinions:

1. They are responsible for the daily maintenance of the equipment in the store. If there is something wrong with the equipment, they will be responsible for the transformation at the first time.

2. For new products, learn to use and install them at the first time.

You must help unconditionally when the shop is short of staff.

4. Learn to sell goods. If you can successfully sell the goods to the guests, you can get a commission.

5. Check and arrange tools immediately after work and before work, and ask if there are any shortcomings.

The constraints on technicians and masters should be clear on the day they enter the store, because many technicians and masters have certain work experience, and the stores that have worked before may not have given such constraints.

After a long time, they form bad habits, which will lead to an uncontrollable situation. Therefore, be sure to explain the rules of the store to those employees who have worked before joining the army, and don't wait until it is too late to find the problem.

At that time, most of them would say, I was like this in the old shop, and you didn't say it was impossible when I came. It's no use talking about rules at this time.

There are family rules at home, and shops should also have shop rules. Before the system is finalized, we should consider the actual situation. After the decision is made, everyone, including the boss, must abide by it, otherwise it will be difficult to deal with the problems after they appear. Below, I will provide you with a general rule of opening a shop for your reference.

1. Go to work on time, don't be late, don't leave early, and don't miss work without reason.

2. Punch in the first time after work. Those who don't play, miss playing or substitute playing will be treated as absenteeism. Deduct the day's salary.

3. Those who need to take time off need to take time off one day in advance, and those who take time off that day will not be approved, except in special circumstances. Those who refuse to leave on their own will be treated as absenteeism, and the wages of the day will be deducted.

4. When going to work, you must dress neatly and wear work clothes, and you are not allowed to wear slippers to work.

5. After arriving at work, you must clean the post hygiene, pack up your tools and products, and prepare to open the door for business.

6. Watch TV, read newspapers and magazines and sleep during work hours. Each deduction 10 yuan.

7. If you have nothing to do, sit in the customer's car or turn on the CD air conditioner. Buckle 50 yuan.

8. Not according to the work requirements, illegal operators; Deduct the bonus, 20 yuan

9. The key to the overnight car must be handed over to the business room.

10. Drive away from the workshop or work area; Immediately dismiss, deduct the monthly salary and call the police.

1 1. Clean up your electrical appliances after work and clean up the accumulated water on the ground before you go.

12. If an accident occurs at work, resulting in damage to the customer's vehicle, it is irresponsible for the staff to carry out the construction according to the procedures specified by the company. However, if the construction is not carried out according to the prescribed procedures, the responsible person shall bear 30% and the company shall bear 70% of the responsibility for compensation. If an individual is found to have intentional behavior, all parties concerned should be responsible for compensation.

13. If the customer loses valuables in the car, he will immediately report to the police and hand them over to the police station, and at the same time, he will be fired and deducted from the salary of the month.

The above provisions are for reference only. The specific rules need to be revised according to the actual situation of our store.

In addition to daily car washing and beauty, the maintenance and overhaul of equipment is also worthy of attention. Once individual tools suddenly break down or are damaged during work, it will delay the delivery time and cause unnecessary trouble. Therefore, when there is no work to do, workers can't be idle, and all equipment should be overhauled and maintained in case of emergency. The items to be maintained and inspected are as follows:

1. Check whether the oil of the pump is sufficient once a week. If it is insufficient, add or replace it in time, otherwise the lack of oil will lead to the strike of the pump cylinder.

2. The vacuum cleaner needs to check the carbon brush regularly, and the strike of the vacuum cleaner is mostly caused by the wear of the carbon brush.

3. The polishing machine also needs to check the carbon brush, and the failure situation is the same as above.

4. The carpet dryer needs to check the bearings regularly. Because the carpet is wet and the weight increases a lot, the bearing of the carpet dryer will wear out and loosen quickly, and abnormal noise will appear after loosening.

5. Whether the trachea and trachea interface are leaking.

6. The air pump releases water once a week. If it rains, it will be released the next day.

7. Pump oil should also be checked and replaced.

8. Whether the bucket leaks or not and whether the towel needs to be replaced are all details that cannot be ignored.

1 ~ 2 people are responsible for the maintenance of the above tools and equipment. In addition to a sense of responsibility, but also have a certain degree of hands-on ability and electrical knowledge. Otherwise, people with little knowledge will only do bad things with good intentions, and the worse they get.

Fourth, marketing strategy, daily operation

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You won't see stores with food stalls printing leaflets, organizing activities, promoting sales, sending short messages and other marketing methods, which are generally made by some chain stores or specialty stores. Specialty stores and the largest food stalls.

The difference is that specialty stores do marketing promotion, but food stalls don't. People are afraid of being famous and strong, but as a store owner, what they need most is fame. As long as you are famous and have a good reputation, business will naturally come to you instead of.

Just waiting for business.

At the beginning of many stores, the flow of people is very low, and some stores are basically empty stores. Many bosses can't figure out why some food stalls are doing so well and passing by themselves.

The business of newly renovated stores in China is not satisfactory. In fact, every store needs a process, a process of accumulation, a process of accumulation from scratch. However, if we want to shorten this process, we must use our brains more.

Yes With what? Marketing promotion is very important here.

What is the key to marketing? Personally, the most important thing is to grasp the consumer psychology of the guests. Only by understanding the psychology, needs and likes of the guests can we prescribe the right medicine.

Success. For example, many new store owners asked me the same question: no one came to the newly opened store. What is the fastest way to attract customers to the store for spending? My answer is only one: promoting printed leaflets,

Product promotion, free car wash!

The lack of popularity of new stores is mainly caused by low popularity and customer consumption habits. As you can see in my post, my store was completely free in the first month of opening, including my friend's store in 2007.

When I opened the store on March 30th, I suggested that he give it free for half a month (he refused in the end). Many people may find it undesirable or degrading, but as a newly opened store, if you can't do it in the shortest time,

If it is recognized by the market (car owner), it will lose a lot! The opening of a new store must be a sensation, creating a sensation effect and attracting attention. If we still do it the old way, there is a red sign on the roadside that says "new store opens."

His old tricks, such as "opening a big discount", are probably not patronized. Many friends, they all said that they had opened a shop, and made many leaflets before opening the shop, but no one went, even one a day.

The car didn't even patronize. Why? I come to the conclusion that because every car owner has his own consumption habits, that is to say, washing cars everywhere has become a habit. To make a person change his past habits, he must pay.

His different feelings make him feel good, innovative, profitable or cheap, then he will change his daily consumption habits, so some preferential items on the leaflet will pay more attention to it.

It's like a leaflet study in a supermarket. Full-color pictures clearly marked should be eye-catching and attractive.