How to run a good loan salesman and be a good loan salesman

To be a car loan salesman, you need to know detailed loan knowledge and good business expression skills.

First, the business skills of auto loan salesmen

1. When chatting with customers, you don't need to talk too much about technology and theory, but today's news, weather and so on. Therefore, salespeople must read more books and magazines about economy and sales, especially daily newspapers, so as to understand the news and news events of the country and society, which is often the best topic, so that we will not be considered ignorant and knowledgeable when visiting customers.

2. About the salesman's four hours in the evening. A salesman's achievement depends largely on how he spends those four hours in the evening. The worst salesmen watch TV at night, or complain, go out to play, etc. Such a salesman is worthless. Ordinary salesmen go to customers for entertainment, drinking and chatting. Such a salesman will have bills, and it is difficult to achieve high success. A good salesman arranges information, analyzes customers and makes plans at night. This kind of business is good and should have a bright future. I think the best salesman insists on reading for an hour after finishing the salesman's work. I think this kind of business is very promising and I can be a boss in the future.

3. About the salesman himself. Many people think that salesmen should be tall and handsome. A salesman must be eloquent and articulate, and it is good to spit out the oil in his mouth. Salespeople must be able to smoke, carry cigarettes with them and give them to everyone. Salespeople must know how to drink, white wine and beer.

Second, customer discovery skills.

1, yellow pages, there are many yellow pages in general companies, and we can find our original target customers according to the above classification. Now there are many professional industry yellow pages in Shenzhen, such as home appliances yellow pages and toys yellow pages. Salespeople had better find such yellow pages to collect first-hand information. These yellow pages are generally available in large libraries. You can take a notebook and copy it there.

2. Browse the job advertisements. Many newspapers and media have a large number of job advertisements every day. We can get the customers we want by reading the job advertisements. You can also go to the nearby recruitment market. Generally, the recruitment market will post the name and job type of the daily recruitment unit at the door, and you can also analyze what he does through the job type he recruits, so that you can find important customers. You can also visit some big industrial areas. Now almost all the factories are hiring people, and you can also find them through the job advertisements at their doorsteps. You can also check the recruitment website online. The advantages of finding customers from job advertisements are: first, you can find many new customers, because there are many new factories that he just opened or moved here. If you find him first, you will get there first. In addition, manufacturers who can generally recruit a large number of workers are doing well, and they are relatively confident in paying back money after successful business in the future.

3. Network search. You can search through keywords, such as entering the product name of the customer you are looking for in Baidu, and you can find many customers. We can also find customers through professional websites, so that we can find a list of many customers. And you can also find the boss's mobile phone number and boss's name.

4, often go to the streets to find customers, go to the mall to see if they all have packaging, or have the names of brands and companies, you can record them and go back online to find them. Judging a customer's business situation through the sales of products in shopping malls. This also reflects one of his economic strengths.

The best way to find customers is to develop customers through mutual introduction of social networks. We should pay attention to the era of enjoying resources when doing business in the future. You can share your resources with friends and introduce good customers to each other, so it is very easy and worry-free to enter a customer. And because customers look at each other, everyone can be vigilant and the risk is not much lower.

6. Another best method is that customers introduce customers, with the highest success rate. After having several original customers, a good salesman will seriously serve these customers and make friends with them. When you are familiar with it, ask them to introduce their peers or friends. In the future, I will mainly serve the customers he introduced, and then let this new customer introduce by analogy, so that you can easily find your customer network.

Third, customer maintenance skills.

1. Salespeople should be bold, cautious and thick-skinned. In fact, doing business is like chasing girls.

It is estimated that 80% of the business is completed by friendship. The competition is fierce now. The same quality, the same price, the same service and so on. If you want to compete with your opponent, you must rely on friendship. If you treat your customers more attentively than your opponents, you will form a friendship. So friendship is a kind of wealth.

3. Be enthusiastic. Enthusiasm can infect customers. Maybe many of our salesmen will be very enthusiastic at first, but when they reach certain achievements, they will become old-fashioned and lose their enthusiasm in the past. Sometimes I feel that I don't do things so well. Excessive enthusiasm will lose a transaction, but insufficient enthusiasm will lose a hundred transactions. Enthusiasm is far more infectious than rhetoric.

4. There must be a probation period. Clients do it like a man marries a woman. Looking for a client is like looking for a dream lover. From making a phone call to placing an order, just send a love letter to getting engaged. If you are really married, you have to have a honeymoon before you can live seriously. So spend your honeymoon with your clients, and don't get bigger all at once. The novelty of falling in love with marriage at first sight is hard to maintain afterwards. We should give our customers and us some time. Check each other's credit and so on.

How do loan salesmen find customers and resources?

As a bank loan salesman, the first task is to expand customers and create benefits for the company. For an excellent loan salesman, it is not a big problem to expand customers, because they already have a lot of contacts and experience resources, but for many new bank loan salesmen or bank loan salesmen with few contacts, it is very difficult to expand customers. In this regard, Mai Lender summed up the skills and knowledge of those excellent bank loan salesmen and shared them with everyone.

First, thoroughly explore the company's products.

When you start looking for customers, the first thing you have to do is to explore the products you want to promote and master the product knowledge as much as possible. In the credit industry, you can often see that many bank loan salesmen don't know much about the products they recommend. When communicating with customers, they have to call the relevant personnel to find out the situation. Imagine if a person doesn't know much about his own products, how can he persuade others to buy your products?

Second, find customers through the Internet.

Now in this era when everyone is talking about the Internet, as a thoughtful loan officer, we should better integrate the Internet and help us expand our customers. The specific method is as follows.

1, using social tools to find customers.

Your Weibo, WeChat, circle of friends and space must show you the industry, products and professional knowledge you are engaged in and deepen the impression of your circle of friends. Usually, people may ignore it, but once you need a loan, you will definitely think of it first, but only if you don't just advertise, but really share some loan knowledge, loan skills and so on. In this way, the credibility of friends' introduction is high, and the risk of customers is directly reduced. Of course, it takes time, because not everyone needs a loan every day.

2. Settle in to help expand the customer platform.

This does not refer to the classified information platform, but is similar to the Mai Lender App platform. At present, Mai Lender App can release products, increase industry exchanges, enhance credibility, directly display contact information, and obtain first-hand customers at the lowest cost. Staying on such a platform can help you increase a lot of orders.

Third, the traditional offline exhibition industry

1. Expand customers through the yellow pages and magazines.

The yellow pages of telecommunications should be easy to find, and the most important thing is how to communicate with customers by telephone. The telephone exhibition industry is very particular. If we can attach importance to it, it can also help us increase a lot of orders. This can be understood through Baidu search "Mai Lender: Telephone Sales Summary of Loan Officers". As for magazines, I'll tell you about professional magazines here. Now the magazine industry is quite popular, and the customers of this kind of magazine are used to it. Generally speaking, as long as companies appear in magazines, there are better magazines such as HC and Universal. And this kind of magazines are more clearly classified and easy to find customers.

2. Bank loan salesmen can send small advertisements, announcements and business cards to find customers.

Although this method is not as high-end as advertisements in radio, newspapers and other media, and advertisements for inserting cars can be seen everywhere, it is one of the most basic ways of exhibition as a loan industry. This way, the advertising cost is low, and it can be directly displayed to middle and high-end customers with cars.

Fourth, introduce new customers by customer recommendation.

Loan officers who are new to the workplace often lend money to customers in need. A loan officer with a little ability and industry experience lends money to anyone, and a loan officer with a monthly income of 50 thousand helps all former users find new customers and turn all customers into their own employees. Think about it, isn't this exponential growth? The more users you lend, the more new users you recommend. At this point, you may have a question, so how do so many customers maintain good feelings? In fact, the method is very simple. You just need to add them as WeChat friends, then form a WeChat group, pull them all in, and then often chat and pour water in it, and send a red envelope from time to time to set off the atmosphere. If a customer introduces a new customer to you, you can give him a small reward and send it to the group. I'm sure someone will help you introduce your customers.

Mastering the above four methods, the bank loan salesman will be able to become an excellent bank loan salesman and realize his own life value after a long period of accumulation.

How to do a good job in financial sales? How to be a good financial loan salesman

You should go to a small company to make wealth management products first. The assessment of small companies is not so strict. Join the customer first, even if you can't bill. Just save the customers.

When we save our customers and then move to a big company, the profit drive will be great. Small companies and platforms, customers are not at ease. Well, it's human now. It's a big company. The top two or three big companies in this province or this city will always have a high degree of customer trust. Well, profit-driven is enough, and it's easy to bill.

When high-quality customers have accumulated, you can start to invest1100,300,000. With the improvement of sales level, the customer base of such high-value financial products has also accumulated. Therefore, it is reliable to determine the correct strategic direction first and then work hard at the tactical level.

: Problems in financial sales

First, the sales level is limited, and dealing with these rich people is at a loss, which tests a comprehensive sales ability. From sales skills to eloquence, from service ability to situation judgment, you need training to improve your ability, not just listening to three suggestions.

Second, there is no customer base, and now customers are accumulating from scratch, which also takes a lot of time.