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What is the demonstration for?
Presentation generally refers to the lectures held by enterprises and institutions in public places, campuses and other places related to publicity, expansion and recruitment, which mainly convey information about organizations, groups or enterprises, cultural values, human resources policies, campus recruitment procedures, job introductions and so on to recruiters.
Every year, large enterprises will hold special publicity activities for graduates, mainly introducing the history, current situation and employment standards of enterprises, and there will be a questioning session after the meeting. The general venue is the lecture hall of the university, and there will be posters before the event. In order to encourage students to come, some enterprises will distribute souvenirs about the enterprise to the students present, which is also a kind of publicity for the enterprise.
Campus seminars are mainly aimed at recruiting college graduates. In recent years, with the development of society, some enterprises began to hold seminars for interns. Every school's propaganda enterprise will be different. Generally, respected enterprises only arrange seminars for prestigious schools.
Preaching mode
First, on-site preaching
There are also various forms of lectures. General recruitment agencies will give lectures and then answer questions from lecturers. Most of the venues are selected in the auditorium, gymnasium or comprehensive lecture hall of famous universities. This form of publicity allows enterprises to communicate face to face with the audience, increase mutual understanding through on-site question and answer, easily create an atmosphere and promote the ideal bilateral inspection effect. However, in view of the high publicity and travel expenses, this form of publicity costs are relatively high.
Second, the network display
In order to reduce the impact of cost inflation, some enterprises adopt the form of online demonstration, that is, video playback, non-interactive demonstration and so on. And use the multimedia technology of the internet to broadcast the demonstration process live to the whole world.
Network publicity has the advantages of unlimited, illustrated, storable, unlimited replication and dissemination, and is accepted by more and more enterprises. You can watch corporate videos like a blockbuster and have an intuitive impression on the company; You can see the on-site campus recruitment presentation and learn about the enterprise from many aspects; You can stay at home and interact with executives in different places; The most important thing is that you can package and download all these and open them whenever you need them. This may be the key reason for the growing popularity of online demonstrations.
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