How to write a business project introduction

Question 1: How to write the project introduction? It is not difficult to write a project plan, just write it in its format. The most important thing is your planning content. This is a simple plan. You can write in this format.

I hope you can write your planning book ~ ~ ~ ~

Outline of marketing plan: (nutrition and health products)

1 executive summary and key points:

Adopt "xxx oral liquid" as the trademark and product name, and the factory name is "AAA Food Factory"; The price of each course of treatment is 300 yuan (gross profit margin of products is 200%); Adopt carpet bombing all-round promotion means; "xxx oral liquid" will be listed before June 65438+1 October12004, and the target market is Wuhan.

2 Current marketing situation:

(1) Market situation: The health care product market is developing rapidly and has a large scale, but the competition is fierce and fluctuates greatly; "advertising opens the way" is an important feature of nutrition and health care products marketing; The market price is generally high, and the profits of circulation enterprises are large; In the past two years, there has been a great decline in the health care product market.

(2) Product status: There are hundreds of nutritional and health products, including nourishing and health care, human body balance, garbage removal, flora balance, etc. The price of slightly better-selling varieties is 30-40 yuan per box, and the difference between retail price and ex-factory price is generally 30%; ; Packaging is mostly glass bottles or PVC. (3) Competition: The competition is fierce, with great ups and downs, and it often happens that "every leader has won for two or three years".

(4) Distribution status: the sales channels are mainly shops and pharmacies (in hospitals, only those who have obtained the drug license number can enter).

(5) Macro-environmental conditions: With the increase of consumers' income level, the work pressure is greater, and the demand for health care products is greater.

3.SWOT and problem analysis

Advantages: the group has strong economic strength; Strong technical force; The top management of the group attached great importance to it and determined extremely favorable policies. Disadvantages: this product is a "food number" health care product, which can only be sold in shops and pharmacies and cannot enter hospitals; The production license has not been completed; The traditional products of the Group are veterinary drugs.

Opportunity: The health care products market is developing rapidly and the market capacity is large. I am familiar with Nanchang area.

Threat: The health care products market is highly competitive and volatile.

To sum up, first of all, we should do a good job in production license, take advantage of the group's capital and technology, adopt all-round promotion and distribution means in Nanchang, which we are familiar with, determine the trademark/product name/factory name that is different from traditional products, and quickly occupy as much local market share as possible with the strongest competitiveness. Highlight the characteristics of pure natural green food and occupy as much market share as possible.

Four goals:

Financial Target: Omission

Marketing target: the gross profit margin of cost reaches 200%.

5 marketing strategy:

Target market: Wuhan positioning: "Cross Good" pure natural green health care product line: "xxx oral liquid" (later copied "yy capsule" and "zz buccal tablet") Price: slightly higher than that of competitive brands (partly used in Hope Project) Distribution: shops and pharmacies.

Sales team: set up "xxx Wuhan Sales Center" (run before September 10) Service: set up user tracking card.

Advertising: radio, television, newspapers, billboards and other promotional methods: thousands of people give away.

R & ampd: Development of new products and market research: Know yourself and know yourself, and win every battle.

6 action plan

In August, we obtained the production license and started the pre-advertising operation. Thousands of people watched the trial production of the product.

Before September 10, "xxx Wuhan Sales Center" was established.

In September, the all-round promotion method of carpet bombing was launched, and the user feedback report of "Gifts for Thousands of People" was released and mass-produced.

10 10 month 1 day, the product was put on the market and the "Hope Project" public welfare activity was held at the same time.

7. Estimated income statement

8. Control: First, a production license must be obtained.

Question 2: How to write the project description of resume project 2? Your position in the project team, whether you can solve the problem independently;

3. Your business knowledge and teamwork ability.

Technology is obviously the most important, but you need to describe the technical framework of the whole project very carefully, let the recruiter know that you are familiar with the macro framework, and then highlight the technical problems you solve.

Let's refer to a project description:

"This project is developed by JSP+JavaBean+Struts and adopts MVC mode. The presentation layer is separated from the business layer and is easy to maintain and expand. "

The following is my project description (virtual):

"This project is structurally divided into presentation layer, business layer and data access layer, and the dependencies between the layers are bottom-up. The technologies adopted include Struts, Spring, Hibernate, Log4J, JDom, etc. The presentation layer is developed with Struts framework. The business layer encapsulates the business process. In order to adapt to the change of business, each business module has a special interface and implementation class, which is injected into the action; By using the IoC function of Spring. The data access layer is realized by Hibernate, and the code is concise, which can adapt to different databases. The transaction part uses Spring's declarative transaction management. In order to improve performance, the caching agent is implemented by Servlet filter.

The experience of this project simply outlines the architecture of the system, which also shows that you are very familiar with Struts, Spring and Hiberante.

At the same time, it can be noted that some important links are described very briefly, such as transactions and caching agents, which are actually intentional.

During the interview, many people are afraid that the other party will suddenly ask a question for which they are unprepared, and often lack the ability to cope. On the one hand, you need to practice more, on the other hand, you need to know that you are not always passive in the interview, waiting for the other party to ask questions.

If you just give the other person an ordinary resume, which only mentions JSP and Struts that everyone will mention, then you have to wait for the other person's random questions. However, if your project experience and description are the same as just now, the other party will probably ask you how to apply transactions in Spring and how to use caching agents (if the other party is a technician). At this time, you have changed from passive to active ... of course, the premise is that you must master these technical points and have thought about the expression in advance! This is just a little interview skill.

In short, writing a description of the project experience in your resume is also a job search method.

Question 3: How to write the project description of Shenzhen Engineering Co., Ltd. in the resume of budget major?

Commencement date: 2015-08-01~ 2015-10-8.

Nature of company: private enterprise

Industry: Real Estate/Construction

Position: Budget Officer

Job Description: Mainly engaged in real estate engineering, civil decoration of municipal engineering and pre-settlement of municipal engineering, able to independently complete pre-settlement of engineering projects, contract management, tender preparation, electronic tender, etc.

Responsible for the settlement of the renovation project of Liwan District Cultural Center Building of Guangzhou Liwan District Culture, Radio, Film and Television Press and Publication Bureau, mainly to follow up the progress of the project, apply for payment and change the quotation for visa.

Guangdong Water Conservancy and Electric Power Vocational and Technical College is responsible for settlement and other work.

Responsible for the application for payment and settlement of the reconstruction project (Phase I, Phase II and Phase III) of the inner ring road under construction and its radiation (Baiyun section).

Responsible for the application for payment and settlement of the reconstruction project on both sides of Jinzhong Road (Phase I) of Jianda University.

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Question 4: How to write the description of the entrepreneurial project? I. Overview of the Project Enterprise

Second, the business description

Third, products and services

Fourth, marketing.

Verb (short for verb) management team

Financial prediction of intransitive verbs

Seven. capital structure

Eight, investors exit way

Nine. Risk analysis

X. Other explanations

* What do you think is the key factor of enterprise success?

* Please explain why investors should invest in your enterprise instead of other enterprises?

* The detailed resume and recommendation letter of the person in charge of the project undertaking team or general manager of the company.

* Media coverage of production orders; Samples, pictures and descriptions of the company's products; Other information about the company and products.

* Commitment to the authenticity of the business plan.

Question 5: How to explain the business scope and ability of an enterprise? Can I find a model essay there? "Xi Piao Piao Piao Piao" is a training food brand of Shaanxi Jiujiuxiang Food Technology Development Co., Ltd. 1998 successfully registered the trademark brand "Hi Piao Piao Piao" in the State Administration for Industry and Commerce (Trademark Office). Shaanxi jiujiuxiang co., ltd was established in September 2004. It is a modern chain-training enterprise integrating R&D, production and sales of "West Drift" series products. The company owns all the intellectual property rights of the national famous brand "Hi Piao", and is also responsible for the development of chain stores and special materials of Jiujiuxiang brand nationwide. The main items are: roasted wing series, roast duck series, grilled fish series, marinated series and so on.

The company has always adhered to the goal of creating first-class food training in China. Adhere to the principle of "innovation, scientific management and unique management" and provide investors with delicious food, high-quality special materials, high-quality services and qualified prices, advanced equipment and high-quality raw materials to achieve a win-win situation. At the same time, the company follows the market rules, constantly improves enterprise management and training product production technology, and is committed to building a training course facility system with its own characteristics and advantages. The management and development trend of the company enjoys a high reputation in the domestic catering industry and is in a leading position among similar enterprises. Enjoy a high reputation and reputation. The enterprise has been awarded the honor of "National Customer Satisfaction Service Training Star", "Flavor Snack" and "Honest Enterprise" by the national, provincial and municipal leading departments for many times. At present, the company has established a complete management model and perfect supporting facilities, and has a group of outstanding management talents, which has enabled Tiandi to achieve rapid and steady development and cultivated individual investors all over the national market.

"Cultivating first-class fast food restaurants" is the company's unswerving goal. I believe that happiness will leave a brilliant stroke in the long history of China's food culture.

Question 6: How to write the project introduction fee agreement? Project engineering intermediary agreement

Party A:

Party B:

Party B entrusts Party A to plan the construction project of Jingbian natural gas power plant, and through friendly negotiation, the following agreement is reached and strictly implemented.

1. Party A entrusts a special person to be responsible for the preliminary contact, to understand the situation, to find a reliable relationship, to contact Party B to meet with the leaders of the project unit, and to help Party B sign a construction agreement or contract with the project unit.

2. If the agency is successful, how much agency fee (project contract gold) will Party B pay to Party A on the day when the contract is signed? %; Party B shall pay the agency fee to Party A within 5 days after the project construction unit advances the project payment to Party B? %。

Three. All expenses incurred by Party A in helping Party B to contact the intermediary business shall be borne by Party B, and Party A shall not be responsible.

4. Party A helped Party B to contact the business successfully and signed relevant agreements. If Party B fails to pay the agency fee on time as stipulated in the agreement, it agrees that Party A will deduct it from the project funds allocated by the project unit.

5. This Agreement is made in duplicate and shall come into force as of the date of signing. Matters not covered shall be negotiated separately. Any dispute shall be submitted to Yuncheng Intermediate People's Court for arbitration.

Signature of Party A's representative? Signature of Party B's representative

Year? Month? What year and day? Month? sun

Question 7: How to write the project requirements mainly includes the following contents: 1, project summary (briefly explain the content and technical characteristics of the project, limited to 100 words). 2. The purpose, significance and necessity of the project. The position and role of the project in the national (provincial, industrial) scientific and technological and economic development, and the key technologies and processes to be solved. Analyze the innovation and advancement of the project, and analyze the degree of response to the topic. 3. International level, present situation and development trend. 4. The development level and present situation of domestic related products and technologies. Explain the present situation and development trend of related products and technologies. 5. Research and development and technical preparation in the early stage of the project. The development of research and development and related technical preparations in the early stage of the project, and whether there are phased results. 6, project industrialization implementation plan. 1) implementation mode and technical route (independent development, digestion and absorption, international cooperation, etc. ), technical risks and intellectual property rights. 2) Comparison with the original products of the same type in technology, performance index and parameters. 3) Contents and methods of project development (including main R&D, implementation contents and assessment objectives). 4) Industrialization goal and production capacity after development. 7. Project schedule and implementation period. 8. Analysis of technical and economic benefits. Including the production benefit index, production cost analysis, uncertainty analysis and economic benefit analysis. 9, project funding arrangements, funding sources and implementation. 10, analysis of social and economic benefits. Including energy utilization efficiency analysis, environmental protection and resource utilization benefit analysis, and the role of promoting industrial development, providing main analysis indicators and calculation methods, investment payback period and investment profit rate; Investment profit and tax rate, breakeven point, net cash rate, internal rate of return, etc. 1 1. Overview of project applicants and project partners. Technical strength and personnel structure of project applicants and cooperative units. Technological innovation conditions (innovative institutions and facilities, experimental conditions, pilot tests) and production conditions, etc. Basic financial information, major work undertaken by each party or copies of relevant agreements and contracts. The name, title, position, specialty and specialty of the main person in charge of the project. 12, other issues that need to be explained. Matters not specified in other clauses, such as whether environmental impact assessment is involved. Land purchase, fire protection assessment, etc. 13. Signature of the project applicant. Must be signed and stamped by the legal representative of the project applicant. 14. The municipal economic and trade bureaus (economic and trade commissions) and local financial departments under separate state planning are the project organizers, responsible for the project review and seal. Provincial units of the project by the provincial asset management company and some provincial enterprises (groups) as the project sponsor, responsible for the project audit and seal.

Adopt it

Question 8: How to write about work experience? What about project experience? I suggest you write realistically. If your work experience is short, you can extend your experience, but you must have had such experience before! Now the unit interview is also very strict, so as not to ask questions about experience!

I don't know what you do. Do you need some project experience? If it is engineering, just write about the projects you have participated in and collect some relevant experience!

Question 9: How to write the description of sales work? Company name: Guangzhou Esther Trading Co., Ltd. Date: 2007-03 ~ 2008-1Company nature: private enterprise industry: footwear/leather goods/toys Position: Marketing Director Job Description: Responsible for the sales and operation management of Italian * Alpina kangaroo shoes in China market. 1, responsible for brand building, investment promotion and regional management. 2. Be responsible for operation plan, brand development plan, joining and agency cooperation negotiation. 3. Establish the company's performance management and enter the process, institutionalization and information management. 4. Establish a good cooperative relationship with customers and peers, and complete the sales plan and payment collection task. 5. Be responsible for the negotiation and signing of major marketing contracts of the company. Company name: China Feituo Footwear Co., Ltd. Commencement date: July 2004 ~ March 2007. Company nature: private enterprise industry: shoes/leather goods/toys. Position: Marketing Manager. Job Description: Fully responsible for the operation and management of Feituo shoes in South China. 1. Formulate the overall marketing strategic plan of the company and promote the effective implementation of the marketing strategic plan. 2. Team building and brand promotion, leading and managing the marketing team to achieve the company's strategic goals. 3. Implement the management formulation of the company, and complete the sales target and key customer tracking set by the company.

Question 10: How to write the company profile? How to write a company profile

There is no fixed format for the writing of company profile, and the following aspects can be written clearly:

Time of establishment, development since its establishment, main business, development direction, address and telephone number, etc.

How to write a case about company profile;

First write the full name and qualification of the enterprise (state-owned enterprise? State holding? Foreign capital? Joint venture? Private capital? ), industry, approximate scale (don't write details, just write how many assets), core advantage business, approximate position in the industry (write well, ignore bad). This is a general description, and the most critical part should be expressed in the most concise way.

The second paragraph begins with a detailed introduction.

First, introduce the development history of the company. When was it established? In just a few years, it has developed from a small XXX to XXXXXXX (in short, it will become a very awesome thing compared with the beginning). It is natural to say the present scale here, because it is the result of development. Registered capital, existing assets, employees, employee composition (number of highly educated employees), subordinate institutions, etc.

Secondly, introduce the industry and business the company is engaged in. If you feel that it is not enough to fool people at once, you can use the purpose, positioning and corporate culture of some companies as the introduction, such as "adhering to the development concept of integrity and innovation" to bring out business introduction. Business introduction here, how to introduce. Highlight the best business. The principle is to foster strengths and avoid weaknesses. By the way, you can tell me which customers you have served, which large-scale projects you have done, which countries and regions your business covers, and everything that can show the strength of the company.

Third, you can talk about the awards and honors you have won.

Finally, briefly talk about the company's development philosophy and look forward to a bright future. If you want to use some gorgeous and imposing words at the end, set off a small * * * ~ ~ ~.