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Is it true that Tongcheng-Elong announced the merger?
On the last working day of 2017, Tongcheng.com and eLong Travel, a subsidiary of Tongcheng Travel Group, finally announced their official merger after experiencing repeated merger rumors and denials. The new company name Called "Tongcheng Elong", the new company will integrate the advantageous resources of both parties such as transportation and hotels to jointly create a travel service platform.
Tencent and Ctrip, the important shareholders behind Tongcheng and eLong, will become the main strategic shareholders of the new company. According to Tongcheng, many shareholders including Wanda and Ouling Investment will also become the main strategic shareholders of the new company. Actively support this merger, which means that this is a marriage that everyone is happy with. Driven by the unanimous support of all shareholders of the new company, Tongcheng Yilong's entry into the capital market will also be greatly accelerated.
Data provided by Tongcheng shows that the new company after the merger has nearly 200 million consumer members, served more than 500 million people in 2017, and has a combined transaction volume of more than 100 billion yuan, and has achieved more than 50 million annual transactions. RMB 100 million in large-scale profits.
The merger rumors between Tongcheng and eLong have been circulating for more than two years, and in mid-October 2017, the media ushered in large-scale "real hammer" reports, saying that the merger between the two parties was basically over. It was launched, but was repeatedly postponed due to various considerations. In fact, due to several major advantages, including business complementarity, strong support from shareholders Ctrip and Tencent, and group listing, the merger between the two parties is a matter of time.
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