What are the classifications of colleges in Shenzhen University?

Introduction to Shenzhen University:

Shenzhen University was established in 1983 with the approval of the Ministry of Education. The central government, the Ministry of Education and local governments attach great importance to the construction of universities in special zones. Peking University assisted in the construction of Chinese and foreign language disciplines, Tsinghua aided in the construction of electronics and architecture disciplines, and the National People's Congress assisted in the construction of economics and law disciplines. A large number of well-known scholars gathered at Shenzhen University. At the beginning of its establishment, the school made great efforts to reform the university management system, actively explored scholarships, credit systems, work-study and other aspects. It was the first in China to implement a system of non-recruitment of graduates and a two-way selection system, and implemented a full appointment system for faculty and staff and logistics. The reform of departmental social management has aroused strong repercussions across the country.

Shenzhen University is located in beautiful Shenzhen, located on the Nanshan Peninsula in Shenzhen City, Guangdong Province. It is the only new comprehensive university in Shenzhen. It is one of the top ten historical buildings in the Shenzhen Special Economic Zone and has won the title of National Campus Architecture First prize for design. Shenzhen University adapts to the popularization of education, adheres to the education and teaching philosophy of teaching without distinction, teaching students in accordance with their aptitude, accumulating experience, and applying it to the world. It establishes and practices that running a school is based on educating people, educating people is based on quality, and quality is based on being a person; Based on quality education and taking professional education as the backbone, we actively promote teaching reform, carefully forge teaching characteristics, strive to improve teaching quality, and cultivate career backbones and entrepreneurial and innovative talents with good quality, good foundation, quick learning, and fast transformation.

College major of Shenzhen University

1. Business English

Cultivation goals: To cultivate students with relatively solid basic knowledge of English language and foreign trade, who can adapt to the extroversion Applied English talents for economic development.

Main courses: basic English, English listening, English speaking, basic English writing, English-Chinese translation, overview of Britain and the United States, foreign trade English correspondence, international trade practice, business English writing, etc.

2. E-commerce

Cultivating goals: to cultivate compound majors who can apply economic management and modern business theory methods, master information science theory and technology, and have the ability to use the Internet to carry out business activities. Technical talent.

Main courses: Principles of Management, Western Economics, Computer Networks, C Language, Management Information Systems, E-Commerce Technology, E-Commerce and Logistics, Internet Marketing, etc.

3. International trade practice

Cultivation objectives: Cultivate students who master the basic theories of international economics and trade, import and export business knowledge and skills, be familiar with international economic and trade rules and practices, and be able to engage in practical business, Application-oriented talents in operation management and publicity planning.

Main courses: Accounting principles, international trade theory and policy, finance principles, marketing, international trade practice, foreign trade correspondence, WTO knowledge, practical English conversation for foreign trade, etc.

4. Applied English

Cultivation goals: To cultivate students with the five basic abilities of English listening, speaking, reading, writing and translation, and to be able to adapt to foreign trade, commerce, tourism, service and other industries. English applied talents.

Main courses: English intensive reading, English reading, English listening, English speaking, foreign trade English, English grammar, English writing, etc.

5. Accounting

Training objectives: Cultivate financial accountants who systematically master the basic professional knowledge of financial accounting, have certain professional theoretical literacy, and strong practical ability.

Main courses: Accounting principles, financial accounting, cost accounting, accounting practice, accounting computerization, introduction to management accounting, corporate finance, basic statistics, etc.

6. Accounting computerization

Cultivation goals: Cultivate comprehensive talents who master the basic theories of accounting, financial management, and audit supervision, and can use computers to handle accounting business.

Main courses: Accounting principles, management principles, statistics principles, database principles and applications, management information systems, financial accounting, cost accounting, accounting computerization, etc.

7. Marketing

Training goals: Cultivate professionals who are familiar with modern enterprise management, master marketing professional knowledge and basic skills, and have strong marketing planning and marketing business operation capabilities. .

Main courses: Marketing, Accounting Basics, Modern Business Management, Market Research, Consumer Behavior, Promotion Management, International Trade Practice, Marketing Planning, Advertising, etc.

8. Industrial and commercial enterprise management

Cultivation objectives: To cultivate students who master the theories and methods of modern enterprise management and have the basic business ability to analyze and solve industrial and commercial management problems in enterprises and public departments. Application talents.

Main courses: Economic mathematics, management principles, Western economics, accounting principles, management psychology, marketing, financial management, international trade, etc.

9. Human Resources Management

Cultivation objectives: Cultivate and master the theories of modern human resources management disciplines, and be able to use human resources management techniques, methods and tools to solve corporate human resources (personnel) management Application-oriented talents who can solve problems in this field.

Main courses: Economic mathematics, management principles, accounting principles, management psychology, personnel recruitment and selection, performance management, human resources training and development, corporate culture, etc.

10. Logistics management

Cultivating goals: Cultivate professionals who have mastered certain logistics theories and methods, have logistics planning and management capabilities, and are suitable for engaging in business and operation management in logistics enterprises.

Main courses: Economic Mathematics, Western Economics, Transportation, Container and International Multimodal Transport, Distribution Management, Supply Chain Management, Logistics Marketing, E-Commerce, etc.

11. Administrative Management

Cultivating objectives: Cultivate intermediate-level students who have mastered the basic theories and professional knowledge of modern enterprise administrative management, have practical administrative management capabilities, and can adapt to the work of various government departments and industrial and commercial enterprises. Manage talent.

Main courses: Administrative Management, Introduction to Political Science, Municipal Science, Macroeconomic Management, Public Relations, Secretarial Science, National Civil Service System, Organizational Behavior, etc.

12. Applied electronic technology

Cultivation goals: Cultivate and master the basic knowledge of electronic technology and information systems, and be able to engage in the research, design, manufacturing and application of various electronic equipment and information systems and developed application-oriented technical talents.

Main courses: circuit analysis, digital circuits, analog circuits, signals and systems, electronic circuit CAD, communication principles, mobile communications, etc.

13. Art design

Cultivation goals: Cultivate students to systematically master the basic knowledge and skills of art design, be familiar with the characteristics of various types of art design, understand the development direction of domestic and foreign design markets, and be able to work independently Professional talents in various types of art and design.

Main courses: sketching, color, color structure, three-dimensional composition, graphic design, design expression techniques, interior design, professional photography, computer-aided design, etc.

14. Environmental Art Design

Cultivation objectives: Cultivate students to systematically master the basic knowledge and skills of art design, be familiar with the characteristics of various types of art design, understand the development direction of the domestic and foreign design markets, and have a relatively Comprehensive art design professionals with high cultural quality and artistic aesthetics.

Main courses: sketching, color, three-dimensional composition, professional photography, architectural sketching, environmental art design, landscape design, decorative design, display design, architectural sketch design, etc.

15. Character Design

Cultivation objectives: This major is oriented to the image design industry, cultivating professional qualities and professional ethics that are suitable for the future jobs of this major, and strong learning ability Comprehensive talents who have the ability and innovation consciousness, have the ability of precise design, operation and management, and adapt to the needs of modern social and economic development.

Main courses: Introduction to art, sketching, color, introduction to makeup, introduction to clothing, basics of sculpture, makeup design and production, overall character design, clothing design, hair design, etc.

16. Fashion Design

Cultivation objectives: Cultivate basic theories of clothing and related disciplines, master basic professional skills in clothing design and product development, clothing market management and marketing, etc. Clothing design, planning, and marketing application talents who can grasp the trend information and information of the clothing market and meet the needs of the clothing market and industry development.

Main courses: design aesthetics, visual psychology, basics of clothing design, principles of clothing modeling, fashion painting techniques, clothing design and technology, clothing design management, clothing pattern design, clothing accessories design, ergonomics, Clothing advertising design, etc.

17. Interior Design Technology

Cultivation goals: Interior design technology majors cultivate students who adapt to the needs of national and socio-economic construction, have all-round moral, intellectual and physical development, and are able to engage in interior design and decoration Engineering design, indoor and outdoor decoration construction, organization and management work, budget projects and professionals in various corresponding positions.

Main courses: Art theory and basic modeling, interior design drawing and decoration structure, decoration materials and construction technology, hand-drawing and rendering techniques, interior design principles, AutoCAD, 3DMAX, Photoshop, interior design of living space , commercial space interior design, villa design, etc.

18. Preschool education

Cultivation goals: To cultivate preschool teachers who systematically master the basic theories, basic skills and basic methods of modern early childhood education, and have strong ability to observe children’s intellectual expertise and abilities. Early childhood teaching and management personnel.

Main courses: pedagogy, early childhood psychology, history of preschool education, preschool education research methods, kindergarten management, children’s art education, kindergarten curriculum, preschool education activity design, etc.

19. Finance and Insurance

Training objectives: To cultivate students with certain financial and insurance theoretical knowledge and financial management capabilities, proficiency in specific methods and operational skills of financial and insurance business, and ability to be competent in commercial banking and insurance High-quality skilled talents for front-line operating positions and management positions in companies and securities companies.

Main courses: Finance, commercial banking and business management, securities investment, international finance, international settlement, accounting, insurance, economic law, Western economics, investment banking, etc.

20. Taxation

Cultivation objectives: This major cultivates high-quality and skilled professionals who can independently engage in tax analysis, tax planning and related work.

Main courses: accounting basics, cost accounting, finance, tax law, Western economics, tax planning and agency, tax inspection, tax accounting, economic law, etc.

21. Investment and Financial Management

Cultivation objectives: This major cultivates students who not only master certain theoretical knowledge of finance and investment and financial management, but also have the basic skills to engage in practical work in this professional field. Graduates To produce application-oriented talents who can meet the needs of securities investment operation management and front-line services.

Main courses: Principles of Economics, Principles of Accounting, Principles of Statistics, Investment, Corporate Finance, Finance, Securities Market, Financial Market, Investment Banking, Securities Investment Funds, Securities Investment Practice, etc.

22. Securities and Futures

Cultivation goals: This major cultivates students with modern economic and financial theories, professional business knowledge and skills, and can work in various financial enterprises, institutions, and corporate finance Comprehensive professionals engaged in financial business and management work as well as financial education and scientific research in departments and government departments.

Main courses: Fundamentals of accounting, securities investment, finance, Western economics, international finance, investment banking, financial derivatives, finance, economic law, etc.

23. Property Management

Cultivation objectives: This major cultivates applied professionals who have both ability and political integrity and can handle property management and operations in enterprises, institutions or governments.

Main courses: Property management, property management regulations, real estate management, property accounting, management principles, management psychology, advertising, public relations, property equipment management, human resources development and management, computer applications, etc.

24. Construction Engineering Technology

Cultivating objectives: To cultivate students who master the basic theories and professional knowledge of construction engineering technology and have the ability to engage in the construction, management and design of general civil engineering projects. Technical talent.

Main courses: Construction engineering drawing recognition and drawing, construction engineering surveying, engineering mechanics, housing architecture, basic principles of steel structure, concrete structure and masonry structure, engineering project management, etc.

25. Project Cost

Cultivating objectives: Cultivate and master the basic theory and professional knowledge of project cost, and have the ability to engage in construction and installation project budget and project cost management capabilities in general civil engineering projects applied talents.

Main courses: Construction engineering drawing recognition and drawing, engineering mechanics, construction engineering measurement, construction project budget, installation project budget, construction project cost management, construction project feasibility study, etc.

26. Finance and Securities

Cultivating objectives: To cultivate basic theoretical knowledge of finance, strong commercial banking business processing capabilities, financial accounting capabilities, securities investment analysis capabilities, and proficiency Highly technical application-oriented talents who have mastered banking and securities business operating skills.

Main courses: economic mathematics, finance, securities market, investment banking, securities investment funds, securities investment analysis, financial management, banking business and skills, etc.

27. Graphic and image production

Cultivation goals: Cultivate the skills to use digital technology to process graphics and images, and be able to engage in the advertising industry, industrial product packaging design, game animation, film and television Technical application talents in related IT fields with animation production capabilities.

Main courses: graphic design, C language programming, basics of graphic and image design, data structure, web design and production, multimedia CAI design, Photoshop, Flash animation design, etc.

28. Computer network technology

Cultivation goals: Cultivate application-oriented talents who master the basic knowledge and skills of computer network technology and have the ability to plan, design and apply computer network technology.

Main courses: mathematical statistics, C language programming, database principles, data structures, computer network basics, CAI design, software engineering, information system management, etc.

29. Computer application technology

Cultivation goals: Cultivate computer application talents who master the basic knowledge of computer hardware and software applications and have the ability to research and develop computer systems.

Main courses: Comprehensive computer theory, database management system, assembly language, data structure, WEB application system development, Internet application technology, etc.

30. Animation design and production

Cultivation goals: Cultivate and master animation production theories and techniques, master modern animation production techniques, have a deep understanding of the connotation and extension of animation art, and have the ability to understand animation works Comprehensive art creation professionals who have the ability to carry out overall design and production and understand the true meaning of animation art.

Main courses: Animation art foundation, Photoshop software application, introduction to animation and game design, 3D animation production, multimedia application technology, character and scene design, Maya three-dimensional animation software application, game project management and marketing, Flash game Design and production, 3D game design and production, mobile game design and production, etc.

31. Communication Technology

Cultivation objectives: Cultivate students who master the basic theoretical knowledge of modern communication networks and have the ability to survey and plan communication network projects including telecommunications networks, the Internet, and radio and television networks. Application-oriented professional and technical talents with capabilities in design, network optimization, and network application services.

Main courses: computer operating system management, C language programming, integrated wiring technology and engineering, computer network, electrical and electronic technology, digital communication technology and simulation, network system installation and configuration, etc.