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Take you to know which new media operation position you are most suitable for.

When I first started to learn new media operation, it was a headache to look at all kinds of new media-related positions on the recruitment website, and I didn't know which position I was suitable for. For this reason, I specially arranged the introduction of three mainstream new media operation positions for friends who are also confused about this, so as to cultivate the relevant skills needed for the target positions according to local conditions in the future learning process! Not much to say, let's take a look: the current mainstream new media operation posts and their targeted directions are as follows: 1. New media reporter: 2 professional writers. New Media Editor: Controlling Content Quality III. New media operation/marketing: enhancing content exposure. Therefore, we can find that although they are all related to the operation of new media, the focus of their work is different. The following distribution illustrates these three new media operation posts 1 through four dimensions: work objectives, job responsibilities, ability requirements and salary range. The goal of the new media reporter is to produce high-quality original content, so this position focuses on whether the candidate has excellent writing ability. Its job responsibility is to create independently based on brand positioning and current affairs hotspots and finally complete the production of original articles. It is not difficult to infer that to become an excellent new media reporter, excellent original and writing skills, good communication skills and sensitivity to news hotspots are the key factors to win by surprise. According to different personal abilities, the salary range of new media reporters is mostly between 3K and 20K. 2. New Media Editors The post goal of new media editors is to enhance the influence of new media channels. Contrary to new media reporters, most new media editors do not need to actually produce content, and their job responsibilities need to manage content. Specifically, new media editors need to plan high-spread content topics according to brand positioning and hot spots. They need to have news sensitivity, content control ability and excellent aesthetic ability to be familiar with most new media platform rules. The salary range of new media editors is mostly between 3K and 30K. 3. New media operation/marketing New media operation is probably the position we hear the most. I think its work goal is marketing-it needs to obtain accurate potential target users and improve the conversion rate. The new media operation post is an all-round role. You not only need to do content output, content management, and integrate multiple new media account channels, but also need to do some business cooperation, online or offline activity planning, prize procurement and so on according to the different requirements of specific positions. Since so much work is required at the same time, the candidate's user research ability, data analysis ability, copywriting planning ability and communication and cooperation ability are all the key projects of enterprise inspection. His salary range mostly fluctuates between 5K and 30K, and the promotion direction of three new media positions can be promoted to local media reporters, with the goal of content director/editor-in-chief; New media editing can develop towards content editing/directing; New media operators can aim at marketing director or operation director. I think many friends will ask me when they see this. Which new media post should be chosen as the work target? Here are three suggestions for everyone: 1. If you have the habit of writing regularly every day and are interested in current affairs, I personally think it is more suitable for the post of new media reporter, because it pays great attention to whether you have creative ability. 2. If you are not good at writing or originality, I personally think it is a good choice to start with new media editing, because new media editing pays more attention to your ability to manage and integrate content, in other words, whether you have the ability to identify and screen high-quality content. 3. If you are interested in users' behavioral psychology and like to get the pleasure and sense of accomplishment brought by users, then I think you will be more suitable for new media operation or new media marketing positions.