1. What is the detailed schedule and participation mode of Shenzhen MBA Culture Festival?

(Correspondent Chen) On the 28th of this month, "

The first MBA Culture Festival in China (Shenzhen) will be unveiled at Shenzhen Convention and Exhibition Center. Highlights of the day's activities include: 2 famous lectures and 3 theme forums. The guests present were more than 20 business school deans of famous universities, hundreds of enterprises and industry representatives, more than 800 MBA professional managers and entrepreneurs, and business elites.

The keynote speakers are Mr. Xie Guozhong, a famous economist, and Professor Wang Fanghua, a member of the National MBA Education Steering Committee. Mr. Xie Guozhong was the managing director of Morgan Stanley and the chief economic analyst in the Asia-Pacific region. The theme of this cultural festival speech is

"Challenges and opportunities faced by enterprises in China under the current economic situation". Professor Wang Fanghua, former Dean of Antai school of economics and management of Shanghai Jiaotong University, will give a keynote speech on "Brand Promotion of MBA" for the guests.

MBA education in China has entered its 23rd year and entered a golden age. MBA education has greatly promoted the development of Chinese enterprises and the formation of professional managers. With the continuous expansion of marketization and internationalization, it poses new challenges to the managers of Chinese enterprises and provides new opportunities for the development of MBA culture in China.

High-end management talents are the first productive force of enterprises, and "specialty+occupation" is the first core competitiveness of talents. "China (Shenzhen) First MBA Culture Festival" was formed in such a big environment. It is rooted in the spirit of MBA "development, sharing, responsibility and mission". With brand-new ideas, brand-new packaging and professional operation, it provides a good platform for information exchange for management scholars, and also brings new energy and new atmosphere to the development of MBA culture in China. It is expected that the development of MBA cultural industry will promote the modern management process of enterprises in China.

It is reported that, as one of the cultural festival series activities, the "Large-scale MBA Job Fair with Million Annual Salary" was held in Shenzhen Wuzhou Hotel on September 2 1, which kicked off the cultural festival. be like

President Qiao of Shenzhen Huazhang Education Consulting Agency, one of the organizers of "China (Shenzhen) First MBA Culture Festival", said: The state has included the development of Shenzhen Qianhai in the Twelfth Five-Year Plan, and Qianhai has been regarded as a national-level comprehensive reform pilot area of modern service industry. "The First MBA Culture Festival in China (Shenzhen)" organically combines Shenzhen's "Qianhai Development" and "MBA Culture". It can improve the current situation that there are few local colleges and universities in Shenzhen and the resources for running schools in different places are not synchronized enough, find suitable soil for "Qianhai Strategy", continuously transport talents, and find a broader stage for the value of "MBA culture".