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Self-identity of tobacco practitioners
It is a very good habit to do work summary regularly, which can help us improve our working ability. The following is "Self-Identification of Tobacco Employees", hoping to help you!
Self-evaluation of tobacco employees (20xx is a year of steady improvement and rapid development of tobacco, during which all work in the industry is carried out in an orderly and step-by-step manner. For me, this year's work is more substantial and meaningful. With the care and help of leaders and comrades at all levels, I have successfully completed various tasks. At the same time, my ideological understanding has been greatly improved and my work has been greatly inspired. My work is summarized as follows:
First, keep learning and improve personal quality.
With the rapid development of the tobacco industry, the job requirements of various positions are constantly changing. Although I am an ordinary employee, I have obviously felt the pressure. I think if I don't study, I may be eliminated. Over the past year, I have always regarded persistent learning as the primary criterion for testing personal ability and quality, and "study, study and study again" as my motto. I have consciously formed a good habit of "learning at any time, learning on the job and learning for life" and armed my mind with thoughts.
Improve their ideological consciousness, establish a correct outlook on life, world outlook and values, strictly abide by the rules and regulations of the work unit, insist on starting from themselves and seeking truth from facts. In line with the principle of being meticulous and sticking to one's post, actively do a good job and be ready to accept the inspection and assessment of the bureau leaders at any time.
Second, based on their own duties, do a good job every day and do everything well.
At work, we should be conscientious, be strict with ourselves, stick to our posts, attach importance to our work, obey the arrangement of the leaders, and conscientiously complete every task assigned by the leaders; Learn business knowledge from colleagues with an open mind, pay attention to unity and cooperation with colleagues, and get along well with colleagues; Work hard and actively, and complete your tasks on time and with good quality. My work is briefly described as follows:
1, 1-65438+ in February this year, * * * study and training hours, 1688 person-times, of which, tobacco monopoly laws and regulations were studied xx times and distribution and marketing personnel were trained xx times. This year, * * * conducted xx written tests with xx references. Increase the number of people who take the law enforcement certificate examination for monopoly law enforcement personnel, and the pass rate is xx %;; Market administrator qualification examination, primary reference xx, pass xx, intermediate reference xx, pass xx, pass xx%. By constantly changing the training methods and methods, employees' interest in learning has been improved, and good results have been achieved in many exams organized by higher authorities.
2. The monopoly punishment cases audited this year are all general procedural cases. Audit of new, suspended and cancelled households in administrative licensing cases.
3. This year, the number of market law enforcement supervision was xx times, and the supervision evaluation was carried out in strict accordance with the "six prohibitions". Through the combination of on-the-spot visits and telephone return visits, law enforcement personnel are ensured to administer according to law and enforce the law in a civilized manner.
4. There are xx monopolists, xx people in the system and xx people recruited by the society. The total number of law enforcement certificates is xx, including xx monopoly inspection certificate, xx administrative law enforcement certificate, xx hearing certificate and xx undocumented personnel. Establish and improve the management system of law enforcement inspection documents, implement the measures for the management of law enforcement personnel's inspection documents and files, and ensure the timely and effective management of documents.
5. This year, we handled three cases of reporting and complaining, all of which gained the understanding of retail customers and consumers through on-the-spot investigation, established and improved the reporting and complaining system, set up a service team for consulting and accepting reporting and complaining, and made public the telephone number of reporting and complaining, which better played the role of social supervision and public opinion supervision.
6. In this year, 28 households with suspicious data were screened out, and all 28 households with abnormal data assigned by superiors were confirmed by retailers. 738 retail households were interviewed by random telephone, 77 cigarette delivery vehicles 177 were randomly selected, and 743 cigarette retail households were randomly interviewed to verify whether the business address of retail households has changed, whether the cigarettes shown on the order have been received, and whether the service of delivery personnel is in place. , and understand the delivery confirmation and landing sales of cigarettes.
7. Complete the monthly work education and training plan, monthly legal work report, monthly regular legal work report, monthly internal supervision report and other related data statistics and reporting;
8. Information and documents in laws and regulations. , and complete the filing of relevant materials;
Third, high-profile work, low-key life
In terms of self-construction, "high-profile work, low-key life" is the purpose of guiding my work. I always pay attention to the accumulation and perfection of my business knowledge and professional knowledge, strive to arm myself with constantly updated knowledge theory, constantly adapt to every problem encountered in my work in new ways and concepts, and truly keep pace with the times. Strive to improve their self-cultivation and improve their quality construction.
Fourth, the existing shortcomings and the direction of future efforts.
Looking back on my overall work in the past year, although I have done a lot of things in my work, there are still many problems: First, there is still a gap from the high standards of my work, and I need to improve my standards in my future work. Complete all work with high quality; Second, in doing a good job in various services, we must establish a sense of advance; We should have the spirit of pioneering and innovation, and strive to make new progress in all work. We should constantly study new problems; Third, we should strengthen the study of theoretical knowledge and professional knowledge, improve personal quality and work ability. Seek more opinions and instructions, work without procrastination, strive to be not afraid of hardship and fatigue, overcome lazy thoughts, abide by the rules and regulations of the enterprise, and do all the work assigned by the leaders in a down-to-earth manner.
In the future work, I will, as always, adhere to the above working principles, strive to make my work "real" and "detailed" and make my due contribution to the development of tobacco industry.
Self-evaluation of tobacco employees (2) How time flies! In a blink of an eye, 20xx years are about to pass, and a new year is coming. Looking back on my work in the past three years, I found that my journey was not honest, but full of bumps and challenges. But for the author, three years' work as an account manager is not only an exercise, but also a lot of truth in dealing with people and growing up in failure. Let's review and summarize the personal aspects and work this year.
First, personal views on the year 20xx
The purpose of work is not only to earn the weight of life, but more importantly, to win the respect and recognition of society through work, so as to obtain the sense of accomplishment and satisfaction brought by work. However, in this competitive environment, it is not easy to find a stage where you can give full play to your abilities. Since I entered the tobacco company, I am very grateful to my colleagues for their help in work and life, and I can't do without the support of retailers. However, compared with other comrades, the gap between service retailers and other comrades is still very large; There is no clear focus on the implementation of work tasks; There is no flexible response to the consumer groups in low consumption and sparse per capita distribution areas. Through deep reflection on this growth space, I have to adjust my position and mentality more and more, and create more outstanding achievements next year.
Two. Review and summary of 20xx work
1. With the in-depth development of online ordering, the number of online ordering customers is increasing gradually. The number of online ordering customers is 14 1, accounting for 6 1. 1% of the total number of customers, which is not high and still has great room for development. In the choice of online ordering customers, we mainly start with township streets and main roads, so that new users can feel the convenience of online ordering and gradually attract surrounding retailers to join online ordering. In this way, retailers who are unwilling to buy computers have gradually begun to entrust other retailers to order cigarettes, and some have directly handed over the task of ordering cigarettes to their children at home.
2. Since the implementation of the "135" working method, the working mode has gradually changed and the working direction has gradually become clear. With the implementation of "monthly plan", "weekly arrangement", "weekly summary", "daily visit" and "monthly summary", the working mode is gradually solidified and the working direction is clear. These five contents are roughly as follows: arranging the work plan for next month at the end of the month is conducive to the development of the work plan; Arrange summary in time every week, which is conducive to the review of work; Arrange the object to be visited in advance before each visit, saving the visit time and paying targeted attention to abnormal customers; Monthly summary can summarize the problems found in time.
However, "135" is not a universal formula, so we need to use it flexibly. Make customers satisfied to the greatest extent through work, and then enhance the relationship with customers. The biggest advantage of good customer relationship is to get the heartfelt support of customers and finally get good market benefits. For example, during the visit, we will give guidance to customers on cigarette business, strengthen communication with retailers, and cultivate new brands in a targeted manner. Otherwise, "135" may become a modern version of the Four Books and Five Classics.
3. "Diderot effect" is at work. For example, when the account manager visited the market, he met the customer's usual question: "Why are some cigarettes lit by others instead of himself?" "Why do some cigarettes always light less than others?" Please don't give a general answer: "The state implements planned production of cigarettes" and so on. Because customers are not concerned about the overall market environment, but their own immediate interests after comparing with others, it is necessary to explain the differences between different customer categories (such as cigarette sales, cigarette display, counter display, etc.). ), let customers compete to become advanced customer groups, which is the Diderot effect.
4. Exclusive marketing linkage work
At present, there are still some problems in the exclusive marketing mix:
(1) information feedback is not timely, so it is difficult for both parties to reach a comprehensive understanding of * * *, and the effect of exclusive marketing combination is not ideal. Without direct communication, the timeliness of information cannot be guaranteed. Under the new ordering mode, monopoly will inevitably collide with retailers during inspection, which is not conducive to maintaining tobacco image.
(2) The daily work of exclusive marketing is lack of supervision or weak supervision. Sometimes, regardless of feelings, mutual entrustment will inevitably occur in daily work, which is not conducive to the normal development of the work of combining exclusive marketing and the healthy development of the work of combining exclusive marketing.
The effective combination of exclusive marketing should start from several aspects:
(1) market visit. Monopoly and marketing teams should not only perform their duties in their daily work, but also supervise each other in their daily visits, such as organizing an account manager and a city manager to visit once a month. When the city manager finds problems in the market inspection and the crackdown on illegal households, he should inform the account manager in time so that the account manager can control the supply of goods.
(2) Information feedback processing. Information is not only the basis of marketing service, but also the basis of monopoly management. Establishing a dynamic market analysis mechanism based on information enjoyment is the core connotation of the combination of exclusive marketing and participation. Timely delivery through the comprehensive information platform, so that problems found can be delivered in time, departments can implement them immediately, and those responsible can solve them within a limited time. At the same time, monopoly and marketing should * * * abide by rules and regulations, * * * abide by rules and regulations, and maintain a good working situation.
5, 20 1 1 year cigarette sales analysis.
(1) main indicators: the total sales volume in this area is basically the same as last year, the demand for tobacco production in the province has increased, and the average price of cigarettes has also increased. 20 1 1 * *, 977.87 boxes of cigarettes were sold, a decrease of 30.26 boxes or 3.00% compared with the same period of last year. Among them, this year's tobacco sales in the province was 850. 13 boxes, an increase of 10. 18% over the same period last year. The average price this year is 85.66 yuan, compared with 73.93 yuan in the same period last year, with an increase of 15.865%.
(2) Comparison of sales volume of various cigarettes: 75.47 boxes of first-class cigarettes, up 49.18% year-on-year; 236.39 boxes of second-class cigarettes, up 265,438 0.35% year-on-year; Third-class cigarettes 2 1 1.98 boxes, down1.95% compared with the same period last year; The fourth category of cigarettes was 392.78, a year-on-year decrease of 7.49%; Five kinds of cigarettes 6 1.22 boxes, down 49.782% year-on-year. It can be seen that the sales of low-grade cigarettes account for the smallest proportion among all kinds of cigarettes, and the decline of low-grade cigarettes is also the largest.
The analysis of the decline of low-grade cigarettes is as follows:
(1) Improvement of health awareness. As people pay more and more attention to smoking and health problems, cigarettes with low tar and low harm are gradually accepted by people. But the five types of cigarettes generally do not include low tar cigarettes, which will lead more and more consumers to withdraw from the low-grade cigarette market for health reasons.
(2) Retailers are unprofitable. At present, the wholesale price of cigarettes in the market is too transparent and generally unprofitable, mostly to attract customers to buy spare parts and non-staple food, so these customers are not enthusiastic about selling cigarettes, but these customers can influence the cigarette sales structure in the surrounding areas.
(3) The consumption structure is improving. With the improvement of people's living standards, consumers' cigarette consumption has also increased. For example, cigarettes above 13 yuan are generally used for weddings in the suburbs of cities below the third line, while those used more last year are still above 10 yuan.
Three. Problems in this year's work
1, the phenomenon that small households place orders with large households in the rural market is serious, which affects the verification of customers' real sales. It is suggested that monopoly departments strengthen inspection and ban small households that order for large households.
2. The practical significance of mutual supervision is distorted in the "three members", indicating that good work happens from time to time, which leads to many hidden problems that cannot be discovered and affects the overall image of the company.
3. The customer satisfaction and complaint rate caused by cigarette supply have declined, but the ability to serve customers needs to be strengthened.
4, low-grade cigarette sales situation is still grim, failed to achieve more than half of the time and more than half of the task.
5. Performance appraisal needs to be further improved.
6, failed to pass the primary and intermediate vocational skills registration.
Four. Work plan for the coming year
1, pay close attention to the cigarette market dynamics after the implementation of the new customer assessment, focus on visiting small and medium-sized customers in rural areas, understand the real needs of small and medium-sized customers, and improve the accuracy of the audit.
2. Solidly develop brand cultivation. Taking the brand of municipal companies as the main line, we will focus on building the marketing system of retail customers and consumers within our jurisdiction, improving the brand structure and expanding the brand width.
3. According to the requirements, gradually carry out the work of "135" with one main line, three main points and five steps, and carry out targeted service marketing work to increase cigarette sales in the region.
4. Do a good job in maintaining the basic information of retailers. Mainly to do a good job of order guidance, so that retailers can digest their inventory as soon as possible and maintain the price of cigarettes.
5. Pay attention to the fluctuation of retail sales. For retailers whose cigarette sales fluctuate greatly, communicate in time and contact the district monopoly administrator in time to prevent them from violating the rules.
6, strengthen learning, focus on learning cigarette vocational skills related textbooks, and strive to pass the cigarette salesman intermediate exam next year. Consciously form a good habit of being diligent in learning and thinking, and strengthen self-cultivation and personal quality in learning.
Finally, I sincerely thank the leaders and colleagues for their care and help in the past year. I will work harder in the coming year to contribute to the sustainable development of tobacco in the future.
Self-evaluation of tobacco employees (3) 20xx is a year of innovation and rapid development of tobacco. This year, personnel reform, system reform, ideological style construction and other work were carried out in an orderly and step-by-step manner. As an ordinary staff member of a tobacco enterprise, I witnessed and experienced various changes in the development of tobacco transportation and felt the harmonious atmosphere of the enterprise. Personally, I think this year's work is more substantial, meaningful and challenging. With the care and help of leaders and comrades, I have successfully completed various tasks, and my personal ability has also been greatly improved. Now let me sum up my work in the past year.
First, strengthen study and strive to improve personal quality and sense of responsibility.
With the rapid development of the tobacco industry, the job requirements of various positions are constantly changing. Although I am an ordinary office worker, I have obviously felt the pressure, and I feel that I may be eliminated if I don't study.
Over the past year, I have always regarded persistent learning as the primary criterion to test my personal ability and quality, and "study, study and study again" as my motto. I consciously formed the good habit of "being diligent in study and thinking" and achieved "four persistences": First, I persisted in actively studying political theory knowledge, and persisted in arming my mind with Theory of Three Represents, Deng Xiaoping Theory and Mao Zedong Thought to improve my ideological consciousness. Establish a correct "outlook on life, world outlook and values", improve the ability to understand and understand the policies and decisions of the party group of the municipal bureau (company), and establish the "three hearts" concept of conscience, dedication and responsibility; Second, we should make full use of our spare time to enrich and improve our knowledge structure.
Over the past year, I have intensively read various books for ten years in Yu Ben, and taught myself laws and regulations such as tobacco monopoly law and economic law; Third, adhere to multi-channel and all-round learning. Collect and sort out all kinds of learning materials extensively, or ask for advice modestly, or inquire online, as long as it is involved in the work, we all study hard; Fourth, adhere to the combination of theory and practice, guide practice with theory, and achieve the purpose of applying what you have learned. Through more than a year's efforts, I have been improved and perfected in thought, knowledge and action, and I can correctly grasp the pulse of industry development, and my sense of responsibility has also been significantly improved, fully adapting to the changes and requirements of my post.
Second, based on the post, clear goals, all-round development.
On June 13 this year, the director of the provincial bureau made a chief speech on the platform of "two maintenance of posts", clearly stating that every tobacco employee should "follow professional ethics and reflect post value" and achieve the effect of answering "two supremacy" in "thought" and "route" with practical actions. Although my present job is very ordinary, I have never lowered my work standards and requirements because of the ordinary job. For more than a year, I have been honest, conscientious and down-to-earth in my work, and I have practiced the promise of "two maintenances" with practical actions.
There is a lot of work to be done in the daily management of logistics distribution, but I can take it seriously regardless of size. Management work, the system is the foundation. I will work hard on the rules and regulations first, and work with the section chief to revise and improve various management systems, logistics workshop operating procedures, and logistics personnel 100 assessment management methods, and be responsible for daily implementation, supervision and assessment. At the same time, actively cooperate with the section chief to coordinate and solve various problems and contradictions. But on the whole, most of Cory's work is trivial, but it is not trivial. He always insists on taking small things as big things. Before each departure, he always thinks carefully about every link before and after things, starts from the nuances, and strives for perfection in every job.
Due to the particularity of logistics distribution management, it is often necessary to work overtime and sometimes go home from work. The section chief calls back to the unit, but no matter how difficult it is, I always remind myself that I can't talk about conditions and complain at work. No matter what work the leader gives me, I can only do my duty if I finish the work seriously.
Municipal Bureau (company) personnel reform, reducing staff and increasing efficiency, a lot of work is carried out by transferring personnel from various departments to work part-time. In April this year, I was seconded to the conference group of the Municipal Games, and in August, I was seconded to the "party constitution Knowledge Competition" as a program host ... During this period, on the one hand, I had to do my daily business well, on the other hand, I had to step up the arrangement of drills, and my voice was hoarse sometimes, so I was too busy to count how many times I went upstairs. But I am very willing to participate in these activities organized by the municipal bureau (company). It is my pursuit to be able to do more things, do more good deeds and improve my ability in all aspects.
A year passed quickly. Although I have done a lot of work with high standards and strict requirements and fulfilled my duties, there are still some shortcomings: First, there is still a certain gap compared with other colleagues; Second, the service consciousness is not advanced enough, and the spirit of pioneering and innovation is slightly lacking; Third, the overall quality of individuals needs to be further improved. In the new year, I will continue to maintain a good work style and high work passion, maintain a positive attitude of doing one line, loving one line, doing one post and loving one post, straighten my position, give full play to my advantages, foster strengths and avoid weaknesses, blaze new trails, and make my due contribution to the stable and harmonious development of tobacco.
Self-appraisal of tobacco employees (4) 20xx year is about to pass, and this year is fast and fast. This year is also the initial stage of my xx tobacco centralized telephone interview, which is innovative. One year! Telephone sales interview, as a new tobacco sales model, saves manpower and improves efficiency. At the same time, it provides functions that cannot be realized in the previous operation mode, which greatly facilitates sales and management. As a telemarketer, I have only been in contact with this job for half a year. Looking back and summarizing my previous work, I have the following points:
First, study hard and get into the role. The tobacco industry used to be a strange industry for me, and the telephone sales interview was a strange career for me. When I first came into contact, I should study hard and get into the state as soon as possible. Computer operation is natural to me, but I want to be familiar with the characteristics of the tobacco industry and understand the job responsibilities of telemarketers. The main purposes of implementing telephone sales call are: first, to place telephone orders with retail households conveniently and quickly at a lower operating cost, so that business households can trust and rely on our tobacco and play a good role as a bridge and link; The second is to provide retailers with high-quality ordering services in the fastest time.
Therefore, sales interviewers should closely focus on the company's current overall arrangement and work deployment, be unselfish, have the spirit of "bee" of unity and cooperation, and try their best to provide perfect services for retailers, win their trust and satisfaction, and make our "win-win" on the right track as soon as possible. With these understandings, I have defined my work goals and given myself a position.
Second, be polite and patient, and take every call seriously. As a telemarketer, you should always pay attention to standardizing your marketing language and attitude after connecting with the retailer, because it plays a key role in the success of this order. First of all, my verbal politeness from the opening remarks to the end of the meal is indispensable. Secondly, due to the uneven age level and cultural quality of retailers and the limitations of telephone communication, I never get upset or even complain because I hang up the phone. Instead, I have always been polite and patient, and I want to make phone calls, listen to questions and ask questions tirelessly, which has established a good impression on retailers and maintained a perfect image for the company.
Three, abide by the rules and regulations, and strive to complete the task of visiting and selling. Seriously study the company's rules and regulations, obey the work arrangement and management, and strictly observe discipline. At the same time, adhere to the "customer first", overall planning, alleviate the contradiction between supply and demand, realize the rational distribution of tight commodities, promote famous cigarettes, improve the cigarette consumption structure, and maximize our interests while meeting customer needs. In order to distribute the goods to the business households more reasonably and satisfy them to the greatest extent, we have now implemented a semi-monthly visit system and changed the visit route every half month, which laid a good foundation for our next "rolling" visit. Pursuing Excellence is our eternal goal.
After nearly half a year's tobacco sales visit, we also found many shortcomings, and will continue to improve and improve in the future to complement each other. In the new year, I will continue to work hard to do a good job of visiting and selling.
First, update concepts and enhance service awareness. As telemarketers, we face the retailers directly. As an intermediary between tobacco commercial enterprises and consumers, retailers can directly feed back consumers' consumption tendency, which is helpful for us to divide different consumer groups. Therefore, our task is not only to visit and order, but also to publicize products, maintain relations with retailers, provide after-sales service and enhance service awareness.
Like other excellent service industries, we should regard retailers as "gods" and put our roles in order, especially the impact on cigarette monopoly in tobacco industry after China's entry into wto. We should gradually reverse the understanding of tobacco workers and society that tobacco industry is "official business". As tobacco people, we should feel the "spider" spirit of being the first, strengthen exchanges and communication with retailers, listen to their opinions and needs, and constantly improve our work. Only in this way can our relationship become harmonious.
Second, strengthen self-study and improve professional quality. As a telemarketer, you should have agile thinking ability, efficient working rhythm, excellent business knowledge and skilled visiting skills. These can only be exercised and improved through continuous efforts and hard work. In my opinion, the following points should be done in the future: First, "study hard", telemarketers should not only be satisfied with mastering the knowledge of cigarette marketing business and basic skills of telemarketing, but also strengthen the study of marginal disciplines such as overall planning knowledge, language skills and psychology to continuously improve the level of telemarketing.
At the same time, according to the emergency "charging" in different periods, such as the listing of new brands, it is necessary to "suddenly" study and master the taste, price, packaging and grade of new cigarettes. Second, we should "think hard". We should give full play to our sharp-eyed "eagle" spirit, be diligent in thinking, have certain market insight, be brave in innovation, carefully analyze and study problems, find out the reasons, do a good job in rectification, constantly improve the success rate of sales calls, and be refined and standardized.
Third, do your duty and do things sincerely. "Always sincere". Because of the characteristics of telemarketing interview, it is more necessary to serve retailers with a sincere attitude. Only by being sincere can we get long-term recognition, support and trust from operators. Sincere communication, information interaction, seriously build an honest tobacco network, let sincerity touch customers, so as to win the market, win trust and win benefits. Based on the principle of "everything starts from customers, everything is considered for customers, everything is responsible for customers, and everything is satisfied with customers", we will provide customers with fast and efficient services and continue to promote diversified communication, personalized service, fast settlement and intelligent distribution.
Customer-oriented, honesty as marketing magic weapon, vigorously promote the sustainable development of Jinzhong tobacco. I believe that under the leadership of strong and high-quality leaders, Jinzhong Tobacco has a brilliant yesterday and a brilliant tomorrow! At the same time, under the care and guidance of leaders at all levels, with the enthusiastic help of my colleagues, and with my personal efforts, I will continue to stand on my own work, be down-to-earth, be conscientious, start from me, start from small things, start from practical things, and try my best to provide customers with almost perfect services. In the spirit of "customer demand is our eternal pursuit", strive to become an excellent telephone interviewer!
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