How to write copy on WeChat platform so that people will read it

How to write copy on the WeChat platform so that people will read it?

Before writing copy on the WeChat platform, one problem to solve is positioning, what kind of people should be targeted, and secondly, why do these people need to be targeted? Look at what I wrote, this is very important. If these two problems are not solved, it is basically impossible to write a very successful case. If this problem is solved, the next step is to be down-to-earth and do a good job in each article. The article is carefully planned to make consumers want to read it after reading it. It feels like watching a TV series. It is written purely by hand. I hope it can help you.

You need to know what type of copywriting content is more attractive on WeChat platform

Short answer

The questions are very broad, covering every industry The target users are different, which leads to different copywriting requirements.

Some need to be emotional, some need to be inspirational, some users like jokes, some like practical information, etc.

You need to research the target users and then make a positioning, and then you can write copy that your target users like.

Key points for WeChat copywriting:

The language is interesting and attractive, and mostly combined with hot topics (Baidu’s hot spots are updated every moment, Find the most popular ones and express your own unique opinions), the number of words should be 800-1000 words!

Use more emoticons, and avoid a long paragraph of text without any emoticons, which will make it boring to read;

The layout of WeChat should also be done well, with both pictures and text.

The WeChat copywriting team of Cuttlefish Studio will give you the answer, welcome to adopt it!

A title.

Main idea: Be sure to draft a good title.

1. It is not to summarize the article clearly, but to attract clicks.

2. Let your readers continue to spread the word, not just read.

2. Copy content.

1. Decide on a unique point of view first. (Purpose, role, whose voice is represented?)

2 Then sort out the structure. (Clear structure)

3The last step is the words. (Lots of materials and examples)

Three imitative writing. Imitate the structure and style of the tuba and then innovate on your own. But remember not to infringe.

If it is useful to you, please adopt it~

The first method is to add more people on WeChat

The second method is to get more WeChat accounts

The third method, if you don’t want to produce homogeneous content and want to capture target users, you need to find the cross-border needs of your user group and give them a reason to continue to pay attention to you. How to use the WeChat platform to write promotional copy for a product

Dear Baidu users, hello!

Generally, after logging in to the WeChat public account, there will be a special posting column for you to edit copy, similar to posting logs in the QQ space.

I hope the answer will satisfy you, thank you! Is there anyone who wants to work on the WeChat platform?

Nowadays, many people are willing to do it. It belongs to self-media operation and WeChat public account operation. As long as you send the recruitment instructions and requirements, it will be a recruitment site.

For example, if you have writing skills, can simply analyze WeChat public account information, and can establish good and effective communication with users, these are all necessary!