What qualities should an excellent person possess? (500-word composition)

A good editor should be an expert in the field of knowledge involved in his works, at least a theoretical expert. Take the fashion information industry as an example. If you are a regional editor, you should be an information expert on this fashion information. As a news editor, you should have a bird's eye view of all online games, all manufacturers, operations and channels, and all industry trends; As an evaluation editor, you should make an objective and in-depth study of no less than 50 pieces of online fashion information, and have your own sharp and thorough analysis point of view.

No matter what division of editing, there are some conditions that are * * *. At the very least, you should have in-depth experience and research on at least three pieces of online fashion information, and it is best to invest more than 4 months in any of them. Only mastering 1 and 2 is not enough, and you can't draw inferences in your work.

Then, you need to know no less than 20 pieces of fashion information in a bird's-eye framework. "Overlooking and framing" means that you have spent no less than a week on this fashion information, gained some personal experience, and spent a lot of time understanding the information, settings and systems of these fashion information and observing all aspects of it. You have a comprehensive grasp of the advantages and disadvantages and characteristics of these fashion information-although it may not be deep and delicate enough. Only in this way can we ensure that the fashion information involved in editing work can be analyzed and grasped horizontally and vertically on a broader information surface.

Many people came to me for an interview and asked him how much fashion information he paid attention to. A: "XX is my favorite fashion information, and I have been paying attention to it for three years". At this time he was eliminated. I want to find a comprehensive editor, and I need experts in fashion information, not just one expert in fashion information. Editors provide information to thousands of readers, not just your peers. You just don't know eight pieces of fashion information, but you only like two or three of them. In the future, you will encounter several times as much fashion information as you don't like. How did you do it, trying to be energetic or perfunctory?

Therefore, a good editor should not be too extreme. He usually has a wide interest in fashion information and can understand the preferences and ideas of different types of followers. Otherwise, you don't understand, love or care at all. How can we know the quality of the content?

Second, information sensitivity.

I divide the editorial quality into three parts: information touch, information technology and media attitude. Among them, information touch depends more on innate qualifications, and information technology and media attitude depend more on professional quality training after editing.

Editors deal with information all day. You search information, lock information, refine information, integrate information, publish information, and immerse yourself in the ocean of information all day long. You saw the article that others could find, turned around and published it. This is nothing unusual. If you can find information that others can't see, or if the information you find is handled more beautifully by you, this is "editing technology".

In fact, most of the high-quality information is buried in the state of fossils, leaving only clues for you to smell. Editors have to dig them up like archaeologists, or cultivate them carefully like biologists, or even sprint to follow up. A keen and delicate judgment on the value of information is the sensitivity of information.

An official news, a forum hot post, a leaderboard list, have you seen any valuable information from it? What methods can you take to explore and cultivate the key points of information, separate them from the mediocre and heavy shell, and enlarge them to readers? A website editor who only knows mechanical reprinting is doomed to be mediocre and boring. The real editing work is the technical work of gold panning, and it is the creative work of searching, discovering, refining, aggregating and processing sand from the massive junk information.

A good editor must have a wide range of curiosity about information, which is the basic condition. The more you read, the more likely you are to capture valuable information. What is the content of the big net? But every day besides typing fashion information, you just look at the special area, at most, go to the portal to see today's news, or go to the starting point to find the fantasy novel YY, which proves that your knowledge and information interest are very narrow. If you lack the interest and patience of extensive reading, it will be fatal to the editing profession.

A qualified editor should have the habit of browsing at least five large websites frequently, including portal websites and professional websites; You should have the habit of soaking in at least one forum, and be willing to be a forum participant rather than a simple browser; To establish a stubborn dependence on search engines, we should be good at using search engines skillfully and frequently, and have the patience and curiosity of "Baidu in advance". (Plain Note: This passage is a classic! )

I often tell editors that, on the surface, the superficial part of editing is four parts: "extensive search, massive reading, value refining and title hit". The skills and patience of retrieval, the quantity and efficiency of reading, the refinement of value and the accuracy of title hit are all essential qualities for editors. Dig deep, read more, be sensitive, and you can find good content before others. The content you updated today is better than other website editors, with high click-through rate and enthusiastic response from readers. This is the sense of accomplishment as an editor.

Third, occupational character.

There is a misunderstanding that editors should have good writing style, so many writers are eager to try and plan to write from scratch. In 2002, a super-class writer in the industry was dismissed by a big-name magazine in the industry, and the probation period did not pass, which is an example of this misunderstanding.

Secondly, there is a general view that being an editor has no requirement for personal writing, and you can be an editor if you can post. This statement is quite nonsense. It is true that a good editor is not a good author, but as a reviewer of words, an editor must have excellent Chinese judgment and identification ability. Anyone who has this ability to distinguish himself can't write badly.

What kind of writing does an editor need? My reply is "rigorous, clear and accurate". In most cases, the editor is not the provider of information, but the publisher of information. But this does not mean that website editors can not write a word. Technical processing of miscellaneous information also requires clever writing skills-you must make your own words clear, or help others sort them out and describe them clearly so that readers can understand and taste them.

Therefore, "preface, editor's note and conclusion" are the most common editing styles. What is wonderful is not the written expression as an editor, but that editors often need to use words to guide readers to understand an article more conveniently, deeply and efficiently; Or the original text can be edited, cut and highlighted in a drastic way. You don't need words to edit. If your words disturb the reader's attention, it is foolish.

At the same time, it is more important for editors to judge and discriminate words. In the final analysis, words are the carrier of information, just like milk powder melting in water. What kind of writing is acceptable to readers? What kind of words are difficult for readers to absorb? What kind of words are infectious? What kind of words are boring, empty and boring?

Not to mention judging others' writing, even it is difficult to correctly evaluate your own writing ability. After all, Chinese education in China is such a failure. On my interview form, most college students put their writing level as "medium", but in fact, 95% interviewers' writing level is "poor". Some people think that their writing style is quite excellent, because "I often post in forums" or "my high school composition score is not bad"; There are also people who claim to love creation, and impromptu posting within 500 words is the "main creative way". Therefore, I suggest that candidates conduct self-examination according to the following standards.

If you are eager to be an editor, you must have the habit of reading and writing. The most suitable practical style for editors is to talk casually and feel casually. Lyric prose or mood novels are of little significance to editors, and the experience of raiders is useless at all.

Articles with complete content are not less than 5000 words per month on average, and the form is not limited. Blog, forum posting and media contribution are all acceptable, but they must be complete and carefully written. You should adapt to the creation of a single article of about 2000 words, but don't try a single article of more than 1000 words easily, which will break your hand.

The greatest motivation of your creation is "feeling with emotion", which also proves that you are diligent in thinking.

In addition, from the perspective of self-improvement of writing literacy, I also suggest that friends who are interested in editing watch YY fantasy less and read more paper literature in the traditional sense. Subscribe to at least two large-scale traditional periodicals (not limited to literature) every month, read as many modern literary works as possible, and one foreign novel for every three Harle.

Fourth, other qualities.

To be an excellent editor, you should also have some other qualities, which are listed as follows:

1, patient and meticulous

I asked any job seeker if you could be "patient and meticulous" and he nodded. In fact, when I asked him if he had any good quality, he nodded. It can be seen that the pernicious influence of false days is far-reaching. These nouns represent good qualities. No one thinks they don't, but only 1 1/2 people really do.

I debuted the simplest topic, searching for a hot topic of fashion information. How many pages of forums or search engines do you have the patience to turn? How many pages are there when you turn? You might as well browse 20 pages first and read each title carefully, with an average of no less than 3 articles per page. 20 pages, that's the minimum threshold. I experience it almost every day in my editing work.

2. Social networking

The competition of websites is often not professional technology, but resources. For fashion information websites, these resources include communities, authors, journalists, trade unions and so on. Mastering resources depends not only on the brand advantage and historical accumulation of the website, but also on the communication skills of editors. Editors with strong communication skills can easily master additional resources, and they can get more first-hand content first. If a medium-sized guild with 1000 people only provides you with manuscripts and materials, the effect can be imagined.

3. Imagination, logical understanding, objective spirit, honesty and trustworthiness, sense of responsibility and organizational ability.

These are very empty concepts, and no one thinks they don't have them. Just list them. As far as my years of management experience is concerned, less than one-third of the applicants are talented, and only one-third of them can fully possess these excellent qualities. It can be said that good materials are hard to find.

Ability, even a fool can improve, and a person whose work attitude has remained unchanged for many years is like kicking down the ladder. Attitude usually determines a person's way of doing things, and in most cases, the way of doing things can directly affect the result. So I value credible quality more and would rather give up frivolous genius. This is what the so-called "attitude determinism" in the workplace means.

The above is my request to a concerned person who applies for fashion information editing. If you find yourself far from these requirements and just want to take a chance, then I assure you that you are unlucky this time.

I hope this analytical article on editorial quality can be helpful to your career.