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What are the current market conditions of agency accounting companies?
1. Customer churn: contact customers privately and take away customers when you leave your company
Customer churn is a problem faced by almost all companies, especially in accounting companies. The biggest reason is that the customer's contact information cannot be kept confidential. Everyone in the company, from sales, consultants to accountants, can see the customer's phone number. Sales is the contact person for the customer, and accountants can also contact the customer directly.
Each customer is hard-earned from intention to signing. It is costly and difficult to maintain. Once lost, it will cause irreparable losses to the company.
2. Old tools and low efficiency
An accountant under the intelligent system can serve 200 companies, but under the traditional model, accountants can only serve 50 companies, and the personnel cost is high , coupled with the difficulty in employee performance appraisal, the company's operational risks are maximized, and in the long run, it will be gradually eliminated by the market.
3. Single profit model
There are many small accounting companies on the market now, with simple personnel structures. The bosses are also maintaining customers and cannot take into account developing new business. This also makes the company's The profit model is single, relying only on traditional business to maintain the company's operations. However, the cost of starting a company continues to increase. It is becoming increasingly difficult to make a profit just by maintaining the original business. Only by actively opening up profit margins can we ensure the company's sustainable development.
IV. Low profits
The overall scale of agency accounting companies is relatively small, service levels are uneven, and industry competition is extremely fierce. Some accounting agency companies maliciously compete at low prices to attract customers, making it even more difficult for accounting agencies that are already struggling to survive.
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