Suzhou youth travel service co., ltd.

Suzhou Youth Travel Service Co., Ltd. (Su Qing) is a member of China Youth Travel Group, which was established in June of 1984 10. Its predecessor was Suzhou Youth Federation Tourism Department, which was subordinate to Suzhou Committee of the Communist Youth League. Suzhou Youth Travel Service began to implement the shareholding system reform in 1996, and was transformed from Suzhou China Youth Travel Service into Suzhou Youth Travel Service Co., Ltd., and Su Qing was also the first travel agency company approved by Jiangsu Provincial People's Government with a registered capital of130,000 yuan. Su Qing is the first batch of international travel agencies approved by the National Tourism Administration. At the same time, the company is also a citizen travel agency in China (license number L-JS-GJ00026). Su Qing Co., Ltd. is located at No.200 Xinghai Street, Suzhou Park (6th floor, north side of Xinghai Sports and Leisure Center), with fixed assets of1850,000 yuan, a luxurious office building of more than 8,000 square meters, more than 300 employees, and translators and tour guides in eleven languages, including Chinese, English, Japanese, French, German, Italian, Spanish, Korean, Thai, Guangdong and Fujian. The company has several subsidiaries, more than 40 sales departments and 7 holding companies, including the Travel Travel Co., Ltd., which consists of 100 luxury buses, CMB and cars. Its business involves tourism, consulting, agricultural and sideline products, sports, real estate and other industries.

At the beginning of its establishment, Su Qing Co., Ltd. began to develop on the basis of inbound tourism reception business. Starting from 1993, Suzhou Youth Travel Service began to implement internal reorganization, and implemented a "two-level legal person system" for departments, with independent operation and independent accounting, that is, the management mode of business division system. During the period of 1994, Suzhou Youth Travel Service reformed the financial management system and established a set of financial operation mechanism suitable for the organizational structure of the division system. During the seven years from 1993 to 1999, the business income of Suzhou Youth Travel Service increased eight times, and the number of employees also increased six times.

65438-0999 Suzhou Youth Travel Service has set up "Everyday Bus Tour" and Suzhou Youth Travel Service "8/9 Travel Supermarket" in the domestic tourism field, specializing in automobile travel. With the strong support of the youth travel team with nearly 100 luxury tourist buses of different models, the business is booming and the brand effect is constantly improving, making it one of the first choice brands for Suzhou citizens to travel. At that time, Su Qing passed the ISO900 1 quality system international certification, becoming the first travel agency in East China to pass the ISO900 1 quality system international certification.

In order to meet the needs of the company's business development and internal management, since 2004, Su Qing Co., Ltd. has set up four business centers, namely, inbound tourism center, domestic tourism center, outbound tourism center, consulting service center for private entry and exit, and two network management and administration centers. The general manager of the center is the assistant to the general manager of the company, who is fully responsible for the development and coordination of the center business. Each center has effectively sorted out the staffing of the department, and began to coordinate with each other in external business, focusing on procurement and sharing resources; Formulate system flow in management to improve management efficiency.

Under the new situation of China's entry into WTO, the constant opening of the travel agency industry and the reshuffle of the travel agency industry, turning challenges into opportunities, changing the current situation of "weak, small, scattered and poor" and "becoming bigger and stronger" have become a new topic that Su Qing has been trying to study and explore. After analysis, at the end of 2004, the company began to choose the development path of "networking" (chain and joining) to further realize "bigger and stronger". By the end of 2005, Su Qing Co., Ltd. had built 27 online stores, which were distributed in Suzhou City (including new districts and parks), Wuzhong District and Xiangcheng District, and also in Wujiang, Changshu, Kunshan and Taicang. Travel agencies in Shanghai, Huangshan and Nantong have been established outside the province, and SSS International (New Zealand) Co., Ltd. and SSS International (Canada) Co., Ltd. have been established abroad. Ensure that the number of domestic travel outreach of Su Qing Co., Ltd. ranks first among peers in the city.

At the same time of network development, Su Qing made great efforts to build the brand image of "Suzhou Youth Travel Service is fun and ordinary". The strategy of "branding" has been well practiced in the business model of "Suzhou Youth Travel Pushi Tourism Chain". All company stores, tourist buses and newspaper advertisements in the city use the "Suzhou Youth Travel Fun Pushi" visual identification system in a unified and standardized manner.

The development of networking (tourism chain) and branding of Su Qing shares has greatly facilitated citizens' travel, enriched people's amateur cultural life and contributed to the construction of a harmonious society. At the same time, it has positive significance in stimulating investment growth, expanding market capacity, promoting employment, promoting industrial structure adjustment, promoting industry development, and accelerating the development of modern service industry and other economic and social benefits.

In 2005, in view of the fact that the company's office is scattered and its business volume is rapidly expanding, the company invested funds to develop a set of computer management software including Suzhou Youth Travel Intelligent Office System, Boko Accounting System, Cash Flow System and China Citizen Tourism Management System, so that the office, finance and business can run "equally, accurately, fairly and effectively" relying on modern technology. In addition, according to the relevant requirements of ISO quality certification system, the company has further established and improved the relevant systems such as "report approval, complaint handling, regular meeting exchange, human resource management", further standardized the operation process, and improved the management efficiency of the whole company.

It is precisely for many years that Su Qing Stock Company has closely focused on the enterprise policy of "building a first-class enterprise with safety and service" (S+S=S), set up the enterprise style of "being a man in advance" with the management concept of "leaving difficulties to the management department and leaving convenience to the business department", and insisted on guiding the company's operation and management with scientific enterprise management theory, and achieved a continuous income of 65,438. Su Qing carefully evaluates the advantages and disadvantages of the internal resources of the enterprise and analyzes the opportunities and threats of the external environment of the enterprise. Rely on one-step management decision, constantly seek competitive advantages in the ever-changing external environment, build core competitiveness, and explore a road that is most suitable for the development of Su Qing shares. In 2005, Su Qing shares went abroad 1 15866 person-times, an increase of 88%; Entry point reception 190229 person-times, up104% year-on-year; There are 202,046 domestic groups, with a year-on-year increase of11%; Domestic land connection was 3 1.852 person-times, a year-on-year increase of 1.03%. The company's turnover increased from more than 2 million yuan in 199 1 year to 240 million yuan in 2005.

Suzhou Youth Travel Service has developed from a little-known travel agency to one of the top 100 international clubs in China with the number of 1993, 1995, 1996, 2000, 200 1 2002, 2004. It has successively won the top ten travel agencies in Jiangsu Province, Jiangsu Chengxin Travel Agency, Jiangsu Youth Civilization, Jiangsu Excellent Service Quality Management Enterprise (the only travel agency in the province that won this honor), Jiangsu Service Quality Award, Jiangsu Quality Management Award, Suzhou Tourism Industry Advanced Collective, Suzhou Chengxin Travel Agency and Suzhou Women. Suzhou Administration for Industry and Commerce has been awarded the honorary titles of "Inspection Exemption Enterprise", "Suzhou Civilization Demonstration Window Unit", "Suzhou Foreign Cooperation Advanced Unit" and "Suzhou Open Economy Work Advanced Unit".

In order to actively respond to the major strategic deployment of the CPC Central Committee and the State Council's "going global", conscientiously implement the relevant deployment arrangements of our province's "going global", closely focus on the requirements of vigorously developing the tertiary industry put forward in the "Eleventh Five-Year Plan", and vigorously implement the major strategic decision of the provincial party Committee and the provincial government on accelerating the development of modern service industry, Su Qing Co., Ltd. strives to explore and formulate "collectivization, internationalization, networking, branding, digitalization"

In 2002, in order to find competitive advantage, Su Qing Stock Company took the initiative to deal with the impact of China's entry into WTO on travel agencies, tried to turn international competition into internationalization of domestic competition, and took a step of "going out" around the company's "internationalization" development strategy.

In 2002, SSS International (New Zealand) Co., Ltd. appeared in Auckland as a "powerful enterprise in China" and imported a luxury bus from China, which was the first car imported by New Zealand from China. The company joined and became a full member of TAANZ, IATA and other organizations, and participated in the reception of the country, which was called "Shenzhou VI".

Thanks to the successful practice of New Zealand companies, Su Qing's confidence in "going global" has increased. In 2003, Su Qing established SSS International Group (Canada) Co., Ltd. in Canada, whose main business is business travel, study abroad and immigration. Specializing in business investigation and tourism business in North America, with the strong support of Brewster, a well-known Canadian tourism and transportation group, it has provided powerful help for the business development of the parent company.

In 2005, Su Qing continued to "go global" by leaps and bounds, and established SSS International Hotel (Fiji) Co., Ltd. in the South Pacific island country, which was mainly responsible for the development, construction, sales and management of five-star property resort hotels (including restaurants); Carry out local tourism business; Developing international tourism between China and Fiji. The project has been approved by National Development and Reform Commission, Ministry of Commerce, SAFE, Fiji Investment and Trade Bureau (FTIB) and industrial and commercial registration. The total investment of the project is 20 million US dollars, and the total development area is 45,340 square meters. After the project is completed, it will become the largest five-star hotel in the South Pacific.

Through active and steady "internationalization" exploration and "going out" practice, Su Qing Co., Ltd. has achieved initial results, which will also become the core competitiveness of the company's sustainable development.

Based on the tourism industry, Su Qing Co., Ltd. also actively expanded the road of collectivization, and established a diversified enterprise group mainly focusing on tourism and involving other industries.

In 2002, Su Qing Co., Ltd. established Suzhou Youth Travel Service Consulting Service Center for Private Entry and Exit, and obtained the qualification of intermediary for private entry and exit approved by the Ministry of Public Security. The center has more than 40 senior immigration lawyers, immigration consultants, professional accountants, investment consultants and related professionals from Canada, Australia and other countries, making full use of the company's original business advantages and combining the actual situation at home and abroad to carry out study abroad and immigration business.

In 2003, in response to the impact of SARS on travel agencies, Su Qing Co., Ltd. established Qupushi Trading Co., Ltd., and started to build Qupushi green fruit and vegetable express service, providing high-quality fruit and vegetable products for all sectors of society and implementing humanized express service. After several years' efforts, "Qupu Herbivorous Eggs" won the title of the first famous brand product of poultry eggs in Suzhou.

In 2004, the first professional football club in Suzhou invested by Su Qing was born, and Suzhou football entered a new era. The club adheres to the development concept of taking benefit as the center, relying on the league, taking fans as the god and taking the market as the guidance. Instill the football culture of "Beautiful Suzhou, Happy Football" into every corner of the city.

For more than 20 years, everyone in Su Qing has always kept in mind the enterprise spirit of "tireless and loyal", based on its own industry, actively developed diversified business, and built Su Qing Stock Company into a leading enterprise in Jiangsu tourism industry with tourism as the main body and integrating consulting, agriculture and sideline, sports and real estate. 20 10 Top 100 Travel Agencies in China 19