How to estimate the scale of urban home improvement industry

It is estimated that the scale of urban home improvement industry is as follows:

1. Regional competition pattern: In enterprise search, search with "home improvement" as the key word, select enterprises in service/existence status, and select the corresponding industry as "construction industry". It is concluded that the number of enterprises in the home improvement industry is the largest, accounting for 10.9%.

2. Enterprise competition pattern: There are many participants in the domestic home improvement market, and there are four main factions in the market, namely offline home stores (such as Red Star Macalline, Easyhome, Yuexing Home, etc.). ), traditional home improvement enterprises (such as Golden Mantis, Dongyi Risheng, Jiuding Decoration, etc. ), internet home improvement companies (such as Tuba Rabbit, Qijia, Meilele, I want to decorate the network, etc. ) and the industrial chain home improvement company (. According to these two categories, we can estimate the scale of urban home improvement industry.