Is the npdp certificate useful for employment?

The full name of NPDP is new product development professionals, and Chinese translation is the international qualification certification of product managers. NPDP, initiated by American Product Development and Management Association (PDMA), is an internationally recognized professional certification for new product development, which integrates theory, method and practice, and provides a good method system support for the planning, decision-making and implementation of the company. At present, NPDP certification has been promoted in many countries and regions around the world, and many people engaged in product development and management choose to apply for NPDP certification.

The role of NPDP certificate is mainly reflected in the following aspects:

1, improve employment competitiveness

Having a NPDP certificate can prove that you have professional knowledge and skills in product development and management. This may make you more competitive when looking for new job opportunities, because employers are usually willing to hire certified professionals.

2. Get better career development opportunities.

NPDP certification can prove that you have certain professional knowledge and skills, which may help you get better career development opportunities. For example, it may help you to be promoted to a higher position or accept a higher salary.

3. Improve professional knowledge and skills.

By attending NPDP certification training courses and exams, you will learn the best practices, methods and tools related to product development and management. These knowledge and skills can help you better handle products and perform tasks in your daily work. In addition, you can share your experience and insights with other industry experts, thus expanding your professional knowledge and skills.

4. Build trust and credibility.

The NPDP certificate proves your professional knowledge and skills in product development and management, which can help you build trust and reputation. This may make you a trustworthy and respected resource among other product development and management professionals and enhance your reputation in the industry.

What can I do after I get the NPDP certificate?

1, product manager

The knowledge and work of new products learned by NPDP certification can make you a qualified product manager, who can be responsible for product life cycle management, including market research, product planning, demand analysis, product development, marketing and sales support. You will be able to use a systematic approach to product development and management.

2, product development team members

As a holder of NPDP certification, you can become an important member of the product development team. Npdp ensures that you learn the principles and best practices of new product development, and you will be able to participate in activities such as product requirements definition, product design and product testing, and work closely with other team members to ensure the timely delivery of products. It can also increase the chances of career promotion.

3. Product planning consultant

You can use your expertise in product development and management to provide consulting services for the organization in product planning and management. It can help enterprises to formulate product strategy, market positioning and product mix optimization, and improve product competitiveness. It can make you an expert and leader in your field.

4. Marketing Manager:

As a holder of NPDP certification, you will have the ability to deeply understand the market demand and product positioning. This makes you suitable for the position of marketing manager, responsible for formulating marketing strategy, product pricing and marketing activities.

5, product innovation consultant:

You can be an organization's product innovation consultant, providing professional advice on product innovation and new product development. Your NPDP certification will increase your competitiveness in the market and make you a reliable expert in the eyes of employers or customers.

Development of NPDP product manager

Interpretation of project management: Product manager (English: product manager, abbreviated as PM), also known as product planning, refers to the person who plans and manages a certain product or a certain type of product in the company, and is mainly responsible for product research and development, manufacturing, marketing and channels. Product manager is a difficult role to define. If it must be defined in one sentence, then the product manager is the person who serves the end user and is responsible for the whole product life cycle.

Since entering the computer age, with the popularization of computers and communication networks, information is no longer just the content of interpersonal communication, but the carrier of value transmission, and the value of information has been greatly improved. How to expand the utilization value of information and make it a tool of production value, promotion value and management value has become a new problem. At the same time, Procter & Gamble Company gave birth to the position of "brand manager", which is responsible for the abstract concept of "product" as a whole and is considered as the embryonic form of the birth of modern product manager.

The real embodiment of the importance of the position of product manager is that in the process of the transition from PC Internet to mobile Internet, the immediacy and mobility of the mobile terminal quickly robbed PC users of their time. How to seize the opportunity of time window when users migrate from PC to mobile becomes a new problem. With the popularity of mobile terminal equipment, the demand of a large number of users has been stimulated, and products in application fields such as mobile payment, mobile social networking, mobile shopping and mobile entertainment have gradually exploded. In order to seek better development opportunities, many people flock to the ranks of product managers.

With the increasingly fierce market competition, the development of technology has stagnated, and the development of product manager positions has also begun to be subdivided. In the job market, the recruitment of product managers in vertical segments like "strategy+mobile+e-commerce industry" began to appear. Such a clear recruitment demand is unimaginable in the era of PC Internet. In the era of mobile internet, the professionalism of product managers has been greatly improved, and it seems that applying for professional certification such as NPDP is becoming the choice of more people.