A business plan of a photography company.

For venture enterprises seeking funds, the business plan is the calling card of the enterprise. The following is the business plan of the photography company I compiled for you for your reference.

Article 1: How to write a book about the business plan of a photography company?

How to write a business plan of a photography company?

Generally speaking, when making a plan, there are usually the items listed in the following table.

Necessary items of planning book

1 planning name (planning theme)

2 Planner's name (team name, member's name)

3 planning and production date

4. A brief description of the planning purpose and content.

5 Description of the planning process

6. Detailed description of the planning content

7. The steps when the plan is implemented and the description of the plan (timetable of time, personnel, expenses, operation, etc.). ) 8. Expected effect and predicted effect of the plan.

9 Thinking about the crux of this planning problem

10 Planning cases, documents and cases for reference.

1 1 If there are second and third alternatives, list their outlines.

12 matters needing attention and hope in the implementation of the plan

Chapter 2: Beautiful Life Studio Business Plan Beautiful Life Studio

Jichuang

Name: Guo

Department: School of Electromechanical and Information Engineering

Major: mechanical design, manufacturing and automation.

Student number:

Category:

Business Plan 211060710131Mechanical Excellence Class

catalogue

Chapter 1: Abstract 3

Chapter 2: Introduction to Beautiful Life Studio 3

First, the studio profile

Two. business introduction

Three. value assessment

4. Team management (1. Team situation, 2. Organization and cooperation)

Verb (short for verb) command

Chapter 3: Market analysis? four

I. Market introduction

Two. target market

Three. Feasibility demonstration

Chapter 4: Competition Analysis 5

Chapter 5: Risk Analysis? five

Chapter VI: Financial Analysis? six

The first chapter summarizes

Photography studio generally refers to an organization established by several people or one person, with various forms, most of which have the embryonic form of company model. Many studios are collectives that cooperate for the same ideal, desire and interest. Generally, there is no fund for enterprise registration, or groups with fewer employees often exist in the name of studios. The size of the studio is generally small, and the interests of members are equal, mostly regardless of position. Some studios have a room manager position to command all the staff, and everyone is responsible for what they should do. Most of the affairs of the studio can be discussed and decided by members.

At present, there are not many photography shops on the market, and the equipment is simple, the quality of photography is not very high, and the professional and technical level is not very high. We can seize this opportunity.

Our entrepreneurial team members are all undergraduate graduates. In personal cultivation, you can show your enthusiasm for starting a business well. As we are fresh graduates, the initial funds will be slightly insufficient, so we will try our best to save costs on the basis of our own plans and work.

What is the full name of our photography studio? Beautiful life studio? , specializing in art photo, wedding photography, children's photography, taking into account online orders, digital photo processing and photo pasting.

Chapter 1 Introduction of Photography Studio

Our aim: the studio abandons rigid and patterned shooting, which is natural and beautiful, and the shooting method should not be too fancy to distort emotions. Feel life. Liang Ying Photography Studio, we are mainly engaged in the service industry. Our customers are mainly young people, unmarried people and children. .

The second chapter introduces Li Liang's life studio.

First, the studio profile

Beautiful life studio, mainly engaged in artistic photography, wedding photography, children photography. Run digital photo processing, printing and photo pasting.

The photography studio is equipped with three high-end computers to edit pictures and videos, which can reduce costs and achieve fast and efficient.

In the meantime, open it? Photography studio? Website, cooperate with photography studio to conduct online order business. Customers only need to log in to www.xxx.com to confirm the required shooting system, contact via QQ, and fill in the order form and send it to the studio mailbox, so we can get in touch with customers in the shortest time.

Two. business introduction

With the improvement of college students' network technology level, our studio meets customers' requirements with sufficient professional technology. After all, this is our strength. We understand the development of world-class technology and are at the forefront. We have a good ability to use professional software such as photoshop.

On the basis of artistic photography and wedding photography, a series of wedding packages have been made at present. We provide traditional wedding photo album, full-page wedding photo album, digital design wedding photo album and cross-page wedding photo album. Matters needing attention in choosing a set: number of sets/size/wedding makeup/including selected pornographic films and negatives/the price of buying unselected pornographic films and negatives/whether to give anniversary photos. Take the minimum number of groups/add the price (which must be reduced to a minimum)/How many traditional or digital groups of two photo albums can you take/Pick unlimited times. The style of the photo material and whether it includes art processing/the whole page is not limited/traditional figures can be proofread/all photos have been retouched. Enlarge photo size, photo frame material, screen processing/giving away other table frame/photo signature wire size.

We are mainly engaged in the following businesses

1. Art photos

2. Photographic wedding photos (traditional wedding photo albums, full-page wedding photo albums, digitally designed wedding photo albums, spread wedding photo albums, etc.). )

3. Children's photography

4. Run digital photo processing, printing, photo pasting and burning.

Three. value assessment

Order one set of personal photos every two days, starting from 200 yuan (receive at least 15 sets every month).

The monthly income is 3000 yuan.

Receive 2 wedding photos every week, each of which costs 3,000 yuan, with a total monthly income of 24,000 yuan.

Other forms of sideline, such as digital photo processing and printing and photo pasting.

1. Print 60 photos every day. 0.8 yuan X 60=48 yuan. The cost of each photo is 0.3 yuan, and the profit is 30 yuan.

2. Print 100 pages every day, 0.3 yuan X 1000=30 yuan, cost 0. 1 yuan, and profit 20 yuan.

3. Make 400 copies of 0.3 yuan X 400= 120 yuan every day, with a cost of 0. 1 yuan and a profit of 80 yuan.

4. Shoot twice a month, 1000 yuan, make 20 sets of DVDs, 20 400 yuan, and make a profit of 600 yuan.

5. Burn 6 sets of VCD/DVD every month to make a profit in 400 yuan.

Monthly total: 30+20+80+600+400 =1130 yuan.

Four. Group management

1. Team status: There are four people in our entrepreneurial team.

At present, there are four members in the photography studio, all of whom are undergraduates.

The membership list is as follows

Person in charge: Guo

Member: XXX XX XXX XXX

Organization and cooperation: specific work arrangements. Generally speaking, XXX is responsible for overall work, XX is responsible for financial management, XXX is responsible for photography, and XXX is responsible for network technical support.

2. Person in charge and owner: XXX

Finance: generally managed by XX. However, every expenditure must be approved by all shareholders.

Storefront: As storefronts facing the street are generally more expensive, our storefronts are temporarily selected in office buildings. Gradually expand stores according to market conditions.

Division of labor arrangement: specific work arrangement. Generally speaking, XXX is responsible for overall work, XX is responsible for financial management, XXX is responsible for photography, and XXX is responsible for network technical support.

Remarks: When the business is busy, don't be demanding about the specific division of labor.

Verb (short for verb) command

We have established an online ordering service (QQ ordering service), that is, customers can send printed materials to us through our website only by registering on our website, and then wait for our reply. Generally, it can be confirmed with the customer within a few minutes after receiving the order, which greatly improves the efficiency.

Chapter III Market Analysis

I. Market introduction

At present, there are not many photography shops on the market, and the equipment is simple, the quality of photography is not very high, and the professional and technical level is not very high. We can seize this opportunity to develop a one-stop service for digital photography production. Our venture is divided into several stages, and the stage goals are short-term, medium-term and long-term goals. The short-term goal is to invest in the previous project and decorate the store, attract and absorb customers, and strive to implement the first step plan. The medium-term goal is to open large stores in the main streets of the city, expand business and further expand the market. The long-term goal is to open chain stores in the whole city or even the whole province. Eight Characters

Chapter III: Catalogue of Business Plan of Seth Photography Co., Ltd.

I. Company Profile ...................................................... 3

1. 1 Company Profile .................................................... 3

1.2 company purpose .................................................... 3

1.3 organizational structure of the company ................................................ 5

Second, products and services .................................................... 6

2. 1 product and service introduction ............................................. 6

2.2 Product and Service Contents ............................................. 6

2.3 prices of products and services ............................................ 17

2.4 customer analysis .................................................. 17

Three. Marketing ..................................................... 17

3. 1 target market .................................................. 17

3.2 Pricing Strategy ................................ 18

3.3 Analysis of Sales Channels .............................................. 18

3.4 Promotion Strategy .................................................. 18

Four. Corporate Strategy ..................................................... 19

4.1* * Same Vision .................................................. 19

4.2 Development Strategy .................................................. 20

4.3 Human Resource Strategy .............................................. 20

4.4 Corporate Culture Construction .............................................. 20

4.5 Sustainable Development Strategy ............................................ 20

4.6 Macro Strategy .................................................. 2 1

Verb (abbreviation of verb) Market and Competition Analysis ............................................... 2 1

5. 1 beneficiary analysis ................................................ 2 1

5.2 SWOT analysis of .................................................. 22

5.3 Analysis of competitive environment .............................................. 23

Financial analysis of intransitive verbs ..................................................... 24

6. 1 financial system .................................................. 25

2.2 Audit System .................................................. 26

6.3 Major financial assumptions .............................................. 27

Seven. Risk assessment and countermeasures ............................................... 33

7. 1 Risk Assessment .................................................. 33

7.2 External Risk .................................................. 33

7.3 Internal Risk .................................................. 34

7.4 Risk Countermeasures .................................................. 34

7.5 Questionnaire and result analysis .......................................... 35

Eight. Insurance and legal practice 36

I. Company Profile

The company is a customer base dominated by young consumers, with a brand-new concept, mainly for campus professional photography.

Limited company.

1. 1 company overview

Seth Photography Co., Ltd., with the business philosophy of honesty, innovation and success, is a studio-based company.

Our full-service photography company consists of customer service department, market research department, planning department, media technology department and administration department.

Affairs department and finance department.

The company's main business is personal photo, multi-person artistic photo, DV short film shooting and micro-film shooting.

Part-time jobs are ID card photos and group graduation photo, equipment rental and photography training courses, in addition to providing campus photos.

Film competition sponsorship.

We will take excellent technical team and management talents with rich management knowledge as the cornerstone of expanding our business.

Background and customer range.

1.2 company purpose

It is our mission and purpose to provide customers with the most perfect and intimate service. Our team will be honest with each other.

In line with the innovative concept and the goal of * * *, we will provide quality photography services to our customers and strive to create a

A different you!

1.3 organizational structure of the company

Different from traditional photography companies, our company's market positioning is more novel and meticulous, and because it is based on the campus market,

Concept, our company needs not only the management, technology, marketing and financial personnel owned by traditional photography companies, but also a considerable number of personnel.

A large number of volunteers, high-quality campus agents and a team of experts with novel ideas. The following is the division of responsibilities of personnel in our company.

CEO: Xu Haolun

CEO should have outstanding IQ, EQ and bravery quotient. IQ refers to wisdom and knowledge.

The courage and ability to reserve and how to use wisdom and knowledge to create wealth. Emotional intelligence refers to the ability to live and communicate.

In particular, the ability to establish relationships and integrate resources, as well as the ability to operate campus networks through alliances. Courage quotient refers to courage.

Only with the courage to make decisions can we seize every opportunity and respond to environmental changes at the fastest speed.

CEO should have the ability of decision-making, innovation, adaptability, public relations and shaping corporate culture.

Five basic abilities.

1) decision-making ability refers to doing the right thing, that is, the strategic decision of the enterprise must be correct.

2) Innovative ability refers to jumping out of previous successes and.

The way of thinking can constantly break through the self, build a platform for continuous innovation and keep the times.

The synchronization of industry development or the ability to walk in front of industry development.

3) Resilience refers to responding quickly to the challenges and changes of external or internal environment.

Appropriate strategies and tactics can make the whole team transition smoothly in a changing environment.

4) Public relations ability means that the CEO can use his unique communication ability and public relations awareness.

Using scientific public relations means to enhance the corporate image, shape the intangible assets of the enterprise and gain the support of the target audience.

Maintain and establish close relationship with them.

5) The ability to shape corporate culture means that the general manager firmly believes that corporate culture is the soul enterprise of the enterprise.

The industry does not rely on the charm of the CEO, but on the cultural core concept with * * * knowledge, including the mission and wish of the enterprise.

Scenery, entrepreneurial spirit, etc. Because people do not obey orders, but pursue ideals and ideas.

Chief Financial Officer of Hu Finance Department

The staff of this department should have excellent professional skills and incident experience, and be proficient in using professional knowledge to take charge of public affairs.

Company's daily financial accounting, participate in the company's operation and management. According to the company's capital operation, reasonable allocation of funds,

Ensure the normal operation of the company's funds. And can effectively promote the concept of financial management within the company and establish corporate accounting.

Accounting system and internal control system, establish strict capital control measures to control the company's operating risks and make progress for the company.

Lay a good foundation for further development. Participate in the financing process of the company and cooperate with the chairman to successfully introduce venture capital.

Be able to independently collect and classify information about the company's business activities, fund dynamics, operating income and expenses.

Analyze and make suggestions, and report to the general manager regularly. So as to ensure the normal financial operation of the enterprise.

Cao Yue, CEO of Administration Department.

The staff of this department should have good professionalism and service spirit, and be competent for the service and coordination of the general manager's office.

Office work, check and implement the work arranged by the general manager's office. And timely feedback to the general manager's office to ensure that the general manager

Manage the normal operation of the office. Assist the general manager to carry out all kinds of work and deal with the problems needed by the company's operation.

Administrative problems, and according to the needs of various departments for human resources, do a good job in employee recruitment, assessment, selection,

Deployment, resignation, etc. Make the organization have a cohesive workforce.

Mao Zhixin, Technical Director of Media Technology Department, and Zhang Yiming, Deputy Director.

The staff of this department should have excellent professional skills and novel design concepts, and be good at discovering small things in life.

Love creation, can combine the campus market for targeted activity design and project development. The personnel of this department shall be composed of the following personnel

Two types of talents with professional skills. One part should be composed of photographers with professional photography skills, and the other part.

Part of it should be through mastering excellent computer technology and skillfully using Photoshop, Dreamweaver, Flash,

Computer technology such as CAD will realize this design concept. Both types of personnel should have their own advantages according to their own professional characteristics.

Only by complementing each other can we achieve organizational goals with high quality.

This department is a subordinate department of the technical department. The staff of this department should be composed of a considerable number of high-quality scientific and technological elites.

A scholar who has mastered a lot of cultural knowledge such as economy, law and philosophy. On the one hand, it can cooperate with the technical department to attack bankruptcy.

On the other hand, I can skillfully complete other tasks assigned by the general manager for technical difficulties in product design and development, and I can

Put forward constructive opinions on major decisions related to the survival and development of the organization,

Yu Yahuan, business director of the business department, and Cheng Menghuan, deputy director

The personnel in this department should have strong market sensitivity and be independent and competent in market research, strategic management and sales management.

Management, system management, etc. Should have good expression and communication skills, good interpersonal relationships.

Can use personal charm and comprehensive ability to realize market development and expansion, and can assist the general manager to realize market trust.

Take full control of interests.

Research Director Lian Jie

This department is a subordinate department of the business department. Market research refers to studying the market, understanding customer needs and competition.

And its ultimate goal is to find potential opportunities to innovate or improve products.

Yes The staff of this department should be good at communicating with users and potential users, and be like friends with front-line colleagues who directly face customers.

Sales, customer service and technical support. Be able to independently study market analysis reports and articles and complete the trial.

Competitive products will eventually form business opportunities, product strategies or business needs by carefully observing user behavior and so on.

Ask for a document (BRD) detailing how to take advantage of potential opportunities. Cooperate with business departments to realize a comprehensive understanding of the consumer market.

Grasp the position. department

This department is subordinate to the business department. Personnel are mainly young people, and college students are given preferential treatment, which should be enough.

Complete team tasks in your spare time. Have enthusiasm and confidence in work, and have excellent eloquence expression ability, can

Be competent in publicity and promotion activities. Have good interpersonal relationship.

Planning director Tian

The staff of this department should have a strong comprehensive quality and be able to cooperate with business departments to complete all aspects of product promotion.

Activities, such as detailed planning of activities, poster design, activity data summary, task allocation of various departments, etc. Yes, production

The bridge and link for products to successfully enter the market.

Organization chart

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