How to calculate the investment budget of children's paradise?

The investment cost of children's paradise mainly includes: venue rent, equipment cost, decoration cost, publicity cost and personnel cost.

First, the venue rent.

The site rent is influenced by the regional economic development level, geographical location, site size and other factors, and there are great differences. For example, if rural investors have their own venues, they can even save the rent, and the investment cost will be greatly reduced, while the rent of large shopping malls in first-tier cities will be higher; The rent in the core business district of the city is higher than that in other areas of the city; 300 square meters is more expensive than 200 square meters.

The rent of children's playground should be calculated according to the actual situation. Generally speaking, the area of children's playground in large shopping malls and supermarkets is about 300~500 square meters, and 50~80 yuan per square meter is more suitable; According to the size of the community, the area of the community store is 100~500 square meters, and the rent is not too expensive; In rural areas, according to the actual situation, it is generally 100~300 square meters, and the venue rent is cheaper.

Second, the equipment cost

There are two ways to calculate the equipment of children's playground: square calculation and set calculation. Different devices have different calculation methods and different costs. The same equipment varies according to factors such as material, design and cost. For example, the pass of Zhiyong Competition is calculated by the square, which is about 800~ 1200 yuan per square, and the track racing is calculated by sets, each set is about 30 ~ 50,000 yuan; It is also a children's naughty castle, which is divided into three grades: popular, mid-range and luxurious. The quotation is also different. The mass price is about 600/flat, the mid-range price is about 600~800/flat, and the luxury price is about 800~ 1200/flat.

How much equipment cost is appropriate needs to be decided according to market demand. For example, a 300-square-meter children's paradise will choose Naughty Castle. In third-tier cities, it will be more profitable to choose a mid-range naughty castle. In the children's paradise of large shopping malls in first-tier cities, luxury naughty castle equipment will attract customers more.

Third, the cost of decoration.

Children's amusement parks can be hardcover or paperback, with different styles such as candy style, forest style, ocean style and ice and snow style. Investors can choose the appropriate style according to market demand. Due to the different site size and decoration grade, the price will be different. Generally speaking, the renovation cost of a 300-square-meter children's playground is about1~ 50 thousand.

Fourth, publicity expenses.

The promotion of children's paradise can be promoted offline, or through the network and media platforms. The brand itself will have publicity resources on the network and media platform, so the physical store mainly uses offline promotion for opening promotion, which is low in cost, generally two or three thousand is enough and can be ignored.

Verb (short for verb) Employee expenses

Children's parks of different sizes need different numbers of employees. Some small-scale children's parks don't need additional recruitment if they have enough staff. Take a 300-square-meter children's playground for example. It usually takes 3-5 people, and the salary of each employee is about 2000-2500 per month. Investors can calculate employee expenses according to how many employees they need to recruit.

Extended data

The initial investment cost of children's paradise franchise stores includes children's paradise joining fee, children's paradise venue rental fee, children's paradise decoration fee, children's paradise publicity fee and children's paradise amusement equipment fee.

Joining fee for children's park. Now many brands don't need to join the franchise fee. Of course, quite a few brands still need to join the franchise fee, depending on the choice of investors. If the investment is not much, it is recommended to choose a brand that does not need to charge the joining fee.

The rent of children's paradise varies from place to place. The average children's playground covers an area of 100-300 square meters, and the rent in big cities is very expensive. For example, the monthly rent of a large shopping mall in Guangzhou is about 1-20000.