Catalogue of books on sales theory and skills.

Section 1 Generation and Development of Promotion

Section 2 Definition and Nature of Promotion

Section III Principles and Functions of Promotion

Section 4 Modern Major Marketing Concepts

This chapter is summary, thinking and practice, simulation training and case analysis.

The second chapter is the theoretical model of sales promotion

The first section Ada's sales model

Section II Promotion Mode of Dubedat

Section 3 Edpa sales model

The fourth quarter sales grid theory

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter III Sales Staff

Section 1 Marketing Environment

Section 2 Responsibilities and Quality of Sales Staff

Section 3 Recruitment and Training of Sales Staff

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter IV Performance Evaluation and Management of Sales Staff

Section 1 Promotion of Quotas

Section 2 Performance Evaluation of Sales Staff

Section 3 Supervision and Incentive of Sales Staff

The fourth quarter to improve the performance of sales staff.

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter 5 Finding and Approaching Customers

The first section to find customers

Section 2 Connotation and Identification of Potential Customers

Section 3 Meeting with Customers

Section 4 Approaching customers

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter VI Promotion and Negotiation

Section 1 Preparation for Promotion and Negotiation

Section II Commencement of Promotion Negotiation

The third quarter sales negotiation strategy

The fourth quarter sales negotiation skills

Section 5 End of Promotion Negotiation

Section 6 Promotion Etiquette

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter VII Customer Objections and Handling Skills

Section 1 Concepts and types of customer objections

Section 2 Reasons for Customer Objections

Section 3 Handling of Customer Objections

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter VIII Sales Service

The first section is the connotation of sales service.

Section 2 Pre-sale Services and Sales Services

Section III After-sales Service

This chapter is summary, thinking and practice, simulation training and case analysis.

Chapter 9 Case Analysis and Simulation Training

Section 1 Case Analysis of Promotion

The second quarter simulation training

Promotion ability test

refer to

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