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Why did Starbucks close down in Australia?

Australia is one of the most coffee-loving countries in the world. We love these black beans more than most countries in the world. What's more, Australia's coffee culture isn't limited to inner cities or trendy seaside resort paradises. Our coffee culture is deeply rooted in towns, wine regions and cities across the country. ?

The first batch of coffee entered Australia with the First Fleet in 1788, but truly high-quality espresso was not introduced to Australia until the 1950s. The development of coffee culture in Australia is largely influenced by European immigrants. These Australians, whose families hail from Italy, Greece, France, Turkey and Hungary, all enjoy a cup of real strong coffee at home, but are trying to find their favorite espresso at a nearby cafe or grab a Iron coffee is not that easy. ?

Australian coffee consumption has grown rapidly over the past few decades. The average Australian today consumes 2.9 kilograms of coffee per year, compared with just 0.6 kilograms 50 years ago. Along with this coffee craze, cafes are popping up on the streets and alleys. When the weather is pleasant for outdoor dining and sipping, you can sit down and enjoy a cup of delicious coffee whether it is a street coffee table, a shopping mall, a beach or a park. ?

The latest industry report released by industry research company Ibisworld shows that Australia’s cafe and coffee shop industry will continue to grow in the next five years, with an average annual growth rate of 2.6% and total sales reaching 4.96 billion. Australian dollar. ?

This growing trend is happening across the country, with local coffee culture becoming an important industry across Australia. Due to Australia's unique roasting technology and advanced recipes, Australians are unable to accept the commercial coffee style of American Starbucks coffee. The coffee style admired by Australians is a small cup of mellow and rich black coffee, not a big cup of Frappuccino.