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How to choose the theme of the speech

How to choose the theme of the speech

The speech should have a topic, and what kind of topic to choose for the speech is a concern of both the speaker and the audience. The topic is the medium between the speaker and the audience. Listening to speeches is different from reading articles and newspapers. Articles you are not interested in and newspapers you don't want to read can always be put aside. The following is how to choose the theme of my speech, I hope it will help you!

Listening to speeches in a large number of meeting places, if you encounter topics that you are not interested in, it is not good to leave casually, but to listen, which becomes a burden. In order not to be embarrassed, listeners often choose interesting speeches according to their own topics. Because of this, the theme of the speech is very important, which largely determines the effect of the speech. We can focus on the following aspects:

1, a topic of general concern

This refers to a problem that needs to be solved urgently in a certain period and stage, in the construction of socialist material civilization and spiritual civilization, with the interests of the broad masses of the people and the prosperity of the country. For example, building the four modernizations, rejuvenating China, building a socialist economic system with China characteristics, meeting the wave of reform and opening up, discussing the values and ideals of life, talking about historical responsibilities, expressing patriotic feelings, and so on. It is of great significance to take this kind of topic as the focus of topic selection and scientifically explain it with Marxist standpoint and method, so as to improve people's ideological understanding and arouse the enthusiasm of the broad masses of people in building Socialism with Chinese characteristics.

2. The topic of spreading scientific and cultural knowledge

This kind of topic selection is extremely extensive. It can be knowledge in natural science, social science and philosophy on a large scale; As far as a subject is concerned, it can be historical knowledge, literary knowledge, sociology, economics, folklore knowledge, the latest scientific achievements, the prospect of new science in the future and so on. Selecting topics from these aspects can broaden the audience's horizons, develop their intelligence, and make them have a strong desire to study for the four modernizations from the bottom of their hearts.

3. Topics of interest to the audience

It refers to the topics in life, study and work that the audience usually cares about and often talks about. For example, young people generally care about and talk about their ideal future, youth value, road to success, marriage, family life and so on. Combining their own actual topics will arouse their interest. Interest is generated and developed in people's needs and practical activities. Without demand, there will be no interest. So be sure to choose the topic that the audience needs.

4. The topic of personal experience

Personal experience is more popular with the audience than vague theory. The audience is interested in personal life experience, personal views and how to overcome difficulties in various situations, which will have a strong response. This is because the topic of personal experience is the most familiar and impressive. If you take the exciting life segment as the topic, the audience will feel more cordial and excited.

How to choose speech materials

In the speech, if you can choose novel and unique materials, you can not only vividly express the theme, but also attract, grasp and impress people. So, how to make materials novel? When selecting materials, try it from the following angles.

Play it by ear in a crisis, with novel materials.

In a speech entitled "Opportunity", a successful person who has been groping for a long time in the shopping mall gave a speech entitled "Opportunity is behind the sinister face". This is what he said:

A salesman was on a business trip and was unfortunately hijacked. After 13 hours of thrilling dealings with gangsters, the passengers finally got away with it. When the salesman was about to leave the hut with his box, he suddenly stopped. He believes that such an event must be interviewed by reporters. So, he opened the box and found a company advertisement leaflet. On the back, he wrote: "I am a salesman of XXX company, and my XXX brand digital camera and I are safe and sound." He held high the propaganda of flying out of the cabin, which really attracted the "long guns and short guns" of many media reporters. In an instant, the salesman became the star of the hijacking incident. The company's XX brand digital camera became a household name overnight, and the company ordered one after another. The chairman excitedly praised him as the best salesman and promoted him to deputy general manager in charge of marketing. An extremely unlucky "accident" in everyone's eyes was cleverly rewritten as "opportunity" by the salesman. What is an opportunity? Opportunity often wears a terrible and dangerous mask. Many people will be frightened by "danger" until they pass by without knowing it. Only those who are always worried and looking for opportunities can see through the face of "danger" and find and seize opportunities.

The "opportunity" that most people talk about is either a man-made effort, or a blind cat meets a dead mouse, or the right place at the right time is blessed by heaven. The opportunity mentioned in this speech is extraordinary, and its material is very novel and unique: a salesman of a company saw through the face of "danger", saw the opportunity in the crisis, and tactfully turned hijacking into opportunity, which not only achieved great success in sales promotion, but also was promoted to deputy general manager. After listening to this legendary story, the audience felt novel and enjoyable, and naturally convinced of the theme of the speech-behind the dangerous face is the opportunity.

It can be seen that if the materials are novel, the speech can capture the audience. It is not difficult to make the materials novel at all. You can choose vivid life stories and skillfully show the theme from one side. We can see through the known phenomena in life, see opportunities in the crisis and dig out novelty ... Using these novel and unique materials can not only make the theme more profound and powerful, but also refresh the audience's ears, polish their eyes and firmly grasp the audience's nerves.

The language is amazing and the material is fresh.

Not long ago, I listened to a speech contest with the theme of "self-confidence". A speaker's topic is "I am Napoleon's grandson", and the main part of his speech is like this:

At the age of 30, Henry was still a frustrated American immigrant, living on unemployment benefits. Lying on a park bench all day, lamenting the injustice of fate. One day, a friend of his brought a message: "I read an article saying that Napoleon had an illegitimate child and a son." All his characteristics are similar to yours: he is short and speaks English with a French accent. ""Is that true? "Henry is dubious, but he is still willing to take all this as true." I really am Napoleon's grandson. "Gradually, this lingering idea changed his life. In the past, he was full of inferiority because he was short, but now he is proud of it: my grandfather commanded thousands of troops by this image; I used to feel that my English pronunciation was not standard, like a hillbilly, but now I feel very sweet because I have a French accent. With the belief that he was Napoleon's grandson, he overcame all kinds of difficulties and eventually became the chairman of a big company. Later, I investigated his life experience and found that he was not Napoleon's grandson. But Henry was not depressed. He said, "It doesn't matter whether I am Napoleon's grandson or not. The important thing is that I have the confidence of Napoleon's grandson in my heart, which makes me successful. "

This speech stood out in the speech contest and won the first prize in one fell swoop. The reason is that the selected materials are novel and unheard of by the audience, which can be described as a surprise. It doesn't talk about the significance and necessity of self-confidence, but tells a vivid life story from one side: Henry, who has been doing nothing, planted the seeds of self-confidence in his heart, "I am Napoleon's grandson", overcame all kinds of difficulties from inferiority to pride, and grew from a frustrated person to the chairman of a big company. Although Henry later learned that he was not Napoleon's grandson, he had raised the banner of self-confidence in his heart. Needless to say, a novel material shows the support of "self-confidence" to action, which is refreshing, enters the audience's heart and stimulates the audience's enterprising heart.

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