? Is the BMW X 1 value of nearly 400,000 competitors of the same level not worth buying?

"We have more than 500,000 new energy vehicles running on the roads around the world, which is the sum of the sales of other' AIA' in Germany, not to mention the results achieved through bidding." Facing the criticism of overseas media that "BMW is a climate killer", the CEO of BMW Group Oliver Chipzer (Oliver? Zipse) easily refutes with only past achievements.

Oliver Chip, CEO of BMW Group (Oliver? Zipse)

As the largest single market of BMW, China is also the top priority of BMW in the field of new energy vehicles. BMW has also performed well in China's new energy vehicle market, having delivered more than 50,000 new energy vehicles.

X 1 is a compact SUV owned by BMW. Last year, the cumulative sales volume of BMW Brilliance X1-1in China reached more than 90,000 vehicles, and the sales data completely surpassed those of competitors of the same level such as Mercedes-Benz GLA and Audi Q3. BMW X 1 Plug-in Hybrid Edition (hereinafter referred to as "BMW X 1 Plug-in Hybrid Edition") has won the hearts of many people for its excellent fuel economy and excellent handling, especially in Shanghai, it takes more than 90,000 yuan to get a license plate, and you can also enjoy unlimited free new energy licenses. After all, for the majority of white-collar workers who drive to and from work in Modu, it will be a very happy thing if they can have a car that can be unrestricted during peak hours. There is a joke in the workshop: if you want to get on the viaduct, the license plate had better be green.

Who will be the prospective owner of the X 1 plug-in version?

As the only model in the BBA compact SUV "Three Musketeers" that can enjoy a free new energy license, who will be the prospective owner of the BMW X 1 plug-in version? Obviously, office workers who need to drive to and from work in Shanghai, Guangzhou, Hangzhou and other cities will dominate.

Why do you say that?

First of all, the license plate is the most troublesome thing, especially the Shanghai card (except Shanghai C, you can't enter the outer ring of Shanghai). This brand is dubbed "the most expensive tinplate on the earth", and it costs 80,000-90,000 yuan at a time. To get a card, you must also fight for character, speed and strategy. It is said that many people go to Internet cafes with faster network speed in order to shoot Shanghai cards, and some people upgrade the network speed of broadband at home in order to shoot Shanghai cards. But there are still many people who have bought a lot of tenders for a year or two and still can't get a Shanghai license. They have to get foreign licenses through other channels, or simply sell new cars with expired temporary licenses and no "birthright" as used cars. Therefore, second-hand car dealers in Shanghai sometimes have this special used car.

Secondly, the X 1 plug-in version is a BMW after all, and the added value brought by the blue sky and white clouds is still considerable. Cars are more of a means of transportation in developed markets such as Europe and America, but they will have certain social value-added attributes in China, especially in "immigrant" cities like Shanghai. Many new Shanghainese will go back to their hometown for the Spring Festival, and the logo of their own cars can best reflect "clothes and clothes to return home". So for many people, no matter what, with this blue sky and white clouds, it is right to buy.

Finally, young people live in a first-tier city like Shanghai, which is stressful and fast-paced, so the fuel economy of a car is also very important to young people. A BMW X 1 plug-in version can not only effectively solve the fuel economy problem, but also bring you an excellent driving experience when you need passionate driving. Friendly reminder: There are thousands of roads, and safety comes first. Please obey the traffic rules and drive safely. )

Is this car worth buying?

No keyless entry, no rearview mirror automatic folding, no brand stereo, three-cylinder machine. Faced with these obvious shortcomings, as a car with an official guide price of nearly 400 thousand, is the BMW X 1 plug-in version still worth buying?

Many people will feel that it is definitely not worth buying when they see this price, and the allocation level is not as good as 1.5 million yuan. Don't worry, please read it before you come to a conclusion.

Face value is justice: the brand-new family-style design language not only makes BMW X7 and X5 widely praised, but also makes BMW X 1 plug-in version look younger and more dynamic. On the front face, the classic "double kidney" grille has a larger size. In the past, the separated design was replaced by the penetrating front grille, and the vertical bar in the middle was thicker, which made the front face more imposing. The headlight group adopts a newly designed "angel eye" shape, with more sharp edges and corners. The fog lamp area adopts the blade design with sharp front lip shape, which makes the whole front face look more dynamic and fierce.

The side is relatively flat, and the charging port above the left front wheel arch is not only the identity symbol of the plug-in version, but also makes the flat side look no longer monotonous.

Compared with the front face, the tail design is very simple. However, many upper and lower lines make the layering of the rear of the car very clever, avoiding the feeling of mediocrity because the design of the rear of the car is too simple.

Driving experience: Control has always been the label of BMW, so the control of BMW X 1 plug-in version is also commendable. With the help of the motor, the congenital deficiency of the three-cylinder machine has been well compensated. When waiting for the traffic lights, because there is a battery to supply power to the on-board electrical system, the engine is in a state of flameout, and you will naturally feel jitter and any noise when sitting in the car. When the vehicle is driven by the motor at the middle and low speed, but it is in the rear-drive state at this time, both the push-back feeling of acceleration and the ride comfort are very good. At medium and high speed, although the engine will intervene, it can also feel the jitter and noise of the engine, but compared with the sudden noise, wind noise and bumps on the road, these are nothing.

It is worth mentioning that when the vehicle is fully charged, after 50 kilometers of low-speed driving in pure electric mode, the vehicle display can still continue driving for 48 kilometers in pure electric mode. This kind of performance only needs to be recharged once every two days for daily commuting, and almost no gasoline is used, which not only gives people an excellent driving experience, but also saves a lot of fuel costs for car owners. In the absence of electricity, the measured fuel consumption of BMW X 1 plug-in version is 6 liters per 100 kilometers, which is completely acceptable.

Finally, there is a commendable place in the car: the BMW X 1 plug-in version also supports wireless CarPlay function, which would be even more fragrant if it could be equipped with wireless charging.

Write it at the end

Is the BMW X 1 plug-in version worth buying? Everyone will have their own answers. If you work and live in a city limited license policy, and it is hard to get a license, and you have high requirements for driving experience, fuel economy and brand, then this BMW X 1 plug-in version is very suitable for you, because there are no competing products in the same level at present. And if you don't have a hard demand for license plates, then the price/performance ratio of this car may be a bit low. But it doesn't matter, the gasoline version of the BMW X 1 next to it is also very fragrant, isn't it?

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.