Why is there such a development trend when Shanghai drives the hotel industry on the spot for the New Year?

Affected by the epidemic situation in COVID-19, in order to prevent the spread of the epidemic, the government also strongly advocates celebrating the holidays on the spot, reducing the pressure brought by passenger transportation during the Spring Festival and preventing the spread of the virus. In order to keep residents on the spot for the holidays, the local government will also introduce various concessions to attract residents. In some places, New Year's red envelopes are given to those who stay for the holidays on the spot, and in some places, New Year's gift packages are given to let them feel the festive season in a foreign land. Shanghai's local festivals have also promoted the consumption of local hotels. According to the official instructions of local festivals and people's pursuit of a better life and the concept of enjoying the present, this development trend is also inevitable.

celebrate the holidays on the spot to reduce unnecessary troubles

? Spring Festival is the most important festival for China people. In such a family, many people hope to get together with their families. The Spring Festival is a major reason for China people to migrate. No matter how far apart they are and how much overtime pay they have, they have to go home to reunite with their families to welcome the Spring Festival. In the Spring Festival of 221, in response to the official need to prevent and control the epidemic, many residents are willing to spend the holidays on the spot instead of returning home. Holidays on the spot can not only bring safety to yourself and others, but also reduce unnecessary troubles caused by going out and returning home. Therefore, it is also a correct decision to promote the concept of holidays on the spot.

Shanghai's local festivals drive the development of the hotel industry

? Many people will get together at home during festivals, and some people will take a romantic trip with their families during festivals. Rarely, I brought my whole family to the hotel during the Spring Festival. In the Spring Festival of 221, the hotel industry in Shanghai developed because of the local festivals. According to legend, the consumption of a well-known Shanghai hotel due to local holidays has increased a lot compared with the past, and the occupancy rate of the hotel has reached more than 7%, which was impossible in the past.

hotels in Shanghai offer a variety of themed hotels

Even if we celebrate the holidays on the spot during the Spring Festival, it will not be simple. Many people choose theme hotels to stay in order to experience different feelings of the Spring Festival. For example, check-in spree, cooperative brand discount and staying discount, food plus hotel, sports plus hotel, viewing plus hotel, film and television plus hotel, Mediterranean style hotel, tropical rainforest style hotel and other theme hotels. Even if you can't go deep into the Mediterranean and tropical rain forests, you can also experience the customs of the changed area. The living standard has improved, and the change of people's consumption concept is the main driving force for the development of the theme hotel industry.