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Li and Levis
Levis is a little better. In the United States, the target consumer group of Levi's, the largest cowboy brand, is men.
Jeans have been recognized as men's wear for a hundred years, so the women's market has been greatly ignored. After nearly 40 years, Lee can quickly become the second brand, and one of the magic weapons to win is the correct positioning.
Lee grasps the main body of the female market-a qualitative study of women aged 25 to 44 shows that cowboys are the witness of their youth, and "close-fitting" is their most concerned issue. Most women need jeans that fit the waist and hips and move freely. According to the survey, they have to try on 16 pairs of jeans on average to find a satisfactory pair.
Therefore, Li's position here is very clever. In design, the traditional straight-line cutting is changed to highlight the figure and lines of women, and a five-pocket clip is specially developed for these women, whose representative product is "Easy Rider".
The curved cowboy caters to women's aesthetic psychology. This innovation can be said to be a revolution in the clothing industry, and this creativity also laid the foundation for Lee's success.
Which is better, Li or Levis? Pray for the great god!
Depends on which aspect. I know a little about clothes and often study these brands. Let me give you a brief introduction.
Levi's is the first jeans manufacturer in the world. The founder's full name is Levi Strauss. At that time, in order to deal with a batch of extruded canvas, he made a pile of trousers and sold them to miners who were panning for gold in the United States at that time. Since then, jeans have become so popular. It can be said that without him, maybe we don't have jeans yet, or it is more inappropriate to wear jeans now.
Lee is also a century-old classic brand, which has made a lot of contributions in the development history of jeans. He introduced jeans into the fashion world, making them more fashionable and popular.
It's hard to say which pair of trousers is good. Everyone has a different opinion. They are all American classic brands. Americans prefer Levis. Personally, I think Li's pants are more comfortable to wear. In fact, the fabrics they used in China foundry should all be provided by a manufacturer called Black Peony.
Jeans have been integrated into American culture. Americans really don't pay much attention to wearing jeans. People dress casually, but pay more attention to comfort. They wear them on the construction site. Unlike China people who show off how big the brand is, Levi's lee can get it for 200 yuan when it is discounted in the United States, but it is cheaper in RMB and Thailand. You can buy it at a discount of 100 yuan. When it was sold in China, it was expensive, located in China and high-end in China. Personally, I think lee is more suitable for Asians.
Well, I've said so much, and it's already clear. I'd better try it myself and choose what I like.
Which is better, Li or Levis?
Why can't you buy six or seven hundred soon? Don't talk nonsense if the above friends haven't bought it. LEVIS pants can be roughly divided into 599,679,699,799,739,899, some of which are higher * *, or the tattered rolling effect is 50 1, and some are LVC, 5065438+. Almost all pants are above 699. You can go to LEVIS flagship store at 800 Huaihai Road. In contrast, Lee's pants are simple and low-key, but personally, Lee's material is better than Levi's, and he feels very strong. Of course, Levi's is fashionable. Maybe you won't deliberately remember Lee, herdsman and Apple.
And other details, but, LEVIS's double-arc diamond trajectory, the red flag is quite obvious, you don't want to remember it. . .
The difference between Li and Levi's
Fabric contrast: Levi's fabric is relatively thin, and recently a thicker style has been introduced, but it is not soft enough.
Lee is made of American cotton, which is very good in texture, thick but soft, and comfortable to wear. Pant type analysis: Levi's and lee mainly sell boots and straight pants in China, but their pants types are also very different. Levi's trouser legs are narrower than Lee's, so there is a saying that Levi is thinner and Lee is more traditional. Of course, this is not absolute.
Wash printing, decoration and color: Many Levi denim styles have more wash printing and decoration, but they are not very complicated. In color, it is very deep and light.
Compared with Levi's, Lee's washing printing is quite satisfactory, with less decoration and more retro colors. Style: Levi's pays more attention to fashion sense and is the first choice for many trendy men and women who pursue fashionable streets.
Compared with levis, lee is more common, simple, and his style is not very prominent, so he is suitable for low-key people. LEE, a famous American jeans brand founded in 1889, pursues practicality and fashion, creates classic bibs and produces the world's first zipper jeans. With its original and classic design, LEE jeans has become a classic and authority in the jeans industry, and is known as one of the three major jeans brands in the world.
Founder H D Li initially opened a work clothes factory, which mainly provided daily work clothes to farmers and workers in the Midwest of the United States. Some classics at that time are still popular today, such as suspenders "BIB'N'BRACE" and long-sleeved jumpsuits "UNION ALL", which became the uniforms of the US military in World War I and the national image, and were the pioneering work of 19 10.
1975, Lee brand women's jeans came out, and a series of women's jeans named FIT FOR GIRLS came into being. The successful establishment of Lee brand men's denim market has laid a good foundation for the debut of women's denim series.
Subsequently, Lee Company successively established brand series suitable for all ages and established a stable and huge cowboy kingdom. Today, Lee's long history makes it the mainstream of American jeans.
Its products still maintain a certain level and value in tradition and avant-garde, and become the code name of both classic and fashionable jeans. Levi's is a famous jeans brand, founded by Levi Strauss, a Jewish businessman.
1853, Levi Strauss founded Levi Strauss &; Company. Company. 1873, he and another group, JACOB DAVIS, applied for a patent for the "stud bump" used in their button jeans, marking the birth of the first pair of jeans.
As the "originator" of jeans, Levi's symbolizes the wildness, fortitude and rebellion of Americans and the spirit of American pioneers. A century and a half later, it spread from the United States to the whole world and became a fashion acceptable to men, women and children all over the world.
Indigo denim twill, leather badge at the back of waist, curved back pocket of trousers, rivets and unique red flag are all the characteristics of Levi's. Levi's has been pursuing innovation for a hundred years. 1960, it launched a series of washed jeans. 1967 bell bottoms appeared. 1986 began to produce tattered jeans with holes punched in advance, and turned the trouser legs of jeans over. In 2003, the sexy and trendy TYPE 1 TM series was launched, with unique tailoring and cool style.
References:
Baidu Encyclopedia-Lee Baidu Encyclopedia-Levi's.
Which is more expensive, Levi's or Lee? How much is it usually?
Levi's upstairs is a little more expensive than Lee's. For example, Levi's pants, 50 1, cost about 700 in China, while Lee's pants, also men's pants, cost 590.
Li, the price usually ranges from 600 to 700. The style is generally thin. 1889 was founded in America, and it is also one of the classic cowboy cultures in America.
Levi's is a little more expensive than lee, and it is the originator brand of jeans. There are also some classic styles, such as 50 1. One of the world's four major cowboy brands has explained his positioning and taste. It experienced the pioneering period in the West, the national hippie trend in the 1960s, street punk in the 1970s and deconstruction minimalism in the 1990s. A clothing product can be popular for 150 years, from19th century to 2 1 century. No other instructions need to be added.
What's the difference between lee and levis? Which brand is better and older?
Li: Li is one of the three classics of American cowboy culture.
In the process of establishing American cowboy culture, Li has come a long way. From different stages of development, LEE can always maintain a practical and fashionable posture.
Li played an important role in the evolution of jeans from practicality to fashion. The founder of the company, H.D. LEE, was originally a work clothes manufacturer. In this century, he mainly supplies daily work clothes to farmers and workers in the Midwest of the United States.
Some classics at that time are still popular today, such as suspenders "BIB'N'BRACE" and long-sleeved jumpsuits "UNION ALL", which became the uniforms of the US military in World War I. The company's products can become the national image, which is a pioneering work in 19 10.
Another revolutionary innovation of Li occurred in 1926. LEE's first zipper jeans were born, which is the first zipper jeans in the world. At this time, Li's advertising language is suitable for tailor-made "tailor-made size", which is innovative and unique.
After World War II, with the success of his cowboy image in the wild west, Lee spread to the east coast cities and all over the country. The image of the west has not only become fashionable, but also played a leading role in the jeans market.
At this time, LEE's famous big leather brand appeared. With the success of LEE Rider in the market, LEE has become a registered classic product. From 65438 to 0975, in addition to the western image, Li injected a new marketing plan: the first plan to develop women's jeans.
A series called "Suitable for Girls" came out, which opened a new side of the women's clothing market. Since 1986, LEE has developed different types of customers in the whole denim market: LEE BASIC- five-pack classic jeans series with different fashion trends, as well as casual pants, denim pants and other different styles.
ROUGH RIDER- traditional style, but with high quality and fashionable cutting and packaging technology, is a symbol of LEE's product guarantee and market position as an expert in jeans manufacturers. Lee Girls-a series of women's dresses tailored to match women's figure, with brand-new design and great sense of the times.
Today, Lee's long history makes it the mainstream of American jeans. Its products still maintain a certain level and value in tradition and avant-garde, and become the code name of both classic and fashionable jeans.
This enterprise brand ranks 462nd among the top 500 brands in the world in 2006 compiled by the World Brand Lab. Lee jeans have a history of 100 years since their birth.
With its original and classic design, LEE jeans has become a classic and authority in jeans industry, and is known as one of the three major jeans brands in the world. LEE's autumn and winter fashion show broke the traditional form of models walking on the runway to show the latest clothes to guests, and showed "backstage", and then matched with special scenes. The media and fashion collocation experts present matched themselves from many autumn and winter clothes, Beijing Bedtapas &;; Bar, the creative team of VF Group unexpectedly chose this little-known place, located in the old drum tower area of old Beijing. The layout of the venue, the ancient courtyards, the ancient wooden beams, the reclining chairs and the ancient beds are all telling the world about the long history and traditional culture of the ancient capital, echoing Li herdsman's own cultural heritage and cooperating just right.
Levi's: Old Levi's is one of the most famous brands in the western United States. It is also the name of Levi Strauss, the inventor of the world's first pair of jeans.
Levi Strauss 17 years old immigrated from Germany to new york 1847. He can hardly speak English. In the first few years in America, he worked for his two brothers.
He sells cloth and household goods everywhere in remote villages and towns around new york and KFC. Sometimes he even sleeps on the roadside or in an empty garage for the night.
The news of the gold rush in California fascinated the young Strauss, who sailed to San Francisco on 1853. He brought several rolls of canvas for tents and trucks and sold them to the rapidly increasing residents.
But he found canvas more useful, because an old gold digger said that he wanted to sell pants that could withstand the rough use of the Nuggets. Therefore, he gave inexhaustible canvas to the tailor and ordered the first pair of Levi's jeans.
On that day, the legend of old levi was born. People spread the news of this strong jeans.
Young Strauss soon opened his first shop in San Francisco. He produces many waist-high tights.
Later, he gave up canvas and switched to denim, a strong cotton cloth woven with unchangeable indigo dyes in France. During the period from 1860 to 1940, Strauss designed many improvements for originality, including rivets, arched double horse skin cards and flags in the back pocket. Today, these are the world-famous authentic Levi's jeans logos.
Levi Strauss has indeed become an American tradition. For people all over the world, it represents the pioneering power and spirit of the West. Nowadays, jeans have not only become sexy clothes of all ages, but also become a "fashion" that can be worn at any time without feeling outdated.
Among all jeans brands in the world, Live's is like an evergreen tree. From the day when Levi's jeans, the founder of 1873 Levi's jeans, produced the first pair of jeans, it was naturally associated with the gold rush in the United States, the cowboy in the west and the American army, and even became a part of American history. It is difficult for a clothing brand in the world to experience the ups and downs of 100 years like Levi's. From one country to the whole world, the brand personality remains unchanged and it has become a leading fashion and jeans brand acceptable to men, women and children all over the world. This is the century myth created by Levi's brand.
After more than a century's efforts of five generations, the Levi brand registered in more than 60 countries around the world has always represented originality, integrity and innovation. Its product quality is not only famous for its wear resistance and firmness, but also its brand advertisements have won numerous awards and are praised by the world.
The brand of this enterprise ranks 102 in the top 500 world brands in 2006 compiled by the World Brand Lab.
What's the difference between Li and Levi's?
Levi's brand introduction Levi's is one of the most famous brands in the western United States.
It is also the name of Levi Strauss, the inventor of the world's first pair of jeans. Levi Strauss 17 years old immigrated from Germany to new york 1847.
He can hardly speak English. In the first few years in America, he worked for his two brothers. He sells cloth and household goods everywhere in remote villages and towns around new york and KFC.
Sometimes he even sleeps on the roadside or in an empty garage for the night. The news of the gold rush in California fascinated the young Strauss, who sailed to San Francisco on 1853.
He brought several rolls of canvas for tents and trucks and sold them to the rapidly increasing residents. But he found canvas more useful, because an old gold digger said that he wanted to sell pants that could withstand the rough use of the Nuggets.
So he gave the inexhaustible canvas to the tailor and ordered the first pair of Levi's jeans. On that day, the legend of Levi'sR Sr Sr was born.
People spread the news of this strong jeans. Young Strauss soon opened his first shop in San Francisco.
He produces many waist-high tights. Later, he gave up canvas and switched to denim, a strong cotton cloth woven with unchangeable indigo dyes in France.
From 1860 to 1940, Strauss designed many improvements for originality, including rivets, arched double horse leather labels and a small flag in the back pocket. Today, these are the world-famous authentic Levi's jeans logos. Levi Strauss has indeed become an American tradition. For people all over the world, it represents the pioneering power and spirit of the West.
Levi's logo: The original function of rivets is to nail metal. Become all Levi's since 1837? An indispensable part of jeans.
Cowboys find that rivets get very hot when heated in front of bonfires, so Levi's? In 1937, rivets are replaced by fillet joints. Buttons. Do you know Reeves? When will the six buttons of jeans be replaced by zippers? 1942, the United States * * * regulation, all Levi's? Remove the two buttons at the back of jeans.
Now, except for the 50 1 model, the key design is retained. Levis? Our buttons will never rust.
The legend of two horses. 1886 Levis? Agree to do experiments on jeans.
Tie a pair of jeans with trouser legs to two horses and drive them in opposite directions. It turns out that jeans can withstand such tension and tension.
Since then, it has become a symbol of pride. A pocket for gold bars.
Levis? Our trouser pockets were originally designed for gold miners during the gold rush in California in the1850s. 5. The bag design has become Levi's? Typical characteristics of blue jeans.
Century-old sewing is firm, durable and comfortable. Is the corner seam Levi's? Joint points of jeans reinforcement structure.
1937 when the rivets on the back pocket are replaced by corner seams, they are particularly valuable. Since then, it has been used as a reinforcing and fixing point for the four corners of pockets, the front of trousers, belt ears and zippers.
Lalian did not appear until 1950. Before that, there were button pants everywhere.
Modern industry produced zippers, which caused a revolution in jeans. Now, Reeves? These products are made of the strongest, durable and design-oriented drawings.
It only takes 10 minutes to sew a pair of jeans that can last a lifetime. Levi's world? Jeans manufacturers use the strongest sewing thread and the best manual and production lines to produce jeans that can last a lifetime.
Flag, is this Levi's? It was first introduced. Became an authentic Levi's on 1936? Jeans, because there were more and more counterfeiters at that time.
Arc car flower by1837ls &; CO began to produce the first pair of jeans and the unique curved double line on the back pocket toilet. The curved car flower is the oldest clothing symbol in the United States. Before there were automatic machines, all curved car flowers needed hand embroidery.
Chapter. The red flag of Levi's Type 1TM is bigger and more eye-catching, and you can see it from a distance! LEE brand introduction LEE is one of the three classics of American cowboy culture.
In the process of establishing American cowboy culture, Li has come a long way. At different stages of development, LEE can always maintain a practical and fashionable posture.
Li played an important role in the evolution of jeans from practicality to fashion. The founder of the company, H.D.Lee, was originally a work clothes manufacturer. In this century, he mainly supplies daily work clothes to farmers and workers in the Midwest of the United States.
Some classic works at that time are still popular today, such as BIB'N'BRACE and UNION ALL, which are long-sleeved jumpsuits and became the uniforms of the US military during World War I. The company's products can become the national image, which is a pioneering work in 19 10.
1975, Lee brand women's jeans came out, and a series of women's jeans named "Suitable for Girls" came into being. The successful establishment of Lee brand men's denim market has laid a good foundation for the debut of women's denim series.
Subsequently, Lee Company successively established brand series suitable for all ages and established a stable and huge cowboy kingdom. Today, Lee's long history makes it the mainstream of American jeans.
Its products still maintain a certain level and value in tradition and avant-garde, and become the code name of both classic and fashionable jeans. As we all know, the originator of jeans is Levi's. Lee brand jeans, which are nearly 40 years late, can quickly grow into the second brand in the highly competitive jeans market, and one of the magic weapons to win is the correct positioning.
Lee seized a long-neglected market-the women's market. The qualitative research on the female consumers aged 25-44 in this market shows that this group has a special liking for denim clothing (because denim is their witness and growth partner), and "close-fitting" is their most concerned interest.
Most women need a pair of jeans with a good waist and hip circumference, and they can move freely. On average, they have to try on 16 pairs of jeans to find a satisfactory pair. Therefore, Lee skillfully positioned himself here, changed the traditional straight-line cutting in product design, and highlighted the figure and lines of women; In the advertising performance, it fully embodies Lee's proper fit and easy to put on and take off.
The Closest Cowboy is Lee's classic advertising copy, and the word "paste" makes Lee unique.
Which brand of jeans is better, Levi's or Lee?
Jeans are famous for their fashion and classics, and have become a must-have item for everyone. When choosing jeans, many people will wander between two famous jeans brands, lee and levis. So, which brand is better? What are their characteristics?
Want to know which is better, lee or levis? First, we need to know about these two products.
Cards. Born in 1853, Levi's has a strong western American color. 160 has been a legend for many years and is still active in the fashion world. It is a world-famous denim brand, famous for telling stories and iconic jeans.
Clothing attracts more fans. Lee is also a world-famous jeans brand. It was born in 1889 and has a history of one hundred years. Known as one of the three major jeans brands in the world. Next, let's look at all aspects.
Compare two brands of Levi's.
First: cloth
Levi's fabric is thin, and some thicker styles have been introduced recently, but they are not soft enough.
Lee is made of American cotton, which is very good in texture, thick but soft, and comfortable to wear.
Second: pants type
At present, the pants of Levi and lee sold in China are mainly boots and straight pants, but their pants are also very different. Levi's trouser legs are narrower than Lee's, so there is a saying that Levi is thinner and Lee is more traditional. Of course, this is not absolute.
Third: washing, printing, decoration and color.
Many Levi denim styles are better washed and printed, and there are many decorations, but they are not very complicated. In color, it is very deep and light.
Compared with Levi's, Lee's washing printing is quite satisfactory, with less decoration and more retro colors.
Fourth: style
Levi's pays more attention to fashion sense and is the first choice for many fashionable men and women who pursue fashionable streets. Compared with levis, lee is more common, simple, and his style is not very prominent, so he is suitable for low-key people.
The above is the comparison between Levi's and lee in many aspects. In fact, we can't say which is good or not. The key is to look at personal preferences and styles. So, which is better, Lee Reeves? The answer varies from person to person. Next time, when you buy jeans, don't worry too much, just find out what style you want.
But it depends on what style you like, when you want to wear it and what requirements you should pay attention to! Ha ha laugh
Are levis and LEE the same brand?
Of course not, but they are all jeans makers and competitors. 1855, Strauss gave up canvas and made overalls with strong and wear-resistant indigo denim, and reinforced the trouser pockets and seams with copper nails.
This kind of sturdy and beautiful trousers was quickly favored by the market, and a large number of orders poured in. Strauss opened his first store in San Francisco under his own name Levi's.
50 1 pants are the most classic, oldest and best-selling jeans in Levi's jeans, and they are the first choice for collectors. It is said that a pair of 50 1 jeans made between 1886 and 1902 once sold for a sky-high price of $25,000 at 1997.
From 65438 to 0889, Henry David Lee founded H.D.LEE.Mercantile Company in Kansas City, USA, producing and selling jeans. After more than a century of development, LEE brand jeans have now become one of the three classics of American denim clothing.
LEE's long history has made it one of the mainstream jeans in the United States, and its products have maintained a certain level and value from both traditional and avant-garde perspectives, becoming the code name of classic and fashionable jeans. In the United States, the three traditional denim brands are Levi's, herdsman and LEE, while Calvin Klein, a brand that emerged in the later period, is regarded as fashion jeans to distinguish it from traditional jeans.
Among them, Leavis has the longest history, herdsman has the strongest cowboy style, and Lee's sales are the best and most popular. Lee's model has always been suitable for a wide range of people, with a large age span, and the customer base is naturally the largest.
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