New policy of rookie station 202 1

The rookie station belongs to the third-party express collection brand, which connects the express resources of major express companies. As we all know, express delivery stations earn service fees by collecting and sending express delivery, and express delivery resources are the core of the station's survival. Then, how do third-party express collection brands talk about cooperation with express delivery companies? After more than ten years of price scuffle, the profit margin has been continuously compressed and the delivery fee has been declining. The new express station reduced the delivery fee in order to bring the express volume. General courier companies will consider this aspect. In order to let the courier company feel the management effect and service of the courier station, it can let the courier company feel the intimate service through free storage for half a month, thus impressing the courier company and attracting cooperation.

There are two kinds of rookie stations, one is the rookie campus station, and the other is the social network.

(1) Rookie Campus Inn

"Rookie Campus Station" proposed a logistics solution for colleges and universities. At present, more than 1 0,000 rookie campus post stations have been established nationwide.

(2) Social networks

The campus rookie station is part of Ali's last mile layout. In addition to the campus rookie station, there are community convenience stores, property, supermarket chains, post office newsstands and so on.

Among them, convenience stores are an important part. At present, the convenience stores that cooperate with rookie include Family Portrait, Meiyijia, Agriculture, Industry and Commerce Supermarket, and Costco.

Cainiao. com was established on May 28th, 20th13rd. In addition to Alibaba, Intime and Fosun, its shareholders include Fuchun Investment, SF Express and Santong Yida (Shentong, Tong Yuan, Zhongtong and Dayun). The first-phase investment reached 654.38+00 billion yuan, and the second-phase investment reached 200 billion yuan. Ma Yun, chairman of Alibaba's board of directors, is a rookie chairman.

20 15 On May 28th, Alibaba held the first rookie Jianghu conference. Tong, president of Cainiao Network, explained the rookie strategy for the first time, saying that the rookie's positioning is "a platform for social logistics collaboration and data-driven", and defined five strategies: express delivery, warehouse distribution, cross-border, rural areas and post stations.

The rookie station has formed a terminal public service network covering major cities in China through social cooperation such as entrepreneurial students in colleges and universities, properties such as Greentown and Vanke in residential areas, and Christie's in chain stores.