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What brand are jeans?

Jeans are not a brand, but a cowboy. Jeans are the English translation of Chinese "cowboy" and can also be translated into denim.

Jeans now generally refer to jeans, creative jeans and so on. Some brands often print jeans on their clothes, which also has their potential cultural connotations.

Representative brands of denim clothing are:

1, Levis

Logo is the name of Levi Strauss, the inventor of the first pair of jeans in the world. Levi Strauss 17 years old immigrated from Germany to new york 1847. 1853 The news of the gold rush in California fascinated the young Strauss, so he went to San Francisco by boat. He brought several rolls of canvas for tents and trucks and sold them to the rapidly increasing residents.

But he found canvas more useful, because an old gold digger said that he wanted to sell pants that could stand the rough use of gold diggers. So he gave the inexhaustible canvas to the tailor and made the first pair of Levi's jeans. That day, the legend of Levi's was born. People spread the news of this strong jeans.

Young Strauss soon opened his first shop in San Francisco. He produces many waist-length tights. Later, he gave up canvas and switched to denim, a strong cotton cloth woven with unchangeable indigo dyes in France. During the period from 1860 to 1940, Strauss made many improvements to the original design, including rivets, arched double horse leather labels and small flags in the back pocket, which have now become the world-famous symbols of authentic Levi's jeans. ?

Levi Strauss has become an American tradition. For people all over the world, it represents the pioneering power and spirit of the West.

2. Li

Jeans are one of the three classics of American cowboy culture. In the process of establishing American cowboy culture, Li has come a long way. At different stages of development, lee can always maintain a practical and fashionable posture. Jeans changed from practicality to fashion, during which Li played an important role in the evolution.

The founder of the company, h.d.lee, was originally a work clothes manufacturer. In this century, he mainly supplies daily work clothes to farmers and workers in the Midwest of the United States. Some classic works at that time are still popular today, such as bib'n'brace and union all, which are long-sleeved jumpsuits and became the uniforms of the US military in World War I. The company's products can become the national image, which is an innovation in 19 10. ?

1975, lee brand women's jeans came out, and a series of women's jeans named fit for girls came into being. The successful establishment of lee brand men's denim market has laid a good foundation for the debut of women's denim series. Subsequently, Lee Company successively established brand series suitable for all ages and established a stable and huge cowboy kingdom.

Today, Lee's long history makes it the mainstream of American jeans. Its products still maintain a certain level and value in tradition and avant-garde, and become the code name of both classic and fashionable jeans.