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How did "Turkish Shaxian Snacks" occupy the European market?
Turkey barbecue is also called? Rotating barbecue? In China, we have seen this kind of barbecue on some streets. We put the meat pieces on a stick, then cut them off one by one and put them in the middle of bread. In fact, after the industrial revolution, the fast-paced life has changed the eating habits of some Europeans. Basically, as long as it is simple, clean and quick, taste has become less important. People in China are usually not used to the cold and hard daily diet in Europe or the traditional restaurant food culture. On the other hand, Turkish barbecue is a kind of food with good price and nutrition.
Turkish barbecue originated in Germany. After World War II, Germany had to import a large number of Turkish workers because of the shortage of labor. Most of these people are engaged in manual labor. Heavy physical labor makes them need to eat meat to supplement their physical strength, but it is difficult to find a lot of mutton in Germany. At this time, a Turkish immigrant found a business opportunity. This man's name is Kadir? Norman. On the basis of the traditional Authour barbecue, he replaced the pure mutton with a mixture of beef and mutton, chicken and turkey, and changed the horizontal barbecue into a vertical barbecue.
This not only saves the cost, but also reduces the business space. He also wraps barbecue, vegetables and sauces with scones, which simplifies the eating process and enables people to eat while walking. In this way, rotary barbecue has gradually become very popular. After that, not only Turkish workers but also Germans began to eat. Later, with the immigrants from the Middle East entering Europe, Turkish barbecue also went to Europe together and was well received. Now in the streets of Germany, you can still find this kind of Turkish barbecue shop.
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