What are the online marketing channels?

In other words, search engine optimization is to optimize the website structure (internal link structure, physical structure and logical structure), high-quality website theme content and rich and valuable external links, so as to make the website more friendly to users and search engines, thus gaining an advantage ranking in search engines and introducing traffic to the website.

2. Information release and marketing of major websites

The information release and marketing of major websites are all kinds of online marketing methods, so it is relatively simple to check the actual effect. We can immediately know how much information has been published, which high-quality websites have been published, and how many people have paid attention to it after publication. Of course, as soon as soft information is released, there will be more competitors.

3. Forum marketing

Forum marketing can be the main promotion channel of network marketing, especially in the initial stage of the website, which is a good promotion method. Taking advantage of the high popularity of the forum, we can effectively provide marketing communication services for enterprises. Because of the openness of the forum topic, almost all enterprises' marketing demands can be effectively realized through forum communication. Forum marketing is to take the forum as the medium, participate in the discussion of the forum, establish its own popularity and authority, and promote its own products or services by the way.

4. Blog and Weibo promote marketing.

Many websites can set up their own blogs and Weibo, publish blog posts and other related information, which is an ideal way with few restrictions, quick results and free modification.

5. Word of mouth marketing

Word-of-mouth marketing model comes from network public relations, using the principle of word-of-mouth communication between users. This is a low-cost marketing method initiated by users themselves. Word of mouth marketing is also called viral marketing. Instead of using software to promote, but through a reasonable integral system to guide users to actively promote. This is a marketing model based on user's intention.

For businesses and small and medium-sized enterprises with less funds, limited manpower and imperfect facilities, the above-mentioned online marketing method is a more suitable choice. They don't need high-cost investment and complicated procedures. With networked computers, we can sell our products to more people and have a vast market without a bottom line.