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How do the peripheral products of American movies work?
Movies and games are like a pair of close twins in the entertainment circle. Popular games are adapted into movies, and cases of popular blockbusters being adapted into games are endless. Although most movies adapted from games are troubled by box office problems, games adapted from movies often get favorable comments from players. There is a simple reason. Fans and players who love this movie can turn their original bystander status into the protagonist in the game through the game platform and experience the plot and feelings in the movie. The American film industry is world-famous because it has a set of industrial management methods and product development methods. In fact, the total box office revenue of the entire American film industry only accounts for 27%, and 73% of the revenue comes from the development of peripheral products and follow-up products. Especially in the adaptation of popular movies to the game of the same name, many well-known Hollywood blockbusters launched the game of the same name shortly after its release. As a derivative product of the film, the game is not a simple copy of the film. The most classic example is The Lord of the Rings. The movie "The Lord of the Rings" trilogy only revolves around the "Guard", while the game version of "The Lord of the Rings" only repeats the first movie. The remaining two films, one is the reappearance of the northern battlefield in The Lord of the Rings's original novel, and the other is a supplement to the historical background of important people missing in the film. In the past few years, related games as film derivatives have become common occurrences. For example, the Star Wars series has launched several models. Not only movies in recent years, but The Godfather 30 years ago has also been adapted into the game The Godfather. The purpose of manufacturers to do so is self-evident. Under the current film and television operation mode, it is common for film investors to develop various derivative products while investing in filming. Compared with toys, models and posters in the past, games undoubtedly have more advantages in rate of return on capital and sales. Hope to adopt!
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