As a serial entrepreneur, what caused Luo Yonghao's failure?

Luo Yonghao failed for several reasons. First of all, Luo Yonghao was too anxious to understand the supply chain of mobile phones. Second, Luo Yonghao only saw the design and marketing, and never had a good technical team. The third is that Luo Yonghao is too idealistic, and he is not suitable for managing large enterprises.

Luo Yonghao, 1972, is from Longxian County, Yanbian Korean Autonomous Prefecture, Jilin Province. After Luo Yonghao resigned from New Oriental, he founded the blog site Niubo.com, but it ended in failure. In 2008, Luo Yonghao started to set up an English training school, and since then, it has been teaching in universities all over the country. In 20 12, Luo Yonghao started to make mobile phones and established Hammer Technology.

Since Luo Yonghao founded Hammer Technology, Luo Yonghao has always regarded the mobile phone market as very simple, and did not have a deeper understanding of this market. He thought he could sell his mobile phone as long as he could find a supplier, but after offending too many supply chain enterprises, he finally found that mainstream supply chain enterprises are necessary to really produce a good mobile phone. So Luo Yonghao has paid a great price in this respect.

Luo Yonghao compared himself with Jobs from the beginning, but what he didn't expect was that Apple was one of the earliest technology companies in Silicon Valley. Apple made great efforts in technology accumulation and did a good job in design and marketing. The hammer technology founded by Luo Yonghao has no powerful technology, and the technology has not caught up with the development requirements of the mobile phone industry.

Luo Yonghao's personality was a miracle before he started his business, and he didn't restrain himself after he started his business, which made him easily offend some people, which led to his unpopularity in the mobile phone industry.