Lee? What is Iacocca's achievement?

1April, 964, Iacocca became the cover of Time and Newsweek at the same time. The son of an Italian immigrant has now become a proud father-the father of the respected Ford Mustang. His excellent reputation in the industry finally made him the president of 1970 Ford Motor Company. But, in this Henry? Ford II dominated the huge automobile empire, and his promotion was far from smooth sailing, but experienced many difficulties and twists and turns and personnel conflicts characterized by fierce factional struggles.

By Henry twice in three transgressions? After Ford II's indifference and rejection, Iacocca finally succeeded in selling himself to the man he later described in his autobiography as a Machiavellian alcoholic. With Henry? Frequent quarrels between Ford II are not the only defects of this unattainable position; The Manson family listed Iacocca as their best business management talent list.

Iacocca grew up in Allen Cham, Pennsylvania, and his success was partly due to the fact that he never forgot the working class who lived near him. Americans rated him as a realistic, honest and upright person, and he naturally grew into a first-class commodity propagandist in the company. As Iacocca himself said, if you treat others rudely, your success will certainly not last long.

You must know how to talk to them in a simple and clear way. 1978, Iacocca, who was dismissed by Ford Motor Company, suffered a heavy blow. Fortunately, he didn't sink in, but recovered quickly and was immediately discovered by Chrysler Automobile Company. After becoming the top helmsman of the bankrupt company, he made a simple statement to the trade union, and the two sides reached a compromise, thus reducing the general management expenses of the company.

He told them simply, I put the shotgun on your head. I can provide thousands of jobs at $0/7 per hour. At the age of 20, I have nothing. So you'd better consider the stakes. In addition to establishing a harmonious and friendly relationship with the trade union, another urgent task he faces is to obtain a mortgage loan of $654.38+02 billion from the US government in order to get Chrysler out of trouble.

He did it successfully. The company's financial crisis miraculously reversed, but ironically, it was not Mustang brand cars that turned the tide this time, but Mustang's competitor minivan. There is no doubt that Iacocca's marketing skills and tough management style have been tested in practice, and finally summarized in his best-selling book "Speak Out" in writing. What we see below is taken from his book.