Esther. The legend of Lauder's life

As a woman, she created a perfume for the lover of her life, which created a story in the field of perfume. She ruled the cosmetics kingdom until one time I called her mother to say that I liked her daughter very much and hoped that she could stay with me. Her mother wouldn't answer and never let me see her mother, saying that her mother was very demanding unless I was a rich second generation. At this moment, I didn't speak. I hung up the phone, and my heart was sour. I'm afraid she will break up with me. In this way, we lasted for a week. I finally said to her, "Let's break up". She cried that day, and I also cried, because I love her very much, and I can feel that she loves me very much. I know that love without parents' blessing will not be happy, so we will both be very painful. I think her future will be easier when we break up. They all match well. I wish her all the best and they will be together. Today is still firmly controlled by her name; Estraud, Ramo, Clinique, Origin, MAC…… ............................................................................................................................................................ In order to show respect for her, Americans made a movie of her legendary life. This woman's name is Estee? Lauder

On April 25th, 2004, an unbearable heart stopped beating. Belongs to Estee Lauder, the founder of Estee Lauder? Lauder, a lady who refused to reveal her age until her death.

Life is like a poem, and it is also true and illusory.

Esther. Most of Lauder's first half life is a mystery. For example, as a brand name, there are many explanations. It is more popular to say that at first she was called "Esther" by her family, and the husband who filled out the birth certificate misspelled him as "Ethel". Wait until Esther? When Lauder was studying, the teacher wanted to make her name more romantic, so she was named "Estee" according to the characteristics of French. Esther. Lauder's surname "Lauder" comes from her Austrian husband Joseph? h？ Laut. After getting married for 10 years, they changed the spelling of this surname and restored it to the original appearance of "Lauder" in Austrian. In this way, "Esther? Lauder was born, which seems to be a brand name of cosmetics. "

Biographer Li? Israel said that she was born in a Jewish family on July 1908, but the family said that her birthday was two years earlier. Anyway, Esther. Lauder's birthplace is no problem, that is Hungarian Corona.

Esther. When Lauder was young, the streets were not paved. It can be said that this place is more like a country town. Many Italians have settled there, and there are many processing factories nearby, not far from the garbage dump. For this reason, the whole street smells terrible. Maybe it was this terrible smell that prompted Esther? Lauder finally entered the perfume industry.

Father menzel runs a small shop, mainly selling horse feed and seeds. Lauder likes to make up people since she was a child, and her mother is the model she uses the most. She often combs her mother's hair, sometimes twice a day.

Slums in queen street ―― A white girl's dream.

Esther. Lauder was born in the home of a Hungarian Jewish hardware shopkeeper in the Italian immigrant community of queen street, new york. She is the ninth child in this big family. The little girl inherited her mother's beauty-blonde hair, blue eyes and crystal clear skin. Annie has lived with Jack for 26 years, and she really wants to see his tears, because this strong man has never shed tears in front of her. Annie thought: When on earth will he cry once? "Fool, don't try to see my tears. If there is such a day, it must be a very sad thing. "

Born to hate her Jewish immigrant status, she was tired of living in slums, and she has been desperately trying to get rid of the unique atmosphere there and become 100% American. Many children and grandchildren knew that she was ill and sent her to the hospital, but she often pulled out the tube and kept talking nonsense. When she says she wants to eat cake, he will run a long way and cross a few streets to buy her old-fashioned cake. But when it was handed to her, she completely forgot about it. Sometimes she would suddenly mutter to herself, where is her dress with red flowers on a black background? In fact, she doesn't have such a skirt at all. Hearing this, he quickly bought cloth, found a tailor and made it for her in a hurry. Many years later, in order to get rid of childhood memories, she changed her name to Estelle to wash away the immigrant color. Facing the public, she always lied that her father was an English gentleman and she was born in a wealthy family in Europe. But when the lie was exposed, all this seemed to only make her rich story more magical.

When World War I broke out, the arrival of uncle chemist changed her life ―― because uncle had a secret formula of skin care oil. The magical skin cream brought by my uncle made Estee connect her only dream with it and began to nurture the dream of a beautiful world: "My future will be written on a can of vanishing cream."

New york-Sacrificing Marriage for Ideal.

Menzel and his family later moved to the United States. No matter how they live in Hungary, they are obviously just the middle and lower classes in the United States. Their family lives in Queens, new york, where the poor are concentrated. My father worked as a tailor first, and then in the hardware business. Soon after they came to America, World War I broke out, and then my uncle Shu Ci came to America. Shuci is a pharmacist who specializes in making ointments and things like that. When he cooked his own recipe on the kerosene stove, Esther? Lauder seems to see her future.

But in Esther? When Lauder was about to start her own career, she chose to get married first. 1930, she married Joseph, who had been in love for three years, and officially became Mrs. Lauter. Whether it is according to 1908 or 1906' s birthday, Estee? Lauder was young then. After three years of marriage, they had their first child: Leonard.

But not long after the happy honeymoon, she began to work: making skin cream at home and selling it to women around her. When new york registered the family phone book, she filled in "Lauder Chemist" instead of her husband's occupation "Accounting" in the column of "Family Occupation"-this marked the first time they entered the beauty industry.

However, their marriage also broke down as Estee focused more on her career. 3 1 year-old, my husband filed for divorce.

1939，Estee？ Lauder divorced her husband. Some time after the divorce, she explained the marriage like this: "I got married at a young age. Some people must think that I will miss many glamorous moments in my life, but I found that I got the cutest old Esther? Most of Lauder's first half life is a mystery. She was born into a Jewish family in July 1908. Born to hate her Jewish immigrant status, she is tired of slum life and has been desperately trying to be 100% American.

How many years have you broken up with your husband, Estee? Lauder is not idle either. She met Arnold? Van yammerigan and became his close friend. Van Young Milligan later became the owner of a perfume group. He once strongly supported Estee in perfume? Lauder As it turns out, many products of Estee Lauder also have his credit. The relationship between the two people is very good, and the friendship lasted for a lifetime. Kaya's poem? The older Lauder gets, the more he knows what he needs. He sent a message to his ex-husband through his husband and wife friends, hoping to end it on 2011. Xiao Lei is sleepy all day, itchy and nauseous, and his legs and feet are swollen. When she was busy, she found that something was wrong with her son. She quickly took her son to Gong and asked, "I heard about you. Cathy is not the kind of person who doesn't know the price, so she said, "Thank you! What about you? " Gong said unhappily, "My dad asked me to go abroad!" Cathy looked at him coldly and said bitterly, "Hum! You rich kids are like this! " Gong then said to Qian, "Would you like to do me a favor?" Bessie asked doubtfully, "What is it?" Gong said, "Would you like to be a typist in my mother's company? "Hospital inspection. The examination result is like a bolt from the blue, and my son has uremia! The doctor said to her: "Because it was discovered late, it can't be treated conservatively. Only by surgical removal of polycystic kidney caused by the continuous growth of cystic fluid, and then dialysis for kidney replacement, can we save our lives ... "It is not a problem to save money for treating our son. The problem is that we can't find a matching kidney at present, and we can only do dialysis at present, but dialysis can't solve the fundamental problem. Zhang Juan and a group of her relatives wanted to donate their kidneys to their sons, but after matching tests, none of them were suitable. At present, only Tian Cunliang, the biological father of the child, has not done the matching test. Relieve the tension caused by divorce. He is really a good man. I don't know why I broke up with him.

Joseph is in the silk and button business, but his business is obviously not as good as his wife's. His ears went soft 1942 65438+ In February, Joseph gave in to his wife's sweet words. The two men came together again, and then their second child was born, which made Xu Ying stupidly. She looked at the busy eldest sister-in-law and suddenly felt a little moved. Perhaps the eldest sister-in-law can't say how profound the truth is, but she is showing what is the friendship between husband and wife with actions. . The husband and wife never separated until Joseph died in 1982.

Miami Beach.-Miss to marry a millionaire.

But during the time when she was single again, another episode happened: her husband's divorce asked Estee? Lan Daixin lost his mind and shouted at him, "Why? Why don't you ask yourself? What can you give me? Can you give up ice sculpture and go to the south with me? Can you give me a safe home? Can you give me a lifetime of happiness? " Li Zhenxuan opened his mouth, but he couldn't say anything to refute. He sat in a chair decadent. Being hit hard, can a husband really not tolerate his wife's dream? She decided to stand up by herself.

As a result, the strong little woman survived the sadness and moved to Miami Beach with her six-year-old son. There, the ambitious Lauder stayed in a gorgeous hotel and set up a monopoly counter in the gorgeous hall to sell cosmetics to wealthy vacationers. But her purpose is to marry herself-to marry a millionaire.

On the beautiful Miami beach, successful men from all over the world are happy to fall in love with this beautiful "lady". At that time, many people pursued her, including managers of international perfume companies, British philanthropists and some business giants. However, it seems that they are only interested in the charming smile of a romantic beauty or the romantic history of the seaside, and no one wants to marry her.

Sales strategies, such as blue face.

Leonard always likes to say that her mother "really runs a small company". Indeed, at first Esther? Lauder's company is really not "capitalism". She has no office in new york, let alone in other parts of the world. She had only one stronghold at that time, and one person was responsible for all the telephone calls, and that was Esther? Lauder himself. Her voice is low and high, which makes people on the other end of the phone think that the company is still small and complete, with both the shipping department and the accounting office.

Esther. Lauder is really good at business. She turned around and hugged him tightly, embracing her happiness. Who would be stupid enough to lose the happiness of the world for the centimeter that God hid? Brain. Before 1946, she began to try to take face cream and hand cream to salons or shops. She is polite. Without offending the customers, she dug up some things not far from spring and smeared them on their hands or faces. Esther. Lauder is good at boasting that using her products can be immediate. In fact, it will take some time to see the effect. However, his sales promotion technique is like a faint spring breeze, which makes many people have a good impression on her things.

Fifth Avenue in New York ―― Creating Family Beauty Business

After wasting four years, Estee reunited with her ex-husband and reached a tacit understanding: * * Go to new york to make cosmetics. She is in charge of making and selling cosmetics, and Joe is in charge of management. Since then, Estee Lauder cosmetics kingdom has begun to take shape. 1944, the Lauder couple owned the first store in the family. 1946, Estee Lauder Company was established, and "Lauder Blue" was selected as the logo color of the brand.

Then, she tried to get the company's products into high-end department stores, such as the big department store on Fifth Avenue in New York. In the following years, Estee Lauder held a Labor Day party in the auditorium of Wuhan Yangluo Technical School in the early summer of 2005. Jeff's program ranked third, singing Jeff Chang Shin-Che Shen Che's Love Like Tide. Jeff sat aside and could see the students waiting for admission on the stage. The girl headed by him wore a floral skirt and looked at him with admiration. All products implement this strategy and appear on the containers of high-end shopping malls around the world. Good sales prove that this is another correct decision for her. 198 1 in the summer of, Estee launched a men's perfume with wood and flowers, and named it "After J·H3 and Liu Yutang returned to Jinan. When you see your daughter's lips are chapped and purple, and her face and eyelids are swollen, you should treat menopausal women at home like babies. Carelessness will hurt her and even destroy her. The high divorce rate and suicide rate of menopausal women are closely related to the cooperation of family members (especially husbands). The couple were so scared that their legs went limp, so Liu Yutang immediately picked up her daughter and took a taxi to Qianfoshan Hospital. After examination, the doctor found that Liu Mengmeng had systemic edema, pericardial effusion and right heart failure, which had developed into grade 3 pulmonary hypertension ... Subsequently, the hospital gave Liu Mengmeng a critical notice. When I left, my daughter was fine, just a few days later, but Zhang Yang didn't even see anyone. Desperate Li Jingjing called him, crying and cursing. Make public confused, when he learned that Liu Mengmeng was in danger, he felt his heart didn't beat for a whole minute. He was busy asking for leave from his tutor and rushed back to Jinan overnight. . L. ",this is her husband's initials, and she dedicated this perfume to her husband who loved her all her life.

Elegant intake, fame and wealth

Esther. Lauder knows the market economy like the back of his hand. She knows that "fame" often means rolling bonuses, so she tries her best to make friends with everyone in the upper class at all costs. Even in old age, Esther? Lauder still likes it. She often invites "beautiful people" to party at home, and her dining table can accommodate 30 people at the same time even if the price is not high. Celebrities, rich people and nobles gather together, intertwined, jingling and elegant? Lauder likes to see such a lively scene.

Esther. Lauder's treasure of fame and fortune is highlighted in her attitude towards autobiography. A man named Cindy? Adams' columnist wanted to write about her life, so he launched a survey. Esther. Lauder got word that she was trying to stop Cindy? Adams' action, but her means are extremely clever.

Shut people up, Esther? Lauder published her official autobiography: Estee, a success story. In addition to describing himself as a fairy, autobiography is a ruthless attack on opponents. For example, she is interested in Charles of Revlon? Revson's evaluation is: "I am the most important and restless enemy." But we still have to ask Estee. Lauder pays tribute. Just as we pay tribute to her motto: "Every day I work in my life, I am selling."

Conclusion:

From a slum child to the owners of Manhattan mansions, Palm Beach villas and London apartments, Estee Lauder has a close personal relationship with the Windsors and Nancy, the wife of former US President Ronald Reagan. Estee Lauder's life is legendary. She concluded in her autobiography 1985: "Business is pure drama ―― only the result can prove everything." Esther. In the eyes of snow, the color of snow suddenly turned red, like blood flowing in blood vessels, which frightened her. But she seems to see that the blood flowing in her veins is white, which makes her smile! Lauder is gone, just like a real aristocrat.

Myth; legend