How does the postal music network "post music"?

However, the lack of a more flexible system and successful experience in operating B2C was completed by its joint venture company TOM. Since Tom took over eBay from Yi Bei, he has not been able to occupy a larger market share in Taobao and the subsequent B2C pattern, but has been further and further taken by rising stars. Although I want to make a comeback with the help of overseas purchasing this year, this ideal is almost shattered under the new tariff policy. Joining hands with postal services, from the outside world, seems to be a strong alliance, and seems to have a bright future. It is just around the corner to lay a new pattern of B2C in the future. 1. Complementary resources: TOM has resources, including TOM Portal, NBA Chinese official website, Javert Sports, wireless value-added services and TOM-Skype. In the outdoor media business, we set up subsidiaries in first-tier cities such as Beijing, Shanghai and Shenzhen, and second-and third-tier cities such as Dalian, Jinan, Xiamen and Chengdu, and achieved double-digit growth in TV entertainment business. Second, system docking: then if you want to be happy, you must recruit more outsiders and let professional people do professional things. Post and TOM only provide resources for docking personnel to support resources. If the factional sense of urgency and conflict between the two internal mechanisms are caused, the final result will be excessive internal friction, laying a curse. Third, the rice bowl dispute: In the face of competition, if JD.COM, Red Kids and Ke Fan fail, they will lose their rice bowls directly or even the company will disappear! The failure of postal music is just a new cooperation project for postal music and TOM, and the normal main business of the two companies will not be affected. Then under such a competitive mentality, one is to do one's best and the other is carefree. It seems that the last stop is often the advantage in the competition, and this advantage has nothing to do with the first two. Fourth, the Internet gene: 1, respect for netizens: the Internet is a place dominated by netizens. If any website wants to be successful, it must respect and attach importance to the experiences, opinions and suggestions of netizens. If it still pretends to be the boss offline, it is tantamount to self-destruction. 3. Fresh, exciting and interesting: warm pages, powerless promotions, unchanging products and dull customer experience can be found in offline postal outlets with scarce resources. Online postal music, you need to create more fresh, exciting and interesting activities, interactions and products, otherwise you will find that your customers are attracted by these websites and will never come back. Even if you make such a change. Of course, there are many Internet genes, but these are very important aspects to retain netizens, and a B2C website is no exception. Now, in the postal music network, these genes seem to be rare. 5. Price War: How big is the future of price? In fact, in my opinion, it is very small. Especially in the competition of all categories, it is found through research that there are so many categories of postal music network, but there is no outstanding category. That is to say, when I go to Maile.com, I don't buy clothes or digital products, nor do I buy maternity products or snacks. It seems that there are all, but not all! So in addition to the price, but also the whole! Otherwise, I will choose a more comprehensive website, so I will have more choices. This is the consumer psychology before the price war. If you don't understand this psychology and just think that you can enter the price war, then you are doomed to fail.