What is the responsibility of the media manager?

Media managers need to plan and implement brand activities and brand communication to improve the company's brand awareness and reputation. The f

What is the responsibility of the media manager?

Media managers need to plan and implement brand activities and brand communication to improve the company's brand awareness and reputation. The following is what I carefully arranged for you.

1

Job responsibilities:

1. Monitor the media release process of the responsible project;

2. Independently responsible for the media release of multiple customers and the expansion of new media in the task force;

3. Collect media information resources, maintain all kinds of media and establish good media relations;

4. Coordinate and monitor the release and tracking of various manuscripts, and collect and feedback media information;

5. Proficient in the operation process of media activities and effectively complete the development of media activities;

6, accounting media communication cost, control communication cost.

Job requirements:

1, bachelor degree or above in journalism, marketing, enterprise management, public relations or related major;

At least 2.5 years working experience in media or public relations company, 1 year working experience as deputy media manager, with good media resources;

3. Have the ability of media planning and execution, and be familiar with the domestic media operation mode;

4, familiar with and able to co-ordinate the implementation of media activities before, during and after work;

5. Skilled media communication skills, excellent communication and negotiation skills, quick response and flexibility;

6. Have a good professional image, professional quality and professional mentality, be brave in taking responsibility and pay attention to teamwork;

7, cheerful personality, practical, enterprising, able to adapt to strong work pressure.

2

Responsibilities:

1. Communicate with customers in time, combine customer intentions with media styles, and formulate communication strategies;

2. Formulate annual and monthly communication strategies;

3, contact the plane, radio, television, Internet and other media;

4. Publish and follow up the client's manuscript, and collect feedback media information;

5. Maintain media relations and establish long-term and stable cooperative relations with the media;

6. Develop and manage media resources and be familiar with various article genres;

7. Put forward innovative suggestions on communication forms.

Requirements:

1, more than 3 years working experience in public relations companies or journalists, with extensive media resources;

2. Have a strong theoretical foundation and media operation experience, be good at integrating internal and external resources, and have had successful cases;

3. Have the ability of public relations planning and execution, and be able to write daily news articles and spread news;

4. Have a deep understanding of the industry and media, and be familiar with the operation mode of domestic media;

5. Have certain leadership skills, strong understanding and communication skills and professionalism;

6, cheerful personality, practical, enterprising, able to adapt to strong work pressure.

three

Qualifications:

Major in media, Chinese, news, etc. Bachelor degree or above. Familiar with media operation mode, with certain Internet media resources and communication experience is preferred.

Have the ability to independently write various topics and articles, have high news acumen, have strong writing function and copy packaging ability, and be good at collecting and integrating information.

Strong innovation ability, quick thinking, good communication skills and language skills.

Strong execution in brand promotion and management.

Have experience in marketing planning of WeChat Weibo new media promotion, and understand the promotion and operation of new media.

Strong pressure resistance, meticulous work, strong sense of responsibility and team spirit.

Familiar with office software such as word and ppt, and basically master graphic design software such as ps and ai.

Job responsibilities:

Planning, writing and dissemination of media platform content.

Media interview planning and communication.

Media relations maintenance.

The implementation plan of various large-scale activities and the writing of news articles.

four

Responsibilities:

Integrate media resources and make the company's annual advertising plan according to the brand strategy;

Responsible for leading the establishment, bidding, delivery, cost accounting and effect evaluation of large-scale advertising bidding projects;

Responsible for reviewing the implementation of daily media projects of the company;

Be responsible for the control and guidance of the company's daily media delivery schedule, cost and effect, and make a long-term effective training plan.

Requirements:

College degree or above, major in advertising, public relations and other related fields is preferred;

More than 5 years experience in advertising media, more than 3 years experience in media supervisor/manager management, and excellent ability in advertising resource management, media negotiation and effect analysis;

Good logical thinking ability, business negotiation ability, advertising experience in FMCG industry and advertising media resources are preferred;

Have a deep knowledge and understanding of liquor brands, strong execution and learning ability.

five

Responsibilities:

1, familiar with brand media and head media, responsible for maintaining and expanding media relations;

2. Be responsible for resource negotiation and output schedule control income statement, and have the ability to recommend resource schemes;

3. Monitor, analyze and study the advertising execution effect, and provide a constructive and reasonable project closing report;

4. Explore and apply new media resources and cooperation modes, and effectively analyze and evaluate new resources.

Requirements:

1, bachelor degree or above, major in news media and advertising is preferred;

2. More than five years of experience in network media planning, familiar with the operation, integration, promotion and planning of digital media such as the Internet and mobile Internet;

3. Have online media resources and channels, and have strong online media price negotiation ability and customer service ability;

4. Good communication skills, coordination skills, execution, independent problem analysis and problem solving skills, and teamwork spirit;

5. Strong sense of responsibility and strong ability to withstand pressure;

6. Working experience in the media department of large advertising companies is preferred.