Brief introduction of automobile supplies wholesale market

After several months of exhibition warm-up and communication, it has aroused the heartstrings of auto parts exhibitors, spared no expense to win the best position to create the best brand image and catch the eyes of professional visitors. Whether it's a well-known brand, manufacturer in the industry or a first-,second-and third-line channel distributor, at least two major auto supplies exhibitions put them on the agenda early in the year, and placed high expectations on them. Judging from the achievements made in previous exhibitions, it did not disappoint exhibitors and visitors, and the trading was active. The scale was more than one session, and the quality was better year after year. For most exhibitors and professional visitors, it can be said that they came on an impulse and returned with a full load.

Beijing yasen auto accessories exhibition has really been achieved! In the comprehensive evaluation of industry exhibitions, many institutions and media have received rave reviews in recent years, and gained the highest recognition among peers, and all indicators such as environment, people flow, exhibits and services are among the best. In 211, the author interviewed the well-known wholesaler in this area-Beijing Biaozhe Auto Accessories Club. What attracted him to Yasen Exhibition? Wang Yanlin, the owner of the club, said that in fact, a large number of merchants like them have great influence in the region, and many manufacturers hope to open the market with the help of these wholesalers. It stands to reason that there is no need to visit industry exhibitions here and there, just let manufacturers come to negotiate. However, there will be some changes and potential business opportunities in each exhibition. Many powerful emerging brands or enterprises will launch their own images and brands with the help of large-scale exhibitions. This is exactly the dynamic information we need to know, which will play a very important role in promoting the optimization and business expansion of our partners, and may be able to explore greater market opportunities, and the performance growth in the new year will be more guaranteed. With the continuous introduction of good projects, the differentiated competitive advantage of channel dealers will be more obvious. The well-known "Yasen Exhibition" has a more balanced structure of exhibitors, a wider range of choices, more comprehensive information, a clear understanding of the future development trend, and more successful project operation. Large-scale exhibitions in the automotive supplies industry are a microcosm of the most convenient understanding of the industry's annual trends. World-class brands, high-quality products, brand-new market models and brand-new products are all competing here.

according to the author's analysis, although many channel wholesalers have many buyers who have stable supply channels and don't worry about the support of brands and manufacturers, it is difficult for them to give up because of the unique advantages of industry exhibitions. Because large-scale comprehensive exhibitions are places where all parties gather information, it is very important for buyers with stable supply channels to find "new" highlights in the industry, such as new manufacturers, new brands, new products, new ideas and new services for sustainable development. They can observe the latest fashion trends, appreciate the advanced ideas of various brands and intuitively get all kinds of leading information in the industry through exhibitions. Channel buyers (wholesalers) are "lucky" and "tested". For the domestic auto parts industry, which is in the rapid development stage, the comprehensive, professional and regional exhibitions all year round have made them very calm. In their own words, they have formed a very good selective thinking, which is why they appropriately give up participating in some industry exhibitions, so as to better save time and business travel costs. However, in the face of large-scale comprehensive exhibitions in the industry, it is difficult for channel buyers (wholesalers) to HOLD on. Their attitude is surprisingly consistent. Every time they attend a large-scale exhibition, it is an update of knowledge and a change of concept, especially for the excavation of new projects, which is an important key to the quality of business. It is for these reasons that Beijing Yasen Auto Accessories Exhibition from March 1 to 4, 213 has been on the participation schedule of buyers from these channels. In order to better grasp the channel market business and stabilize the brand agency in the regional market, channel dealers have participated in large-scale exhibitions in the industry, looking for new products, and at the same time, it is also very important to communicate with national channel dealers. A senior channel dealer once told the author that the main purpose of the exhibition now is to find some new products.

In addition, in view of the huge lineup of buyers and professional visitors from all over the country gathered in the exhibition, he further stated that the channel competition is also fierce. When attending the exhibition, four or five buyers gathered in a booth to compete for the same product, and no one wants to miss the business opportunity. Many years' experience in participating in the exhibition has enabled this group of wholesalers to find out the law that innovative manufacturers and emerging brands will definitely participate in the industry exhibition. Therefore, it is not so much that choosing new products is their important purpose to participate in the exhibition, but it is an inevitable way for them to find stable business opportunities in the future and keep up with the development of the industry. Nowadays, there are more and more auto supplies wholesale enterprises, and auto supplies wholesale enterprises are trying to increase the single rate. They are often doing portal advertisements, bidding rankings, etc. Often these advertisements cost the most, and the effect may not be very satisfactory. Is there a marketing model that can display keywords in the industry on the homepage of search engines? News topic marketing model is chosen for this marketing model? As an effective promotion method, the online news marketing of automobile accessories wholesale has gradually moved from the altar to the common people, and it is no longer so high and out of reach. At the same time, disadvantages have emerged: the market is chaotic and mixed. These eight words are enough to represent today's online news marketing market. Prices are mixed, and even malicious competition has emerged; Malicious competition leads to the overspeed decline of cost performance, which makes enterprises lose their confidence; Subjectively, operators and enterprises generally believe that online news marketing is just a simple release of press releases. Operators only position themselves at the level of press releases, and enterprises only regard operators as press release machines. This makes both enterprises and operators fall into a misunderstanding and go to an extreme. In news marketing, we should follow its own greatest characteristics, follow the essence of news itself, and be quick, timely and accurate, but at the same time, the news it publishes must have a certain social impact and achieve a certain sensational effect in a certain field. At the same time, the information released by news can be generally divided into two categories: formal formal release (that is, press conference mode) and random release. In formal formal press release, the press release form will be formal and grand, with a high grade, and the location will be carefully arranged, and journalists, heads of the press (media), heads of industry departments, representatives of various cooperative units and government officials will be invited. Random news release means that the media industry digs out the news topics in the society by virtue of the media's keen sense of news smell. Most news of this kind is closely related to people's lives, and its sensation and social opposition will be less than the former, but its impact on society can not be underestimated.

automobile aftermarket wholesaler refers to a commercial organization that refers to automobile aftermarket manufacturers to buy products and then resell them to retailers, business consumers or various non-profit organizations, and does not directly serve individual car owners, and is located in the middle of commodity circulation. The sales scope and price are not limited by the manufacturer. Automobile aftermarket dealers refer to units or individuals who only have sales or services in a certain region and field. Distributors have independent operating institutions, own the ownership of goods (buy out the products and services of manufacturers), obtain operating profits, operate in single or multiple varieties, and the sales scope and price are limited by manufacturers. Automobile aftermarket agent refers to an enterprise taking care of its business, rather than buying out its products. It is a kind of business behavior that the manufacturer gives the merchant a commission amount. The ownership of the goods represented belongs to the manufacturer, not the merchant. Because merchants do not sell their own products, but sell them on behalf of enterprises. Therefore, agents generally refer to commercial units that earn agency commissions from enterprises. Wholesalers, dealers and agents in the automobile aftermarket can be divided into national, provincial, municipal and county levels according to the size of the region. The places where wholesalers, dealers and agents of automobile aftermarket gather are mostly concentrated in automobile aftermarket product wholesale markets such as automobile parts cities and automobile supplies wholesale markets, for example, Tiantai, Zhejiang, Wufang Tianya Automobile Parts City, Nanjing Xinyi Automobile Parts City, Tianjin North Automobile Trade Park, Shenyang International Automobile City, Xi 'an Daming Automobile Parts City, Harbin Kelly Automobile Parts City, Hefei Automobile Parts City, Shijiazhuang South Second Ring Automobile Parts Market, Shiyan Automobile Parts City, and Shuyang International Automobile Parts City, Suqian City, Jiangsu Province. Among them, Guangzhou Yongfu Road Auto Supplies Wholesale Market, located in Yongfu Road, Guangzhou, is one of the cradles of China auto supplies professional market and one of the largest auto supplies distribution centers in China. It was founded around 1998 and consists of more than 1 neighboring wholesale markets such as Fuyi, Yiyun, Liyuan and Shanda. It has more than 2, shops and operates tens of thousands of auto supplies, mainly engaged in wholesale business. The products are sold not only to the mainland of China, but also to the international market. At present, there are hundreds of auto parts cities or auto supplies wholesale markets in China, many counties and some big cities, for example, there are 12 in Beijing, 11 in Shanghai and 6 in Nanjing. Take Shanghai as an example. At present, there are Shanghai Calvin Tu International Auto Parts Commercial Building, Shanghai Oriental Auto Parts City, Shanghai Longhua International Auto Parts Port, Shanghai Zhendong Auto Parts Market, Shanghai Pudong Youyou Auto Parts Market, Shanghai Songjiang Yexie Auto Parts Market, Shanghai Jinyang Guang Auto Parts Market, Shanghai Wuzhong Auto Parts City, Shanghai Hanghua Import Auto Parts City, Shanghai Tianlong Auto Parts Market, Shanghai International Auto Parts Market and Shanghai (Jiading) Auto Parts Science and Technology City. The auto parts market is one of the fastest-growing and most promising industries at present. In recent years, with the blowout development of China's automobile industry, the automobile supplies industry has developed at a rapid pace, and its scale influence has expanded. However, there are many problems in the wholesale market due to the lack of corresponding national standards, rampant counterfeit and shoddy products in the market, no supporting standards in the industry, opaque consumption information, operators' profit against their will, and asymmetric information between car owners and enterprises. Therefore, the huge automobile supplies market calls for the birth of high-quality enterprises in the industry. A number of excellent automobile supplies service enterprises headed by Boli Weiye Trading Co., Ltd. have risen in such a big environment. Boliweiye took the lead in breaking the traditional product supply and sales model, and established a fast-moving sales platform for major suppliers with the commodity strategy of fast circulation, high quality and low price. Therefore, Boli Weiye has brought a huge market prospect and a great opportunity for many small and medium-sized investors.

As a new industry, the auto parts industry is full of nonstandard auto parts manufacturers, and what is precious is highly integrated, high-grade and truly professional services. The sea is wide and the fish jumps, and the sky is high and birds fly. High-quality enterprises that dominate the market will set a benchmark and inject new impetus into the rise of the auto parts wholesale industry. The pvc transparent floor mats of Hong Kong Enoch Group are a good choice. They specialize in the production of automobile supplies, and their business philosophy is mainly health and environmental protection. They have been doing this field for eight years, and now they are also doing foreign markets. In addition, we believe in quality for the choice of any items, and there are many of them on the market, but few of them are really powerful. Hong Kong Enoch is a brand that has gone through many years and can be trusted. Now the floor mats are hot cakes. There are so many cars, there will be an infinite market for auto supplies in the future. What I know here is that Hong Kong Enoch Group Co., Ltd. has been doing it for 8 years, and it seems that there are dealers all over the country. If not, you may make a fortune. Try to get to know it and operate it locally. The cooperation between manufacturers like this is very stable. Hong Kong Enoch International Group specializes in auto supplies, including hanging ornaments, car perfume and foot pads. Moreover, it has a good reputation. Many people who have just started their business have come to their company. Xiangfulai is a brand under Hong Kong Enoch International Group, which mainly deals in automobile supplies, mainly including car perfume and various car pendants, car perfume and foot pads. The business concept is avant-garde and the product design is creative, which can truly reflect the meaning of the product. In addition, this brand can represent the traditional culture of China and is worth recommending. Xiangfulai mainly deals in some traditional pendants and some meaningful buddhas, etc. You can go to official website and find Hong Kong Enoch directly to join Hong Kong Enoch International Group Co., Ltd., which is a diversified industrial group and a high-tech innovative enterprise. The company takes car perfume's brand advantage and quality advantage as the market positioning of automobile accessories. Adhere to professional innovation, be refined and strong, and be green and environmentally friendly. After 8 years' efforts, the company ranks among the top 3 brands in the automobile decoration industry. At present, there are famous brands such as Enoch, Jiale, Xiangfulai and Mengerhuaxiang. Car perfume, car perfume Block, car accessories and other products spread all over the country and are exported to the international car perfume brand market.

as a high-quality automobile decoration wholesale enterprise leading high-end fashion, the company has advanced automobile decoration production technology and innovative ideas, excellent staff and standardized management, and is in an invincible position in the fierce automobile decoration wholesale market competition. On the road of collectivization development, the company fulfills the business purpose of "quality first, reputation first", continuously casts high quality, continuously improves the service system, provides consumers with safe, healthy, environmentally friendly and green fashion products, and creates fashion, dignity, elegance and romance for those who pursue quality life! Corporate vision: Take "quality first, reputation first" as the business purpose; Take "honesty, truth-seeking, innovation and Excellence" as the enterprise spirit; Taking "creating a healthy and environmentally friendly fashion brand and enjoying a green life" as the business philosophy; Take the development strategy of "absorbing world science and technology, creating leading brands and casting billions of industries"; Taking "facing customers with high standard service quality, customer satisfaction is our benchmark" as the core values of the enterprise; Hong Kong Enoch Group will carry forward the past into the future, serve consumers wholeheartedly, serve consumers perfectly, create first-class enterprises, cultivate first-class talents and make first-class contributions. Harmonious development, harmonious life and return to society. Hong Kong Enoch International Automobile Supplies Market, as a leader in the spot wholesale market of automobile supplies, has created an information and business center, providing merchants with "one-stop" comprehensive services from international trade, logistics services, customer service to market planning and brand promotion. The market has a well-trained comprehensive public security service team, 24-hour public security duty, parking lots and logistics and freight services, which also ensure the convenience, safety and efficiency of business transactions. According to the survey, 57% of the global supplies buyers have been to Shanda International Auto Supplies Market. Hong Kong Enoch International Automobile Supplies Market has pioneered the international trade of spot wholesale of automobile products, and has formed a unique successful model and dedicated it to China automobile aftermarket. Nowadays, merchants from nearly 18 countries and regions in the world have come to Hong Kong Enoch International Automobile Supplies Market to purchase, and sincerely affirmed the outstanding achievements of Shanda International Automobile Supplies Market in international trade. Hong Kong Enoch International Automobile Supplies Market has been in business for 7 years. Due to the development needs of the industry, the basement has been changed into shops. The launch of "underground shops" has not only added infinite vitality to Shanda International Automobile Supplies Market, but also will soon create another fabulous miracle for China supplies industry!