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What is tourism management?
What is tourism management?
Tourism management is a common recruitment position in the tourism industry. Practitioners need to have relevant professional learning experience, strong team management capabilities and communication skills. Have certain experience in tourism product development. Some employers require practitioners to have a tour guide certificate. The main tasks include:
1. Responsible for travel route planning, personnel management and tourism product discovery, etc., to complete the company's marketing goals.
2. Master industry trends and competitor information, formulate the company's annual tourism business plan and organize its implementation.
3. Maintain good relationships with suppliers, travel customers, government agencies, superior authorities and media organizations to establish a positive brand image for the company.
4. Preside over the company’s tourism management rules and regulations, optimize the process based on actual conditions, and create a good corporate culture.
5. Responsible for the maintenance, supervision and management of the company's tourism resources, and the implementation of fire prevention, disaster prevention, and pest control.
Tourism management is an undergraduate major in ordinary colleges and universities. It is a tourism management major. The basic study period is four years and it is awarded a bachelor's degree in management.
This major cultivates knowledge and abilities in economics, management, administration and related disciplines that meet the needs of market economy and domestic and international tourism development, masters theoretical knowledge and methods of tourism management, and has the ability to solve practical problems in tourism development. Senior professionals engaged in hotel management, travel agency management, and tourism management discipline research in tourism administrative departments at all levels and enterprises and institutions.
Students mainly learn the basic theories and basic knowledge of tourism management, highlight the mastery of tourism resource development and planning tourism management, and receive basic training in tourism operation management, tourism resource planning and development, etc., with the ability to Good scientific literacy and basic skills in resource development, planning and management.
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