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Give the feelings of the winemaker a place to stay.
When I was in college, when I learned about the present situation of wine development in China, I seemed to have discovered a new continent, which could bring me a sense of accomplishment. Think about the development of Ningxia producing areas, think about the development of China wine industry, think about a new lifestyle that is not recognized by everyone ... What did you want to change through your own efforts at that time?
So we went to find a group of students to confuse everyone. We want to be a wine alliance for college students. Through our way, we can make more college students like wine, let more students taste different styles of wine, and let more China consumers know about the wine at the eastern foot of Helan Mountain in Ningxia.
So, we made the first theme cocktail party for college students in Ningxia, the first outdoor flash event with the theme of wine in Ningxia University, led a group of students to visit the winery, made the first wine knowledge contest for college students in Ningxia, operated the official WeChat account, and gave it to fans of 10000+. ......
At that time, I didn't think about what kinetic energy would bring. I just wanted to do something that others didn't do without regret. Think about why you can persist, probably because the feelings at that time could really be eaten as food.
Feelings and values
At that time, I saw my feelings, filled with chicken soup, and inspired myself to see what the future would be like. But when I really work, I don't want to pull sponsorship with feelings as I did at the beginning, thinking that I can get everyone's help unconditionally with feelings and human feelings.
I gradually understand that value seems to be more convincing than feelings. When feelings are burdened with too many realities, they will feel numb to the word feelings, just like a relationship. When more expectations are placed on it, it often fails to meet expectations and will bring a series of disappointments.
Since joining the Chen Liang wine team, the value of wine training is to make wine practitioners more professional and let lovers know more about wine.
The promotion of large-scale exhibitions is to let more dealers see our products and hope that dealers will cooperate;
Doing national tasting activities, I hope consumers can see that the quality of China wine is not as bad as those demonized comments, and we are also making fine wines suitable for China people to drink!
The tasting activity of 60 cities at the eastern foot of Helan Mountain is a trigger of feelings and an upgrade of value. We plan to visit 60 cities in this activity, but with the spread of news, more friends come to contact us, hoping to do such a meaningful activity.
Up to now, friends from 66 cities have started wine tasting activities at the eastern foot of Helan Mountain in Ningxia. Up to now, 25 companies have completed linkage activities and published tweets, 500+ people have participated in offline activities, and 275 friends have forwarded them to their circle of friends. The preliminary statistics of online popularity have reached 1 5000+. The remaining 465,438+0 cooperative organizations will soon complete their activities by the end of this month.
The tasting of 60 cities at the eastern foot of Helan Mountain is just a small beginning, during which I gained a lot of emotion. In order to make the event more influential, some friends rented space from their own pockets to help us promote it, prepared cookies, banners and posters at their own expense, and learned about the grape producing areas at the eastern foot of Helan Mountain in Ningxia and the eight wineries in the event through various channels.
Doing activities, everyone is very serious and professional.
The picture is provided by the organizer.
In fact, every winery has its own story. Through visiting and understanding, what we feel is a humanistic drama. The novelty of going to the winery lies in seeing the architecture of the winery, tasting the wine, and going to the underground wine cellar to feel the historical sense of each bottle of wine.
But it is more interesting to talk to the staff of the winery about the story of the winery.
Years are quiet, let's drink to you and me, and to the past.
What are the stories of the eight wineries?
Hedong manor
Ningxia, located in the northernmost producing area at the eastern foot of Helan Mountain, is the only winery with a century-old vine.
Golden meiyu winery
Wits in the Chinese department dreamed of poetry and wine, and accidentally made silver tickets into online wine;
Beggs brewery
With a history of ten years, wine and art have merged into a romantic symbol, the most artistic winery;
He Yu brewery
Inheritance and Innovation: 16 years ago, Mr. Wei invested and built factories to increase the income of local farmers and led them to get rid of poverty and become rich. Now, the winery has been passed on to Wei Xia, who has strengthened his determination to build a boutique winery in China.
Helanshen winery
The purple miracle on the Gobi desert, creating100000 mu of organic grape cultivation;
Wei Jiani brewery
The team with 20 years of planting experience adheres to the concept of good wine planting and speaks for itself with good wine;
Huahao winery
A modern winery with strong regional culture, under the leadership of the owner Cheng Qian, the winery adheres to the concept of "brewing wine and brewing heart" and insists on brewing high-quality wine.
Longyi winery
China was the first country to age wine in clay pots. To break the tradition, we always have to do something unique.
Each winery has its own characteristics and stories unknown to outsiders. I hope our little affection can bring value to our friends in the winery.
What is the value?
In our beloved China wine industry,
I hope that some of our actions,
Can help this industry,
This is our values.
60-city linkage tasting at the eastern foot of Helan Mountain,
Feelings are connections, and values are goals.
We're on our way!
Moderator:
Ningxia liangjiu culture tour co., ltd
International sommeliers association (ISG)
Commitment:
Guangdong liquor industry association sommelier sommelier professional management Committee
Zhanjiang mandala cultural communication co., ltd
Jiangmen pengjiang district legend information technology service co., ltd
Guangzhou weizhaona business service co., ltd
Tang Dynasty
Zhuhai minghuiwei liquor cellar
Foshan yuhai manor liquor co., ltd
Guangdong Yingzhou trading co., ltd
Jinxing wine shop
Huizhou wine association
Jiahua Hotel
Pinchunhui boutique wine studio
New century club
Guizhou province JIU cultural research institute
Kunming pinwan life JIU
Meijiuhui
Taiwan Province province tobacco and liquor company Sanya branch
Hubei shoukang Yongle business group liquor branch
Deyi business
Fontainebleau red wine winery
Jilin province linfeiyuan cultural communication co., ltd
Suzhou Pingjiang qiaotai foods co., ltd
Pinchunhui
Ji' nan feikun trading co., ltd
Xi anliangbao building
Wenzhou Shi Xiang liquor co., ltd
Ningbo zuiyue trading co., ltd
Know by wine.
Fang xing Jie Jie automobile life house
Zhongke Tong Trade (Tianjin) International Trading Co., Ltd.
Glorian liquor cellar
Xiamen weinuosi trading co., ltd
Weixun winery
Shenyang Bao long Ye Wei trading co., ltd
Hefei hengyide trading co., ltd
Wuhu zewo supply chain management co., ltd
Huainan pinzheng business co., ltd
Lanzhou Huiyuan wine industry
Zhongshan jiuyuan trading co., ltd
Guangxi Wuzhou Bodhi Culture Communication Co., Ltd.
Chongqing Changyu wine culture research institute
UAWS China wine spirits city alliance
Chenguang Li WSET (Wuhan)
Hong Jiu culture
Nantong ordinary exchange trading co., ltd?
Sahara wine international education institute?
Nanchang yinjiupu industry co., ltd
Inner Mongolia is different
Shandong Zhuo Le liquor cellar
Ji' nan university quancheng college Penglai wine college training center
Shandong jiukuaijiu international trading co., ltd
Urumqi Hongteng Culture Media Co., Ltd.?
Chongqing Changyu wine culture research institute
Flower of Bali
Wuxi kalun wine co., ltd
Nanjing Poker Jiu Si Liquor Co., Ltd.
Beifengjiu
Anhui province Hao grapes trading co., ltd
Harbin zhumengyuan technology co., ltd?
Heilongjiang Hao yue zhi Xuan liquor co., ltd
Thank you for your support of this activity.
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