Why is the name of the recruitment company different from the name of the actual interview?

Understand the nature and background of the recruiting unit as much as possible, and find out what industry it is and what kind of products it produces; Whether it is a sole proprietorship or a joint venture, what is its cultural sacrifice (including slogan and image); At the same time, we should try our best to understand the business situation of the recruiting unit, such as: Is the past performance good? Who is the business contact? What is the unit doing now? If it is a factory, what is the registered trademark of its products? What is the development prospect of this unit? In addition, the internal organization, employee benefits, general starting salary and working place of the recruiting unit should also be understood as much as possible. Where can I get the above information? You can ask your parents, friends, classmates or relatives, you can also ask acquaintances who work in the employer, and you can also find it by telephone, news reports, advertisements, magazines, business directories and other books. A job seeker who knows nothing about the recruiting unit is doomed to fail in the interview. For example, two years ago, there was an undergraduate male graduate majoring in marketing in Guangzhou, who confidently went to take an examination of the sales staff of Avon, an American investment company in Guangzhou. He thought Avon was just a nice name of this company, and he had no idea that Avon was a registered trademark of women's cosmetics. So when the American examiner asked him why he applied for this company in the interview, he replied without hesitation: "I like Avon". As a result, the serious examiner could not help laughing. This gentleman lost because of such an answer. Imagine, how can a person who knows nothing about his own products be admitted to a salesman?