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Is it reliable to experience car home maintenance?

Speaking of car maintenance, I believe many car owners are complaining about the price and service of 4S shops, but don't go to 4S shops ... Do you trust it? (Wilf Engine Oil, www.ukwef.cn) There is another method that I don't know if you have tried-you can maintain your car at home. Can you keep a car at home? Isn't this the gospel of many otaku otaku girls! Imagine that you don't have to wait in line at a 4S shop, and you don't have to endure the noisy environment of a repair shop. Sit at home and watch an American TV show, and your car will be repaired. How time-saving and labor-saving! Is that really the case?

Maintaining your car is an indispensable job for car owners, but most of the 4S shops are far away from the city center, and there are many cars and few shops, so it often takes a long time to wait in line for maintenance. Under this market demand, the way of on-site maintenance slowly began to appear around the car owners. Thanks to the liberalization of some policies, such on-site maintenance companies have developed rapidly in the past six months. According to rough statistics, at least 10 companies have squeezed into this market. Of course, some people think that most door-to-door services are burning money to make money. Is that really the case? What are the advantages and disadvantages of car home maintenance? His shop reporter conducted an interview.

Advantages of car door-to-door maintenance

First, save time and be flexible.

At present, there are three main channels for automobile maintenance: 4S shops, brand chain stores and small repair shops. Although these three channels have their own advantages and disadvantages, no matter which way, it takes a lot of time and cost for the owner to send the vehicle to the designated place of the service organization, driving in the city and waiting in line.

"A few years ago, there were not so many cars on the market now. You don't have to wait too long to send the car to the store for maintenance. But now there are more and more cars, and every time you enter the store for maintenance, you have to queue up. Sometimes it takes several days to get the cars back. It is really inconvenient for people like me who have to drive to and from work every day. " The owner, Mr. Tan, told the reporter. The appearance of car maintenance at home will bring convenience to office workers like Mr. Tan.

On-site car maintenance refers to the way that a service organization provides a special car to the place designated by the owner to maintain the car. Compared with the traditional maintenance method, the on-site maintenance of the car does not need to go to the store, and you can make an appointment for on-site maintenance directly through the APP client, website or telephone; On-site maintenance is more flexible and saves the owner's time; Because the cost of opening a store is saved, the price of parts and service fees for car door-to-door maintenance will be cheaper than that of traditional 4S stores.

A netizen who used door-to-door car maintenance service concluded: "As a new way of car service, door-to-door maintenance has changed from shop-centered to people-oriented, people-oriented and serving riders, and has become the business philosophy advocated by many door-to-door maintenance enterprises."

It is understood that at present, the service of car home maintenance is generally to replace the standardized oil three filters, plus vehicle testing and issuing test reports. Some companies also provide extra services, such as changing tires and brake pads at home.

Second, the on-site maintenance of automobiles is transparent.

In terms of cost, the reporter found that compared with 4S stores, the price advantage of home maintenance vehicles is very obvious. As for the price of accessories, some home maintenance car companies have achieved the same price as online sales, or even lower, and guaranteed authenticity.

Standard service: it usually takes 45 minutes, and the standard replacement of three filters and one oil, plus vehicle inspection, will issue a test report.

Additional services: Some companies provide more professional services, such as door-to-door tire change and brake pad change. In terms of value-added services, some companies provide services such as door-to-door pick-up and delivery of cars and insurance renewal.

Cost: At present, most companies that provide on-site car maintenance support the separation of parts cost and service fee, that is, the owner brings his own parts and then buys on-site car maintenance and vehicle safety inspection services separately. Of course, you can also choose accessories and services provided by the maintenance company. The service fee is charged on a per-visit basis, and most of them are set as 150 yuan/visit. Whether it's the accessory fee or the service fee, the price is transparent.

Maintenance time: The construction time is about 45 minutes. Owners can choose to maintain the car service at home when parking for more than 45 minutes, such as waiting for shopping, so as to make full use of the debris time.

Service unit: A service unit is generally equipped with a car and two technicians, and all the tools and accessories needed for maintenance are put on the car. At present, the maximum number of orders received by each service unit of on-site maintenance automobile company is 6 orders per day (referring to the maintenance order of three filters and one oil).

Intervention of Internet thinking: With the intervention of Internet thinking, car owners can feel that they can place orders through PC, APP or WeChat. After the owner places an order, the customer service will contact the owner to confirm the maintenance vehicle information, accessory information and maintenance time. Of course, traditional telephone terminals can also place orders.

For home maintenance car companies, the intervention of the Internet, or more accurately, the mobile Internet, has had an impact on the operation of the whole company. Service unit management system (location and service status of maintenance vehicles and technicians), spare parts management system (spare parts stocking and transportation status) and customer management system (order management) can be connected in series to realize management informationization.

Third, policy support to fill the gap.

According to the reporter's investigation, most of the national chain home maintenance car companies have not yet settled in Tianjin, and in order to save maintenance time, most car owners in Tianjin will make an appointment for 4S stores one day in advance. Although it only takes 1 hour to complete the car maintenance in the 4S shop after making an appointment, it will save the owner a lot of time if he can make an appointment for on-site maintenance.

Ms. Zhang told the reporter: "Because of my busy work, I seldom go to the store for maintenance on time. If the 4S shop can provide on-site maintenance, it will neither affect the normal car use nor occupy other time, saving time and worry. " However, according to the reporter, at present, there are very few 4S shops in Tianjin to maintain cars at home. Although some 4S shops can provide maintenance personnel with the service of taking vehicles back to the store for maintenance, this service is mainly suitable for regular customers and has not been popularized, accounting for less than 20% of the total.

Car door-to-door maintenance can be said to fill the service gap of 4S stores, and from the policy point of view, it also provides an opportunity for the development of this industry. 20 14- 10, the state piloted the national standard of uniform coding for automobile parts in automobile enterprises, and the uniformly coded automobile parts can be traced back to manufacturers and production batches. The Guiding Opinions on Seeking to Promote the Transformation and Upgrading of the Automobile Maintenance Industry and Improve the Service Quality issued by ten ministries and commissions, including the Ministry of Communications, which came into effect this year 10, points out that automobile manufacturing enterprises (including those that import automobile products from China to China) should disclose automobile maintenance technical information to authorized maintenance enterprises and independent operators without discrimination and delay when new cars are listed. With the implementation of these two policies, for on-site maintenance, car owners can check the authenticity of accessories and increase their trust in on-site maintenance. At the same time, with the opening of maintenance information, on-site maintenance companies can establish maintenance records and improve service extension.

With the support of national policies and the rapid development of the industry, home maintenance vehicles will soon enter the car life of car owners.

Subsequently, the reporter interviewed several car owners randomly on the street on the issue of on-site maintenance. "Not long ago, the unit organized employees to collectively experience the on-site maintenance of a car. After the experience, I was very satisfied with their service. The same maintenance project, the price is less than half that of 4S shop. After the maintenance, the merchant will send a text message to the car inspection report. " Mr. Sun, the owner of the car, told the reporter, "I think the most important thing for car home maintenance is service. Through this experience, I am very satisfied with the on-site maintenance.

Mr. Zhao, who is also the owner of the car, told the reporter: "I have never heard of home maintenance before, and I want to experience it once if I have the opportunity."

Disadvantages of on-site maintenance of automobiles There are still shortcomings in the development of the industry.

Although door-to-door car maintenance has filled the service gap of 4S shops and brought a series of convenient car consumption to riders, some insiders still believe that there are still many shortcomings to be made up for in-door car maintenance.

According to relevant data, start-up companies in the direction of on-site maintenance began to appear in China in 20 12. After the initial development period, the on-site maintenance automobile industry ushered in the first outbreak period in 20 14, and the taxi software, which was as popular as in 20 14, broke out almost at the same time, but the development speed of the two was completely different. After a year's development, taxi software has successfully changed the traditional way of renting a car, but home-based car maintenance is still in the initial stage of development. The scale of capital investment is an important reason for the difference between the two, but the restrictive factors of home maintenance itself cannot be ignored.

As a new industry, how to gain the trust of customers is the first problem worth considering. Secondly, the maintenance frequency of conventional family cars is twice a year, and the consumption frequency is low. How to expand services and improve customer stickiness requires more preparation. Some residential areas and underground parking lots can't support the operation of on-site maintenance equipment, and the limitation of site and equipment has also become a problem to be considered. In addition, problems such as user cost, operating cost and service quality need to be improved.

Because we have to serve all brand models, we put forward higher requirements for the professionalism of the technician team of the home maintenance automobile company. It is understood that not only the recruitment of technicians should have a certain threshold, but also unique methods and strict standards in job training and assessment. Technicians can be familiar with most models on the market, provide professional and safe services and create a good user experience, which is the focus of the development of on-site maintenance companies.

In addition, the on-site maintenance of cars is now more suitable for those who have garages and private venues that allow on-site operation. At present, the parking spaces in the basements of many residential quarters and commercial buildings are very narrow, which can not accommodate the construction work of two people, and even the most basic car washing is difficult to operate, let alone the simple maintenance of lifting the car and changing the oil. It can be seen that to provide consumers with a better user experience, having enough venues is the most basic requirement.