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Reader composition of Nandu Entertainment Weekly
The readers of "Nandu Entertainment Weekly" are divided into regular readers and special readers.
Regular readers: They have heavy responsibilities, fast pace of work and life, and are under great pressure. They are the backbone of the city. At the same time, they have a broad vision, have certain academic attainments, have text reading habits and independent thinking ability, have high income, and are high-end people in the city.
Special readers: entertainment stars and people working in the entertainment field. They follow the trends in the entertainment industry, their peers, and their own media image by reading Nandu Entertainment Weekly.
Reader positioning
18-38 years old, modern women and men with elegant taste, love of fashion, and pursuit of perfection; they are confident, modern, intelligent, elegant, energetic and independent , full of desires, with their careers in a period of steady growth, they are the dynamic class and backbone of the city; they persistently pursue the quality of life, have strong consumer desires and strong spending power; after the magazine revision, readers have shifted to higher end.
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