Planning scheme of 222 Valentine's Day activities

In order to ensure high-quality and high-level activities, it is usually necessary to prepare an activity plan in advance, and the content and form of the activity plan should be carried out around the theme of the activity, so as to finally achieve the purpose or significance of the activity. What problems should we pay attention to when formulating the activity plan? The following is my carefully organized plan for Valentine's Day activities in 222 (6 in total). Welcome to read and collect. Planning scheme of 222 Valentine's Day activities 1

1. The activity time

2xx x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x x.

II. Venue

Customer Service Center on the first floor.

III. Contents of activities

During the activities, in order to reflect the atmosphere of Valentine's Day activities and seize the holiday business opportunities, a gift-giving activity with a marriage certificate was specially launched during the activities.

IV. Activity operation

① Anyone who comes to the store with a marriage certificate can get xx roses for free without shopping; Limited to xx pieces, until the end.

② every couple customer who goes to the store to spend any amount, and that year is an aluminum wedding (married for xx years), presents xx roses; Limited to xx pieces, until the end.

③ every couple customer who goes to the store to spend any amount, and that year is a porcelain wedding (married for xx years), presents xx roses; Limited to xx pieces, until the end.

④ every couple customer who goes to the store to spend any amount, and that year is a pearl wedding (married for xx years), presents xx roses; Limited to xx pieces, until the end; Add xx boxes of chocolate, limited to xx boxes, while stocks last.

⑤ every couple customer spends any amount in the store and gives xx roses when it was a ruby wedding (married for xx years); Limited to xx pieces, until the end; Add xx boxes of chocolate, limited to xx boxes, while stocks last.

⑥ every couple customer spends any amount at the store, and gives xx roses when it is a golden wedding (married for xx years); Limited to xx pieces, until the end; Add xx boxes of chocolate, limited to xx boxes, while stocks last.

V. Division of activities

The planning department is responsible for the procurement of roses and flowers and the creation of atmosphere at the event site; The finance department is responsible for distributing registered gifts at the event site; The operation department is responsible for the supervision and inspection of activities. Planning scheme of Valentine's Day 222 2

1. Activity time:

August 16th

2. Activity name:

"Love is Tanabata, Meeting"

3. Activity content

1) "The more beautiful the night is, the more lonely Tanabata is" a large-scale intimate dating party for talents and women

South Square of the hotel. There are beverage outlets, snacks and snacks outlets, and Qixi commodity outlets on site.

all the guests who come here will have the opportunity to draw a surprise prize on Qixi, worth 5, yuan of jewelry. In addition, all men and women who have successfully dated will be given a beautiful gift as a souvenir.

2) Rooms:

On the day of the event, the special room for Tanabata was specially launched. The superior queen bed room in Building 1 was 428 yuan/room. The buffet breakfast for two people the next day, a fine rose, a fine red wine, a beautiful lollipop and two tickets for the performance were presented.

3) Catering:

The restaurant has launched a Valentine's Day package of RMB 277 (including double package, one red wine and one rose)

A Valentine's Day package of RMB 577 (including double package, one high-grade red wine, a bouquet of roses and a box of chocolates)

A Valentine's Day package of RMB 777 (including premium double package, one imported high-grade red wine and roses).

IV. Implementation details

1) Please contact the purchasing department to purchase the gifts (such as roses, chocolates, red wine, etc.) needed for the event

2) Please ask the catering department to list different set menu and decorate the dining table appropriately. Please ask the person in charge of the snack city and Jiuqu restaurant in the food and beverage department to collect relevant items and cooperate with them according to the content of the activity.

3) Please ask the finance department to inform all catering cashiers and make discounts.

4) Please ask the front office to actively sell the special rooms on Tanabata for individual travelers, and introduce relevant contents; Please ask the housekeeping department to collect relevant gifts and cooperate with the activities.

5) The planning department designs and produces party tickets (raffle tickets), one or two lobby posters and related publicity.

6) Please ask the banquet department to arrange the party site in advance and cooperate with the planning department and the engineering department to decorate the site.

5. Promote

in-store posters, one-page

official website of the hotel and friendly connection website

floating advertisements in the information port (one month)

newspaper quarter-color edition +6-word soft text

hard and wide fashion magazines and soft text

light box film along the street

short message to target customers

6. Cost budget

Rose 2 yuan/5 1 yuan

Chocolate 5 yuan 2 boxes 1 yuan

Lollipop 5 yuan 1 pieces 5 yuan

Red wine 15 yuan 1 pieces 15 yuan (sponsored by red wine merchants)

High-grade red wine 3 yuan 1 pieces 3 yuan (sponsored by red wine merchants)

Fine gifts 2 yuan 2 pieces 4 yuan (sponsored by enterprises) 4 yuan/article 648 pieces of 24 yuan

ticket sponsorship for Dahe Xiudian performance (within 1 pieces, beyond replacement)

jewelry sponsorship

small gifts

about 68 yuan (full replacement)

Total: 25 yuan (excluding replacement)

Someone said, ".

There is always a lot to say about love, but I don't know where to start at the moment I see you. Just like the moment I saw you for the first time, I've been immersed in it ever since ...

Tanabata is coming, and the wedding dress will create the most perfect moment for you!

Love the Chinese Valentine's Day, and love for a lifetime!

you deserve the best of me!

it's a great show, treading on thin ice. it's actually very simple to love TA.

Step 1: Pay attention to love

From now on, the official Weibo: Wedding Photography will send out an activity Weibo in Weibo every day. As long as you pay attention to wedding photography and reply and reprint this article on the same day, customers in Weibo will have the opportunity to get a hug bear worth 188 yuan provided by wedding photography.

(Note: I will select the 8th, 28th, 48th and 68th among the customers forwarded to Weibo on the same day ... and so on. We will send a gift every 2 places, and each Weibo account can only receive a gift once. )

Step 2: Call for Love

Love TA must be spoken out loudly, and now pay attention to the official Weibo: While the wedding photography users reprint the Weibo, the wedding tanabata activity, @ Your loved one can use this article to get a gift of love from Weibo: a Swarovski necklace.

Step 3: Love is very simple

Love is very simple. Actually, it doesn't need too much. I'll give you a simple love in the wedding photography on Tanabata! Just report to the online customer service, and the exclusive 2999 yuan premium package for Tanabata Love will be open today! Love will last a long time!

Step 4: Gratitude for Love

From now on, all netizens who pay attention to the official Weibo: Wedding Photography can enjoy a set of summer passion and charm photos worth 888 yuan as long as they find the customer service report of the wedding photography network department and refer their friends to the wedding photography successful order.

Step 5: Love the most beautiful

All customers who participate in this activity can enjoy the right to shoot the latest international brand wedding dresses once when they order, as long as they are reported by online customer service! 222 Valentine's Day planning scheme 3

1. The theme of the event

Affection is priceless. Love me has a prize

II. Activity time

2xx X to X X

III. Activity object

Husband (or boyfriend) of participants and beauty salon members

IV. Activity content

During the period of X X X-X X X, 2xx, anyone who buys the "Couple Romantic Heart Gift" special package, Note: You don't need to buy the special package of "Romantic Hearts for Couples"). You can get a love pledge card at the beauty salon, write down your touching love words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their love for their lover and make their love last forever!

V. Promotion of the event

1. Key time of promotion: five days before the event.

2. Means of publicity:

A. Sending orders (theme: a letter to a man);

b, hang banners (activity theme);

c, poster posting or X-frame display (activity content description);

d, newspaper clipping;

e. balloon advertising for couples on Chinese Valentine's Day.

VI. Remarks on activities

1. The leaflets should be provocative. VI. The remarks on activities are powerful and appealing, and the most reasonable, romantic and considerate reasons are put forward to impress the target audience-men;

2. Key points of propaganda: It is emphasized that the special package of "Romantic Hearts for Couples" is the most caring for the wife (girlfriend) and the actual action of love;

3. Make the sales target of the activity, and break it down to the corresponding task indicators for beauticians (beauty consultants), and reward them according to the achievement rate after the activity;

4. Beauty salons should be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a notice that "male guests stop", they must be removed during the activity; At the same time, pay attention to the interference of urban management when putting heart-shaped boards outside the store;

5. It can be promoted jointly with flower shops, western restaurants, men's clothing stores and other businesses to enhance the influence of the event;

6. This scheme is for reference only, and the specific promotion contents and implementation details should be adjusted and supplemented according to the actual situation of business districts and beauty salons. Planning scheme of Valentine's Day activities in 222 4

1. Activity background

Valentine's Day is coming on February 14th. It is the hard work of every hotel to create a romantic and warm program for consumers. For many years, it has been sending roses and chocolates to set up a venue to convey the message of this program to consumers.

II. Theme of the event

Pink Tour in XX Hotel

Roses, Pink and Tales

III. Time of the event

February 14th

Venue

Main venue: Lijun Club Hall

Secondary venue: guest room sauna

V. Method of the event.

2. Set up a "lover's message board" for couples to write their love words on.

3. Distinguish the identity between singles and lovers by hanging colored light sticks on their bodies. Singles can participate in the "Couple-to-Couple Touch" activity held in the lobby (with an activity plan attached)

4. Set up a "Pink Couple Suite" in the guest room and sauna room, which is cleverly arranged and presented with roses, chocolate, champagne and double breakfast.

5. Sprinkle the bar to introduce the contents of lovers' chicken tails.

VI. Atmosphere creation:

Nightclub:

1. The gate is tied with pine branches, flowers and pink snow gauze into a heart-shaped arch.

2. The activity theme is indicated on the cross beam of the entrance door.

3. Set up a 4× 2m "Couple Message Board" on the glass wall on the second floor.

4. The hall is decorated with pink snow gauze, roses and pink balloons.

5. Guest room and sauna room: decorated with pink chiffon, roses and pink balloons.

seven, advertising methods:

1, leaflets: 1 copies, distributed by themselves.

2. SMS publishing: 3, yuan.

3. Internal advertising: (including spray painting and computer screen).

4. Advertising text:

A. I am lucky to have you in my life. Cherish you, I will practice it all my life. (advertising words)

B, spring letters bloom, roses bloom, love comes, and your story begins; Valentine's Day is coming, prepare a precious gift in Dongguan Villa, then gently bring your her or him, and start meeting on this romantic day. (SMS)

C. On February 14th, Valentine's Day, the "Pink Couple Suite" cost 188 yuan. Happy Valentine's Day! On February 14th, the single aristocrats in Dongguan Villa "couples meet," and the PARTY is waiting for you! Rose rain, wine candlelight, the pink trip of Lijun Club on Valentine's Day, waiting for your participation!

8. Promote the plan:

1. The guest room is equipped with eight "pink couple suites", each of which costs 228 yuan per night, and 8 roses, a box of chocolates and one champagne are presented.

2. There are eight "Pink Couples Suites" in the sauna room, each room is 218 yuan per night, and 8 roses and one box of champagne are presented.

3. The "Couple Cocktails" package is launched in the nightclub lobby.

4. The activities of "single aristocrats" and "lovers touching each other" in the nightclub lobby.

IX. Activity arrangement

1. Marketing department: launch activity advertisements before February 1th, and do a good job of creating Valentine's Day atmosphere before February 13th

2. Entertainment department: make detailed rules of Valentine's Day activities before February 1th in combination with marketing plan, and do a good job of creating Valentine's Day atmosphere before February 13th

3. Sauna and housekeeping department: do a good job of creating a pink couple suite on February 13th.

X. Budget:

1. Simulation roses: 6,× .3 yuan = 1,8 yuan

2. Roses: 5× 1. yuan =5 yuan

3. Chocolate: 1 boxes× 2 yuan = 2, yuan

4. Pink snow yarn: