Will Hangzhou Alibaba Group move to Beijing?

From 20 15, Alibaba Group announced the launch of the "Hangzhou+Beijing" dual-center strategy. Ali's choice of Beijing has certain considerations from its inception to the present development. One is the south and the other is the north. The establishment of two important core areas is beneficial to the layout of Ali in China market. Alibaba's management personnel distribution and business density in Beijing have reached the specifications of the headquarters, just to make the two places develop at the same time and promote together. Beijing, in particular, as a political and cultural letter, has many policies. Even if a similar headquarters is established in Beijing, it will help to further track policy trends and improve business and development strategies.

In addition, it is understood that Alibaba will set up three subsidiaries in xiong'an new area, namely Alibaba (Xiong 'an) Artificial Intelligence Technology Co., Ltd., Ant Financial (Xiong 'an) Digital Co., Ltd. and Rookie Technology (Xiong 'an) Network Co., Ltd. After the establishment of the three subsidiaries, Alibaba will cooperate with xiong'an new area in artificial intelligence, technology and finance and smart logistics, and fully participate in the construction of "Smart Xiong 'an". Xiong 'an is recognized as an important core area for Beijing's future development. Ali chose to settle in Beijing, which also laid a good foundation for stopping in Xiong 'an. Now think about Ma Yun, who is really far-sighted.

Unfortunately, there is no special answer to the problem of bloggers' eyeballs. Ali has just set up a "branch" with similar functions in Beijing.

Here, I solemnly answer this indecent question: it is impossible to move. This is the dual-center strategy put forward by Ali in 15. From the functional point of view, whether the Beijing Center is established or settled in xiong'an new area, the company is established to realize the expansion function of technology, personnel, market and other resources, rather than to relieve the pressure of the Hangzhou headquarters and develop two centers: one south and one north. From the cost point of view, relocation is also impossible, especially in the case that most of Alibaba's ecology has taken root in Hangzhou, no matter a little change in human and material resources, it requires huge investment. On the surface, Alibaba is already the loudest business card in Hangzhou. Hangzhou not only provided a lot of help to Ali, but Ali also brought a lot of publicity effects to Hangzhou. This mutually beneficial and win-win relationship has always been very strong. When it comes to moving the capital to Beijing, the Hangzhou Municipal Government is ashamed! In addition, Ma Yun himself is not particularly interested in Beijing, because in the early days, Beijing preferred state-owned enterprises to other enterprises, which made Ma Yun very disgusted.

So Alibaba can't leave.

Alibaba spent 6.9 billion to build a building in Beijing and set its headquarters in Beijing, which is a strategic thing in itself. Any world-class enterprise in China will eventually set its headquarters in Beijing, because Beijing is the political and cultural center and the heart of the country. Beijing is a place where global talents gather, and Beijing is a region where global business is concentrated. The business opportunities here are much higher than those in Hangzhou, and Beijing is a global cultural center. This will be the best place to gain more integration and participate in global business. Alibaba moved its headquarters to Beijing for many reasons. Let me explain in detail why he came to Beijing.

1, Beijing headquarters is the brand strategy, and Hangzhou is the national operation center;

Alibaba is building a corporate brand in Beijing, where it is easier to quickly deliver the brand to all countries in the world, giving Alibaba more opportunities to enter all countries in the world. Hangzhou is the operation center of Alibaba, and the specific operation will start from Hangzhou, including Alipay, Taobao and even Tmall.

2. Beijing headquarters will continue to invest various resources in the operation center;

Alibaba, headquartered in Beijing, will have the opportunity to gather more global talents and resources into its headquarters. At the same time, it will also have the opportunity to gather more resources to enter Alibaba headquarters. Then, according to the strategic adjustment, the headquarters will input the talents and resources of the headquarters into the Hangzhou Operation Center, which will play a more powerful role in the operation of Hangzhou, so this step will be one of the important strategies;

3. Beijing is the leading Internet gathering place in China;

Beijing is a gathering place for Internet companies in China. There are Baidu, 360, Xiaomi, JD.COM, Dangdang, Jumei, Meituan, Qunar, Yilong, Douban, Zhihu, Momo, Youku, Iqiyi, LeTV, Sina, Sohu, SouFun, Jinshan, Cheetah, car home, Didi, Lenovo and so on ... The Internet companies here account for half of the Internet in China.

To sum up, Alibaba is a big Internet company, which plays an important role in China and even the whole world. From the perspective of corporate strategy, it is inevitable to settle in Beijing, because Alibaba wants greater development. Beijing is a stage of politics, culture, talents, technology and opportunities, and the actors on this stage must have the role of Alibaba.

If you want to move him, now you just need to build another Alibaba in Beijing! Ma Yun has no intention of establishing 100 Alibaba in China! One in Hangzhou, one in Shenzhen, one in Beijing and one in each province and city, so they will set up their headquarters after Alibaba 100. Are you sure it is in Hangzhou? Your movement is just a moving thing. Build one over there, that is Alibaba! In this way, 100 Alibaba will be one percent, and China will be Ali's world! 100 provinces and cities have Alibaba, and Ali's anti-counterfeiting action is also the simplest. Every province and city has Alibaba! Go there and fight there! Implement the national ten thousand cities without fakes! The cost of counterfeiting must be increased!

Moving to Beijing should be a win-win situation and a good thing, so that more people will flow into Beijing. I am very optimistic about developing in Beijing.

Has moved to Beijing.

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