Xtep or Anta, which is better?

Anta takes a professional sports route and invests a lot of manpower and material resources in product research and development. The launched shoes have outstanding performance. Xtep takes the fashion route and pays attention to the appearance of shoes.

Since the establishment of Sports Science Laboratory, Anta has successively introduced dual shock absorption technology, moisture absorption and perspiration technology in clothing field and "three defenses" function. Brand-new shock-absorbing technologies include durable shock-absorbing insoles, elastic "jelly" technology, elastic arch structure, ultra-light EVA material, soft EVA material and many other professional technologies, which promote the all-round "technical upgrade" of Anta brand.

Anta shoe factory is a big factory located in Quanzhou, which is very prestigious among shoe-making enterprises. Every process of shoe production is very strict, and the production level has reached the leading level in China.

company profile

Anta Shoes Co., Ltd., the predecessor of the group company, was founded in 199 1, located in Jinjiang City, Fujian Province, which is the first of the three shoe capitals in China.

For more than ten years, the business philosophy of "starting a business with peace of mind and being down-to-earth" stems from the passion of fighting for the Chinese national industrial brand. Through the unremitting efforts of all Anta people, Anta Group has developed from a regional sports shoes production enterprise to a comprehensive sporting goods enterprise group oriented to national marketing. Anta Group currently employs more than 5,000 people, with a factory building area of10.2 million square meters, all of which implement six modern production lines of computerized management.

At the same time, the statistics of China Business Federation and China National Business Information Center show that the comprehensive market share of Anta sports shoes from 1999 to 200 1 ranks first among similar products in China for three consecutive years, and it has become a fashion sports brand loved and pursued by many consumers, especially teenagers. In 2002, it was awarded the first "China Famous Trademark" by China Sports Shoes Private Enterprise.

The above contents refer to Baidu-Encyclopedia Anta.