Job Recruitment Website - Job seeking and recruitment - What is new media? How does the new media work?

What is new media? How does the new media work?

First, new media is a form of digital media.

Including all digital traditional media, online media, mobile media, digital TV, digital newspapers and magazines.

Second, the new media operation mode

By means of modern mobile Internet, a series of operational means of product promotion, promotion and product marketing are carried out by using new media platform tools such as WeChat, Weibo and Post Bar. By planning brand-related high-quality and high-communication content and online activities, we can push news widely or accurately to customers, improve participation and popularity, so as to make full use of the fan economy and achieve corresponding marketing purposes.

Extended data

New media can quickly attract a large number of readers in a short time, which is inseparable from its grassroots characteristics, making "everyone is a news disseminator" a reality.

It is precisely because of this feature that new media has gradually changed people's concepts and even lifestyles. This new way has opened up a new field of society, inspired the grassroots groups who have been "silent" and awakened their demands and rights to participate in the social process in person. This is also the most fundamental and important force for the rapid rise of new media to promote social progress.

Baidu encyclopedia new media